No abstract

The article reviews the existing system of control of universities’ activity in the Russian Federation. The authors single out two blocks of this system (internal and external) along with three components of external control of universities’ activity (state control; professional control; public control). The article describes the characteristic features of particular forms of state control over universities’ activity (state accreditation of educational programs, federal state control of education quality; federal state supervision over education); public control over universities’activity (public accreditation of educational programs, independent assessment of education quality); professional control over universities’ activity (professional and public accreditation of educational programs, assigning rating to universities); internal control over universities’ activity (self examination in higher educational institutions, internal control of a university as an economic entity, internal assessment of education quality). The article examines the effectiveness of control procedures applied to the main objects of control (educational programs, quality of students training, conditions of educational activity, target results of activity) and singles out the following basic trends of improving the control over universities’ activity: the increased importance of assessing the effectiveness of educational programs implementation and informal control procedures based on expert evaluations and sociological surveys. The following major directions of improving the system of control over universities’ activity in Russia are suggested: developing the state and professional system of control; establishing the audit trails of an educational system; creating the mechanisms of acknowledging the results of control by the inspectors and auditors of different level; shifting the emphasis of state control from formal methods to the check of substantive aspects (quality) of the educational process; developing the tools and methods of professional control over universities’ activity; adapting the indexes of universities global ratings to the special national features of higher educational institutions; developing the internal monitoring of effciency and quality of educational programs’ implementation and informal types of internal independent assessment of education quality.

Purpose: The purpose of the article is to develop an integrative, structural and functional, indicative, aggregating, algorithmic, the multi-criteria model for assessing the quality and demand for educational services of higher education considering the consumers’ opinion. Methodology: The leading research method of the indicated problem was the assessment of various aspects of educational relations in the process of complex diagnostics of the studied phenomena, which includes: preliminary system model of research, interpretation and operationalization of the basic concepts included in it; relevant means of fixation of primary characteristics; the order of data collection; algorithm of analysis and data processing in order to obtain a rating assessment proposed as a mechanism for assessing the quality and demand for educational services with the participation of consumers. Result: The authors substantiate the inclusion in the system of indicators of both objective characteristics: the professional status of graduates of higher educational institutions (the share of employed, the level of wages, the area of employment), the status of educational programs (social and professional accreditation), and their subjective characteristics, expressed in: the formation of professional competencies of graduates (including hard skills and soft skills), which together characterize their professional subjectivity. The materials of the article are of practical value for government agencies, heads of educational institutions, rating agencies, representatives of organizations-employers, applicants, their parents, and students. Applications: This research can be used for universities, teachers, and students. Novelty/Originality: In this research, the model of Assessment model of quality and demand for educational services considering the consumers’ opinion is presented in a comprehensive and complete manner.

At present, the role and importance of science is increasing significantly, more and more attention is being paid to scientometric indicators in assessing scientific activity at all stages of the science management process, and the cost of scientific activity is increasing. The problems of assessing intellectual capital have always been in the area of special attention in Russian scientific and other organizations, including universities engaged in scientific activities — scientific institutions. The decree of the President of the Russian Federation from 07.05.2018 No. 204 “National goals and strategic objectives of the development of the Russian Federation for the period until 2024” approves these trends at the state level. Therefore, the task arose of developing a system of quantitative and qualitative indicators for assessing the effectiveness of scientific organizations in order to organize their productive work, increase their contribution to the development of the state, and increase the prestige of science. The external and internal factors determining the need for an objective assessment of intellectual capital are identified using the methods of comparative analysis, empirical research; the main indicators, the sources of information and their features have been analyzed. The proposed system of universal criteria, objective and subjective indicators for assessing the activities of scientific institutions, is becoming the foundation for both a comprehensive assessment and the basis for industry criteria.

В л а с т ь 2 01 8 ' 0 9 РАЗОВ Павел Викторович -доктор социологических наук, доцент; профессор департамента социологии, истории и философии Финансового университета при Правительстве РФ (125993, Россия, г. Москва, Ленинградский пр-кт, 49; PVRazov@fa.ru АМЕРСЛАНОВА Айнара Надировна -старший преподаватель департамента учета, анализа и аудита, начальник отдела программ развития Финансового университета при Правительстве РФ (125993, Россия, г. Москва, Ленинградский пр-кт, 49; Aynarana@gmail.com) ОЦЕНКА КАЧЕСТВА И ВОСТРЕБОВАННОСТИ ОБРАЗОВАТЕЛЬНЫХ УСЛУГ ВЫСШИХ УЧЕБНЫХ ЗАВЕДЕНИЙ С УЧЕТОМ МНЕНИЯ ПОТРЕБИТЕЛЕЙ Аннотация. В статье рассматривается оценка востребованности и качества образовательных услуг, предоставляемых вузами, которая осуществляется на основе специально разработанной методики. Эта методика представлена в форме алгоритмизированной модели организационно-технологического характера, которая включает общие этапы научного исследования и специфические процедуры выявления конкурентоспособности (рыночной ценности) образовательных организаций. Ключевые слова: качество образовательных услуг, востребованность образовательных услуг, рейтинг высших учебных заведений, мнение потребителей, оценка качества, оценка востребованности