This study investigated differences in colour preferences associated with academic field of study. This is because it is believed that educational background has an impact on personality traits affecting individual choices including colour preferences. A questionnaire was collected from 80 participants including students at graphic design and information technology departments at first and final years of study. Subjects were asked to choose the most preferred colour for clothing and living room. "Blue" was the most preferred colour for clothing by 15% of the total subjects. Colour preferences were not related to education concerning the clothing in all cases including students from first and final levels in graphic design and information technology departments. However, "White" was found the most preferred colour by 35% of total subjects. There were found significant relationships between educational background and colour preferences for living room. This relationship was investigated for final year students of graphic design and information technology = 21.7; p=0.003; α=0.05, and for graphic design students from first and final years, the value of chi-square equals 14.5 which was significant at the 5% level p=0.02.
This article investigates human’s emotional responses on coloursin Eastern Arabian Gulf culturebased on a questionnaire. Totally 10 colour options were evaluated (i.e. violet, orange, green, red, blue, yellow, black, gray, white and no color) by 80 subjects based on 12 basic descriptive variables including clean, fresh, liked, new, heavy, hard, warm, modern, active, tense, relaxing, concentration.White colour was associated with emotion: clean, new, relaxing and concentration. Yellow is associated with freshness; however, red is the most liked color. Black was linked with heavy, hard and tense emotions. Tense mood is associated with red. Insignificant differences between colourswith regard to warm mood were found. The link between colour preferences found for two topics living room and clothing and emotions elicited were discussed.Keywords: colour, preference, emotion, mood, marketing, personality, design.
This article investigates human’s emotional responses on coloursin Eastern Arabian Gulf culturebased on a questionnaire. Totally 10 colour options were evaluated (i.e. violet, orange, green, red, blue, yellow, black, gray, white and no color) by 80 subjects based on 12 basic descriptive variables including clean, fresh, liked, new, heavy, hard, warm, modern, active, tense, relaxing, concentration.White colour was associated with emotion: clean, new, relaxing and concentration. Yellow is associated with freshness; however, red is the most liked color. Black was linked with heavy, hard and tense emotions. Tense mood is associated with red. Insignificant differences between colourswith regard to warm mood were found. The link between colour preferences found for two topics living room and clothing and emotions elicited were discussed.Keywords: colour, preference, emotion, mood, marketing, personality, design.
This article investigates human's emotional responses on coloursin Eastern Arabian Gulf culturebased on a questionnaire. Totally 10 colour options were evaluated (i.e. violet, orange, green, red, blue, yellow, black, gray, white and no color) by 80 subjects based on 12 basic descriptive variables including clean, fresh, liked, new, heavy, hard, warm, modern, active, tense, relaxing, concentration.White colour was associated with emotion: clean, new, relaxing and concentration. Yellow is associated with freshness; however, red is the most liked color. Black was linked with heavy, hard and tense emotions. Tense mood is associated with red. Insignificant differences between colourswith regard to warm mood were found. The link between colour preferences found for two topics living room and clothing and emotions elicited were discussed.
This study aims at shedding the light on the impact of the technological and cultural features associated with an era on landscape painting. A critical study is carried out analysing the artworks of two British painters lived in two different eras. These are "Joseph Turner" and "David Hockney". Painters' artistic features including the construction of their paintings are discussed. It was found that each era has a great impact on forming artists' colour palette, composition and media used. Therefore, cultural and technological features associated with an era should be taken into consideration in the process of criticising artworks including painting.
In this study, thedevelopment of painting art over long period of time from prehistory to present day was investigated. This study is limited to Egyptian painting. It goes through a sequence of art periods including: Primitive, Pharaonic, Coptic, Islamic, modern and postmodern (contemporary) arts. This study highlights the most important constant and variable features of Egyptian painting artworks (subject-artistic formulation-technique) in each period studied. Examples showing Egyptian painting artworks of these periods were presented. The characteristics of each time period and their impact on painting features were explained. The study concluded that there is a clear effect for the nature of each stage on painting artworks and their features.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.