The study aims to investigate the roles of financial education (FE) as a moderator to financial attitude (FA), parental financial socialisation (PFS), and financial literacy (FL) to ensure the success of prudent financial management practices (PFMP) among Malaysian youth. The study was designed quantitatively and employed self-administered questionnaires, which were adopted from previous studies and distributed to 480 youths in Malaysia. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test hypotheses of the study. The results showed FA, PFS and FL have significant and positive relationship with PFMP. However, as regards moderating interaction of FE, results showed that FE does not significantly moderate the relationship between FA, PFS and FL with PFMP. The results further highlighted serious concerns on the effectiveness of FE towards improving youth capability in managing their financial affairs prudently. This proved that mandated FE prior to graduation has less effect and does not lead to behavior changes among Malaysian youth. It shows the challenges faced by the country stakeholders to strengthen FE, enhance the effectiveness and encompass the right FE elements to ensure today's young Malaysians are able to apply what they learned in the classroom to their real life.

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Studies have indicated that the key contributors to heavy financial debt among youth are global economic situation with uncertainty of economic growth, wide access of financial product, and sophistication financial environment. Additionally, the market regards youth as primary lucrative market and this has led the youth to fall into poor financial practices and widely exposed to bankruptcy. The inability for youth to become financially sustainable in manoeuvring their expenditure and savings further cemented the notion that youth are lacking in financial knowledge which lead to indecisive financial decision. The study aims to investigate the influence of financial education (FE) as a moderator to financial attitudes (FA), parental financial socialisation (PFS), and financial literacy (FL) to ensure the successfulness of Prudent Financial Management Practices (PFMP) among Malaysian youth. This study employed self-administered questionnaires which were adopted from previous studies and distributed to 140 youth in Malaysia which were later analysed using SPSS to address the research objectives. The result indicated that FE is not significant moderator to FA, PFS, and FL in determining the PFMP among youth in Malaysia. The finding further highlighted that PFMP among youth are the result of shared accountability from various stakeholders such as parents, policy makers, and financial institution.

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Consumers today are more aware of environmental issues. This rise in ecologically conscious consumer behavior sometimes known as green consumers has seen an incease in many studies on the nature of green consumers in different markets. This study examines the attitude-behavior relationship that integrates two factors, namely: social influence and knowledge of eco-labels to examine their influence in the intention to purchase green home electronic products.The green home electronic products for this study are air conditioner, television and refrigerator. Using convenience sampling, 251 self-administered questionnaires were acquired from the consumers. The result indicates that social influence and eco label are significant influencers on green purchase intention of home electronic products. The results of this study will support marketers to have an all-inclusive marketing plan and promotional approaches to attract consumers to participate in buying green product. Implication for marketers is further discussed.

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This paper to seek discuss the importance and the roles of Parental Financial Socialisation (PFS) in today present life. This paper seeks to discuss the function of PFS in ensuring healthy financial behaviour and prudent financial practices. Further, this paper later expanded from concept and definitions of PFS to the benefits roles played by parents as financial socialisation agents. Significantly, PFS able to influence youth to be more financial literate, transform youth to change for more prudent financial management and provide them with competencies to manage their money management effectively.