The quality of a company can be seen from the quality of the resources contained in the company. In improving the quality of employee resources. One way to see the quality of employees is by evaluating the performance produced by employees. Another benefit of this performance appraisal is that employees will be motivated to work well because, for employees who have poor performance scores, sanctions or reprimand can be given. To assess employee performance, a good system is needed. This system is expected to be objective in carrying out assessments. In this study, a decision support system was used by applying the Additive Ratio Assessment (ARAS) method. In order for the calculation results to be more specific, the weights are generated using the Centroid Order Rank (ROC) method. It is expected that the results of the study can help decision-makers in the assessment of employee performance.
The purpose of this research is to measure the effect of perceived behavior on purchasing behavior of halal food among consumers in Tangerang which is mediated by purchase intention and moderated by halal awareness. Data collection through online questionnaires was carried out by snowball sampling and the results of questionnaires were returned and valid as many as 300 respondents. Data processing using SEM method with SmartPLS 3.0 software. The results of this study indicate that attitudes, subjective norms and perceptions of behavior control have a significant effect on purchase intention. Meanwhile, purchase intention has a significant effect on the purchasing behavior of working consumers, and halal awareness moderates the effect of purchase intention on purchasing behavior.
In the last week of September 2020, Covid-19 in Indonesia has infected more than 252,000 people. The spread of the virus through physical contact forces all countries to use social distance and physical distance to reduce interactions. On the educational side, the Covid-19 pandemic has had an impact on the prevention of face-to-face teaching and learning activities. All educational institutions must stop the learning process and replace it with online learning. Nadiem Makarim, Minister of Education and Culture of the Republic of Indonesia, then affirmed this online learning by issuing a policy on online learning in case of an emergency spread of the Covid-19 virus. However, this online learning has provoked debate in the community over the preparation of the technology. The goal of this study was to analyze public opinion for online learning during the Covid-19 pandemic in October 2020. The research carried out document-based text mining and feelings on Twitter data analyzed using the Naïve Bayes method. Analysis in that period found 25 percent positive sentiment, 74 percent negative sentiment, and 1 percent neutral sentiment. Several tweets showed that the words ‘stress’ and ‘covid’ were the most commonly spoken in the month.
This research aims to analyse the risk of production, price and income in the business of shallot hatchery in Medan Marelan district, Medan City. The study was carried out on 30 farmers who carried out hatchery cultivation in Medan Marelan district. The research method used to measure the risk of production, price and income uses variety, the standard deviation of the coefficient of variation (K V), and the lower limit of the highest yield. The results showed that the production risk was 0.23, price risk was 0.06 and income risk was 0.33. Production risk is caused by pests, diseases, and erratic weather. Price risk is caused by fluctuating prices. Income risk is caused by the amount of production, fluctuating prices, large farming costs and lack of market demand. The highest risk is income risk, followed by production risk and price risk.
This research aims to establish a strategic marketing strategy for the Medan City coffee shop company. The methodology used in this study was descriptive qualitative research through the method of the marketing combination 4Ps and Porters five strategic forces theory. The outcome of the analysis provided strategic marketing strategy for all facets of the 4Ps marketing mix, such as product, price, venue, and promotion. As five competitive forces are generated based on Porters, the resulting strategic marketing strategy becomes more oriented. This analysis will be useful for the company owner to take the best strategic marketing approach in particular.
AbstrakPenelitian ini bertujuan untuk mengetahui reaksi masyarakat terhadap informasi pandemi Covid yang disampaikan oleh media massa. Penyampaian berbagai berita atau hal yang sejenisnya secara berkali-kali membuat masyarakat mudah faham, dan memiliki dampak ketidakpercayaan jika tidak sesuai dengan faktanya. Penelitian ini mencoba untuk mengungkap dan menemukan bahwa media massa secara simultan dapat meningkatkan kepercayaan tentang covid-19 atau sebaliknya. Penelitian ini berbeda dengan yang lainnya, dikarenakan bahwa media yang secara simultan malah membuat ketidakpercayaan secara penuh terhadap pemberitaan yang disampaikan. Metode yang digunakan dalam penelitian ini adalah deskriptif kuantitatif secara pusposive sampling terhadap para mahasiswa yang sekarang lagi belajar secara daring dan selalu dekat dengan berita di media sosial. Responden dalam penelitian ini adalah 300 mahasiswa yang terdiri dari tujuh kampus di Provinsi Kalimantan Selatan, Indonesia. Berdasarkan hasil temuan, penelitian ini menyimpulkan bahwa informasi yang disampaikan berulang kali tentang Covid akhirnya membuat masyarakat kurang peduli terhadap Covid. Hal ini dibuktikan dengan munculnya fakta terbalik dari berita dari berbagai media massa.Kata kunci: Persepsi, media, fakta, simultan, masyarakat AbstractThis study aims to determine the public's reaction to the Covid pandemic information conveyed by the mass media. Repeatedly conveying various news or similar things makes it easy for the public to understand, and has an impact of distrust if it is not by the facts. This study tries to uncover and find that mass media can simultaneously increase beliefs about Covid-19 or vice versa. This study is different from the others because the media simultaneously make complete distrust of the news delivered. The method used in this research is descriptive quantitative by purposive sampling of students who are currently studying online and are always close to the news on social media. Respondents in this study were 300 students from seven campuses in South Kalimantan Province, Indonesia. Based on the findings, this study concluded that the information that was repeatedly conveyed about Covid ultimately made the public less concerned about Covid. This is evidenced by the emergence of upside-down facts from the news from various mass media.Keywords: Perception, media, facts, simultaneous, society
ABSTRAK OTA dan konsumsi masyarakat atas transaksi layanan online di Indonesia terus tumbuh. Pemasaran online paling banyak dilakukan oleh perusahaan perjalanan online untuk menarik pelanggan dan meningkatkan loyalitas pelanggan yang diantisipasi. Persaingan perjalanan online menjadi semakin ketat. Sehingga konsumen akan terus melakukan transaksi travel online kembali. Studi ini mengeksplorasi travel online yang signifikan di Indonesia yaitu Traveloka, penelitian ini menggunakan pendekatan kuantitatif dengan memanfaatkan data dari 100 responden dan menggunakan alat perangkat lunak Partial Least Square untuk menganalisa model. Temuan penelitian ini menjelaskan bahwa promosi pemasaran online berpengaruh signifikan terhadap pembelian Kembali, serta kepuasan pelanggan berhasil memediasi antara promosi pemasaran online terhadap pembelian kembali. Hasil ini memberikan bukti bahwa promosi pemasaran online sangat penting bagi pemasaran dan pertumbuhan bisnis perusahaan online seperti Traveloka. Selain itu, penting untuk mempertimbangkan kepuasan pelanggan sebagai variabel intervening baik secara langsung maupun sebagai variabel mediasi antara promosi pemasaran online dan pengambilan keputusan pembelian kembali memiliki pengaruh yang besar terhadap pembelian kembali konsumen. Nilai R square yang begitu tinggi antara hubungan antar variabel baik secara langsung maupun tidak langsung memberikan informasi bahwa kedua variabel tersebut mempengaruhi variabel keputusan pembelian kembali cukup besar sehingga pengusaha travel online khususnya Traveloka yang menjadi fokus penelitian ini perlu pertimbangkan permasalahan ini.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.