Objective – The purpose of this research is to determine whether CRM (Customer Relationship Management) indicators, namely complaint resolution, customer orientation, customer empowerment and customer knowledge affect the loyalty of sharia bank customers in North Sumatra. Methodology/Technique – The sample of this study is 120 Islamic banking customers in North Sumatra, namely customers at PT. BNI Syariah Tbk, PT. Bank Syariah Mandiri Tbk and PT. BRI Syariah Tbk. The analytical method used is multiple linear regression analysis. Findings – The results of this study are as partial complaint resolution, customer orientation, customer empowerment and customer knowledge variables have a significant effect on customer loyalty in Islamic Banking in North Sumatra and the hypothesis is accepted. The better CRM that is owned and implemented by Islamic Banking in North Sumatra will have an effect on increasing customer loyalty. Simultaneously complaint resolution, customer orientation, customer empowerment and customer knowledge variables significantly influence customer loyalty in Islamic Banking in North Sumatra and the hypothesis is accepted. Type of Paper: Empirical Keywords: Customer Relationship Management, customer loyalty. Reference to this paper should be made as follows: Lubis, A; Dalimunthe, R; Absah Y; Fawzeea, B.K. 2020. The Influence of Customer Relationship Management (CRM) Indicators on Customer Loyalty of Sharia Based Banking System. J. Mgt. Mkt. Review 5(1) 84 – 92 https://doi.org/10.35609/jmmr.2020.5.1(8) JEL Classification: M31, G21, M10
PT. Telekomunikasi Selular is a company engaged in the mobile telecommunications business industry in Indonesia. The company uses outsourcing employees for several positions, one of which is the administrative position to support of the company activities. The purpose of this research is to 1) analyze the influence of non-physical work environment on the motivation of Outsourcing Employee business support at PT. Telekomunikasi Selular Branch Medan; 2) analyze the influence of job security on the motivation of Outsourcing Employee business support at PT. Telekomunikasi Selular Branch Medan; 3) analyze the influence of non-physical work environment on the performance of Outsourcing Employee business support at PT. Telekomunikasi Selular Branch Medan; 4) analyze the influence of job security on the performance of Outsourcing Employee business support at PT. Telekomunikasi Selular Branch Medan; 5) analyze the influence of motivation on the performance of Outsourcing Employee business support at PT. Telekomunikasi Selular Branch Medan; 6) analyze the influence of non-physical work environment on the performance of Outsourcing Employee business support through motivation as intervening variable at PT. Telekomunikasi Selular Branch Medan; 7) analyze the influence of job security on the performance of Outsourcing Employee business support through motivation as intervening variable at PT. Telekomunikasi Selular Branch Medan. Population in this research is Outsourcing Employee PT. Telkomsel Medan Branch which has 132 people with a sample of 99 people. The engineering samples used in this research is Simple Random Sampling technique. Data analysis method used is path analysis. The results showed that 1) Non-physical work environment has a positive and significant impact on the motivation of Outsourcing Employee business support at PT. Telkomsel Branch Medan. 2) Job Insecurity has a negative and significant impact on the motivation of Outsourcing Employee business support at PT. Telkomsel Branch Medan. 3) Nonphysical work environment has a positive and significant impact on the performance of Outsourcing Employee business support at PT. Telkomsel Branch Medan. 4) Job Insecurity has a negative and significant impact the performance of Outsourcing Employee business support at PT. Telkomsel Branch Medan. 5) Motivation has a positive and significant impact on the performance of Outsourcing Employee business support at PT. Telkomsel Branch Medan. 6) Non-physical work environment has a positive and significant impact on the performance of Outsourcing Employee business support through work motivation at PT. Telkomsel Branch Medan. 7) Job insecurity has a negative and significant impact on the performance of Outsourcing Employee business support through work motivation at PT. Telkomsel Branch Medan. Keywords-Non-physical work environment, job insecurity, motivation and the performance of employees outsourcing business support. I. INTRODUCTION Business competitiveness is the case today cause changes so fast in a business that require...
Purpose This study aims to examine the relationship between social network ties (SNT) and successful retail business (SRB), as well as the effect of the moderating variable of proactive entrepreneurial behavior (PEB). Design/methodology/approach The quantitative method with a cross-sectional design is used. A series of questionnaires are distributed and collected from a total of 101 retail business owners selected by a purposive sampling technique. Factor analysis and regression analysis are used to test the validity of the data and hypotheses. Findings The results establish that the higher the SNT, the higher the chance of a retail business to be successful. Interestingly, subsequent findings indicate that the role of PEB can strengthen the relationship between SNT and SRBs. Originality/value Business owners or entrepreneurs are considering both SNT and PEB in making business decisions. A new insight on the importance of intangible resources is revealed where it is rooted in resource-based and social capital theories.
Abstract-This study aims to investigate the effect of social media training on SMEs performance. Thirty entrepreneurs are used as samples in this survey. Data analysis used in this study is Chi-Square Analysis. This analysis indicates that social media training positively effects SMEs performance.
Employee performance is one of the most important things to achieve company goals. With employee performance, company optimization can be realized. PT Bhanda Ghara Reksa's performance in 2019 experienced a decline in revenue so that the profit target generated was not maximized. In order to improve employee performance, the company must design a strategy to retain potential employees. One of them is the application of a talent management and knowledge management. The objective of this research was to analyze the influence of talent management and knowledge management on employee performance through employee retention as intervening variable at PT Bhanda Ghara Reksa Divre I Medan. The research used descriptive quantitative approach and explanatory research method. The population in this research are permanent employees as many as 74 respondents, taken by using saturated sample with census sampling technique. The method in analyzing the data is descriptive and inferential statistical analysis with using path analysis and Sobel test to test the significance of the intervening variable. The result of the research showed that talent management had positive and significant influence on employee retention, knowledge management had positive and significant influence on employee retention, employee retention had positive and significant influence on employee performance, talent management had positive and significant influence on employee performance, knowledge management had positive and significant influence on employee performance, talent management had positive and significant on employee performance through employee retention, and knowledge management had positive and significant on employee performance through employee retention. Knowledge management most dominantly affects employee retention and employee retention most dominantly affects employee performance. Keywords: Talent Management, Knowledge Management, Employee Retention, Employee Performance.
The aim of this research is to determine the effect of the dimensions of corporate communication on customer satisfaction of Sharia Mandiri Bank in Medan. This research is an associative whether the sample of this research is 92 customers which take using simple random sampling technique. The methods of collecting data use documentation and questionnaires. The analysis technique uses multiple linear regression. The results of this research indicate that the dimensions of corporate communication have an effect on the customer satisfaction of Sharia Mandiri Bank in Medan.
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