The study aims to investigate the roles of financial education (FE) as a moderator to financial attitude (FA), parental financial socialisation (PFS), and financial literacy (FL) to ensure the success of prudent financial management practices (PFMP) among Malaysian youth. The study was designed quantitatively and employed self-administered questionnaires, which were adopted from previous studies and distributed to 480 youths in Malaysia. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test hypotheses of the study. The results showed FA, PFS and FL have significant and positive relationship with PFMP. However, as regards moderating interaction of FE, results showed that FE does not significantly moderate the relationship between FA, PFS and FL with PFMP. The results further highlighted serious concerns on the effectiveness of FE towards improving youth capability in managing their financial affairs prudently. This proved that mandated FE prior to graduation has less effect and does not lead to behavior changes among Malaysian youth. It shows the challenges faced by the country stakeholders to strengthen FE, enhance the effectiveness and encompass the right FE elements to ensure today's young Malaysians are able to apply what they learned in the classroom to their real life.
This paper to seek discuss the importance and the roles of Parental Financial Socialisation (PFS) in today present life. This paper seeks to discuss the function of PFS in ensuring healthy financial behaviour and prudent financial practices. Further, this paper later expanded from concept and definitions of PFS to the benefits roles played by parents as financial socialisation agents. Significantly, PFS able to influence youth to be more financial literate, transform youth to change for more prudent financial management and provide them with competencies to manage their money management effectively.
The implementations of halal concept into supply chain management have received great attention due to the increasing demand for halal products. It is necessary for manufacturers to establish firm's strategic orientation includes supply chain orientation and market orientation to sustain firm competitiveness in emerging halal market. Therefore, this study aims to conduct a systematic literature review to identify the state of the art of the halal studies in supply chain area. The review protocol was involving 249 research articles. Based on a review of previous studies, this paper improves the existing framework of the halal supply chain by incorporating strategic orientation and halal's firm performance. Therefore, this paper contributes the strategic approach to preserving the integrity of halal while sustain the firm performance.
Studies have indicated that the key contributors to heavy financial debt among youth are global economic situation with uncertainty of economic growth, wide access of financial product, and sophistication financial environment. Additionally, the market regards youth as primary lucrative market and this has led the youth to fall into poor financial practices and widely exposed to bankruptcy. The inability for youth to become financially sustainable in manoeuvring their expenditure and savings further cemented the notion that youth are lacking in financial knowledge which lead to indecisive financial decision. The study aims to investigate the influence of financial education (FE) as a moderator to financial attitudes (FA), parental financial socialisation (PFS), and financial literacy (FL) to ensure the successfulness of Prudent Financial Management Practices (PFMP) among Malaysian youth. This study employed self-administered questionnaires which were adopted from previous studies and distributed to 140 youth in Malaysia which were later analysed using SPSS to address the research objectives. The result indicated that FE is not significant moderator to FA, PFS, and FL in determining the PFMP among youth in Malaysia. The finding further highlighted that PFMP among youth are the result of shared accountability from various stakeholders such as parents, policy makers, and financial institution.
This paper seeks to discuss the role of marketing mix 4Ps model (product, price, place and promotion) on the relationship with customer loyalty among Malaysia smartphone users. Smartphone have become almost inseparable in today's digital world. This growth is being stimulated by a variety of factors including social distancing, affordable price, trending lifestyle, more usage of smartphone capabilities, aggressive marketing campaign and robust business strategies by smartphone brands. This paper recommended that all of the marketing mix variables namely; product, price, place, and promotion, have positive significant with customer loyalty specifically among smartphones users in Malaysia. Thus, companies will be required to embrace the variables that, in turn, will enable them to develop effective and efficient plans that incorporate the criteria described in order to increase customer loyalty.
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