Penelitian ini bertujuan untuk mengetahui pengaruh persepsi kemudahan penggunaan, persepsi kemanfaatan, persepsi risiko, dan kepercayaan terhadap minat menggunakan e-wallet pada generasi milenial Kota Semarang. Berdasarkan TAM (Technology Acceptance Model) persepsi kemudahan penggunaan, persepsi kebermanfaatan, dan variabel lain yang dalam penelitian ini yaitu persepsi risiko dan kepercayaan merupakan konstruk yang mempengaruhi minat dalam penerimaan individu terhadap teknologi baru. Populasi dalam penelitian ini adalah generasi milenial pengguna e-wallet di Kota Semarang. Sampel dalam penelitian ini berjumlah 160 orang. Teknik sampling yang digunakan yaitu incidental sampling. Penelitian ini menggunakan pendekatan kuantitatif. Metode pengumpulan data menggunakan kuesioner dan wawancara. Hasil penelitian menunjukkan bahwa persepsi kemudahan penggunaan berpengaruh positif terhadap minat menggunakan e-wallet. Persepsi manfaat berpengaruh positif terhadap minat menggunakan e-wallet. Persepsi risiko berpengaruh negatif terhadap minat menggunakan e-wallet. Kepercayaan berpengaruh positif terhadap minat menggunakan e-wallet. Persepsi kemudahan penggunaan, persepsi kemanfaatan, persepsi risiko, dan kepercayaan secara bersama-sama berpengaruh signifikan terhadap minat menggunakan e-wallet. Abstract This study aims to determine the effect of perceived ease of use, perceived usefulness, perceived risk, and trust in the interest in using e-wallet in the millennial generation of Semarang City. Based on the TAM (Technology Acceptance Model) perceptions of ease of use, perceived usefulness, and other variables in this study namely risk perception and trust are constructing that influence interest in individual acceptance of new technologies. The population in this study is the millennial generation of e-wallet users in the city of Semarang. The sample in this study amounted to 160 people. The sampling technique was incidental sampling. This study uses a quantitative approach. Methods of data collection using questionnaires and interviews. The results showed that perceived ease of use had a positive effect on interest in using an e-wallet. Perceived usefulness has a positive effect on interest in using an e-wallet. Perceived risk negatively influences the interest in using an e-wallet. Trust has a positive effect on your interest in using an e-wallet. Perceived ease of use, perceived usefulness, perceived risk, and trust together have a significant effect on interest in using an e- wallet

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Simple Financial Records Training in Intip UMKM Nyatnyono Village Ungaran SemarangAbstract. A micro enterprises named “Intip Pak Harto” has a central role in developing and establishing economy welfare in Nyatnyono Village, District Ungaran, Semarang. This training aims to create the soft skills for Intip craftsmen in terms of recording their financial transaction in a simple way. This training has a positive impact for craftsmen as it increases their understanding about how to develop a better financial recording in order to manage their business financial become more effective. This training techniques including a campaign and a simulation. The results of this program is Intip craftsmen has a better skills in doing a simple financial records.Keywords: Training, simple financial records, intip UMKM Abstrak. Usaha Mikro “Intip Pak Harto” memegang peranan penting di dalam pembangunan dan pertumbuhan ekonomi di Desa Nyatnyono Kecamatan Ungaran, Semarang. Tujuan pelatihan ini yakni memberikan soft skill bagi pelaku UMKM Intip dalam hal pencatatan keuangan sederhana. Pelatihan ini memberikan dampak positif pada para pengrajin berupa meningkatnya pemahaman mereka tentang bagaimana seharusnya pencatatan keuangan dilakukan untuk pengelolaan keuangan usaha yang lebih efektif. Kegiatan pelatihan dilakukan dengan teknik sosialisasi dan praktek. Hasil dari pelatihan ini yakni para pelaku usaha intip memiliki ketrampilan lebih baik dalam melakukan pencatatan keuangan sederhana.    Kata Kunci: Pelatihan, pencatatan keuangan sederhana, UMKM intip.

Optimization of Digital Marketing Practices to Improve Product Sales of Inamtes in the Productive PrisonAbstract. Productive prisons are prisons that are not only a place for guiding inmates (prisoners) in a conventional manner, but can also be a means to encourage the production of a good quality products, therefore productive activities in prisons can be a support for fostering prisoners. In productive prisons, inmates are taught to grow crops, raise livestock to gardening. Lapas Terbuka Kendal, one of productive prisons in Central Java, is currently only filled with 23 inmates who are fostered by the independence of various production activities, namely the agriculture, fisheries and animal husbandry sectors. The results of Lapas Terbuka Kendal production activities can be said to be quite good. Even marketing has been done well, one of them through the website. But unfortunately the existing marketing did not produce maximum results in sales. This is evaluated and resolved in the community service performed. The digital marketing training is a solution given. All officers were enthusiastic in actively participating during the training. By this training, it is expected they could maximize the digital marketing implementation to boost the sales.Keyword: Digital marketing, productive prison, prisoners, production activities, sales.Abstrak. Lembaga pemasyarakatan (Lapas) produktif merupakan Lapas yang tidak hanya menjadi tempat pembinaan narapidana (warga binaan) secara konvensional, tetapi juga dapat menjadi salah satu sarana untuk mendorong dihasilkannya produk-produk berkualitas, oleh karenanya kegiatan produktif di lapas bisa menjadi penunjang bagi pembinaan terhadap warga Warga Binaan Pemasyarakatan (WBP). WBP diajarkan bercocok tanam, beternak hingga berkebun di Lapas Terbuka. Lapas Terbuka Kendal, salah satu Lapas Produktif di Jawa Tengah, saat ini terisi sebanyak 23 warga binaan yang dibina kemandirian berbagai macam kegiatan produksi yaitu sektor pertanian, perikanan dan peternakan. Hasil kegiatan menunjukkan produksi Lapas Terbuka Kendal dapat dikatakan cukup bagus. Bahkan pemasaran pun sudah dilakukan dengan baik, salah satunya melalui website. Namun sayangnya pemasaran yang ada ternyata tidak membuahkan hasil yang maksimal dalam penjualan. Hal tersebut yang dievaluasi dan dipecahkan pada pengabdian yang dilakukan. Pelatihan pemasaran digital menjadi solusi yang diberikan pada pengabdian ini. Pelaksanaan kegiatan berjalan lancar, seluruh petugas Lapas antusias dalam mengikuti pelatihan. Kegiatan ini diharapkan mereka mampu memaksimalkan fungsi pemasaran digital untuk meningkatkan penjualan.Kata Kunci: Digitalisasi, pemasaran, kegiatan produksi, peningkatan penjualan.

This study aims to analyse the way leadership and digital technology usage affect the faculty members’ research performance in surviving higher education sustainability during the COVID-19 pandemic. A breakthrough innovation is needed to design a fast-track online work management system. Hence, it requires a loyal contribution from all the faculty members to support this system. This quantitative study conducted in Malaysia and Indonesia, included 260 faculty members from various fields of studies. Using the online questionnaire, it shows that leadership and technology usage plays an important role to maintain faculty members’ research performance during the pandemic. However, it has a slight difference in result between Malaysia and Indonesia in terms of the portion of leadership and digital technology that affected the research performance. The higher education leaders play a stronger role in affecting Malaysian faculty members’ research performance, while Indonesian faculty members are influenced more by digital technology usage than by their leaders. Each of them has a significant implication in designing the effective institution policies in optimizing faculty members’ research performance.   Keywords: COVID-19, research performance, leadership, digital technology

The implementation of history education at universities has not yet seen able to give optimal results. This study aims to propose a model for improving the quality of history education in higher education. It poses the primary research question: what is the quality improvement model of history education like according to the needs analysis? The research was conducted via a descriptive qualitative method. Data sources consisted of learning activities and documents related to the implementation of history education. Data analysis was carried out using interactive analysis models procedures. The results have revealed that history learning is currently only a transfer of information activity so that it cannot produce good-quality graduates who think deeply and critically. Methods that stimulate discussion of knowledge and hone critical thinking skills are not yet considered. Therefore, the quality of history education is relatively low and has no impact on improving the quality of graduates. The proposed model is relevant to be applied at universities, and has the characteristics of a problem-based learning approach and interactive discussion. If applied consistently, it has potential to promote critical thinking and problem-solving skills of students.

This research aimed to determine the application of conservation cadre in the Faculty of Economics, State University of Semarang. This research used qualitative descriptive method. Informants consisted of conservation group and 28 students majoring in economic education. Data collection techniques used observation, documentation, interviews and document analysis. Activities in data analysis were data reduction, display data, and conclusion drawing / verification. Data validity applied source and methodological triangulation. The findings of this research showed that the knowledge and understanding of the students about the Rector regulation of the State University of Semarang, Number 22 of 2009 about State University of Semarang as Conservation University and Rector Regulation Number 6 of 2017 about Spirit Conservation showed only 11.11%, other findings showed that students still threw inappropriate garbage, smoking in campus areas, not upholding courtesy culture, the use of motor vehicles within the campus and less cultivate energy efficiency.

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