In Australia and beyond, journalism is reportedly an industry in crisis, a crisis exacerbated by COVID-19. However, the evidence revealing the crisis is often anecdotal or limited in scope. In this unprecedented longitudinal research, we draw on data from the Australian journalism jobs market from January 2012 until March 2020. Using Data Science and Machine Learning techniques, we analyse two distinct data sets: job advertisements (ads) data comprising 3698 journalist job ads from a corpus of over 8 million Australian job ads; and official employment data from the Australian Bureau of Statistics. Having matched and analysed both sources, we address both the demand for and supply of journalists in Australia over this critical period. The data show that the crisis is real, but there are also surprises. Counter-intuitively, the number of journalism job ads in Australia rose from 2012 until 2016, before falling into decline. Less surprisingly, for the entire period studied the figures reveal extreme volatility, characterised by large and erratic fluctuations. The data also clearly show that COVID-19 has significantly worsened the crisis. We then tease out more granular findings, including: that there are now more women than men journalists in Australia, but that gender inequity is worsening, with women journalists getting younger and worse-paid just as men journalists are, on average, getting older and better-paid; that, despite the crisis besetting the industry, the demand for journalism skills has increased; and that, perhaps concerningly, the skills sought by journalism job ads increasingly include ‘social media’ and ‘generalist communications’ skills.
Australia currently has fourteen standards schemes that oversee journalists and news media, making for both duplication and inconsistency. The result is a torn and frayed patchwork leaving broadcasting heavily regulated but some areas of online content without any applicable standards or clear avenues for consumer complaint. In this article, we describe Australia’s confusion of news media standards schemes amid the global challenges to media oversight in a digital age, including from the algorithmically driven delivery of news via social media and other digital services. We argue that internationally the ongoing disruption of news media is being accompanied by a parallel disruption of news media standards schemes. This creates significant uncertainty, particularly since citizens and journalists have contrasting expectations about news media oversight. However, this uncertainty also presents an opportunity for reform. We then draw on international scholarship and regulatory developments to make four high-level arguments. First, Australia should implement a coherent cross-platform standards scheme to cover news content on TV, on radio, in print and online. Second, digital services and platforms ought to be brought under this scheme in their role as distributors and amplifiers of news, but not as ‘publishers’. Third, this scheme ought to have oversight of algorithms. And fourth, citizens ought to be afforded a greater role in the operation of this scheme, which has significant potential to serve the public interest by improving public discourse.
In Australia as in the United States, levels of trust in news media remain alarmingly low. In four qualitative workshops held in 2018 in Sydney and Tamworth, 34 participants discussed the ways they access news, their relationship with news media, and how trust might be rebuilt. We also tested the hypothesis that Australians want news sources that are more peer-to-peer and ‘like a friend’. Emphatically, participants said they don’t want news sources to be like a friend. Instead, they want accuracy, objectivity and service of the public interest. One interpretation is that our participants clearly distinguish between news sources (the ABC, News Corp, etc.) and digital platforms (Facebook, Google, etc.). Furthermore, it would appear they expect news sources and digital platforms to play different roles and follow different standards: the former should adhere to traditional journalistic values; whereas no clear picture emerged of the role and standards that participants think should apply to the latter.
Minister Malcolm Turnbull, agreed to launch an inquiry into the impact of Facebook and Google. 12 In December 2017, then-Treasurer Scott Morrison directed Australia's competition regulator, the Australian Competition and Consumer Commission (ACCC):to hold an inquiry into the impact of online search engines, social media and other digital content aggregation platforms (platform services) on the state of competition in media and advertising services markets, in particular in relation to the supply of news and journalistic content, and the implications of this for media content creators, advertisers and consumers. 13 The ACCC began its 'Digital Platforms Inquiry' shortly thereafter. It published its
In this imagined future, a jaded and anxious history teacher takes her fourteen-year-old students on a virtual visit back to 2020. Along the way, 1984 keeps surfacing. The references are both explicit and implicit: the protagonist’s name is Win and her off-stage other half is Julia; the first and last lines are a play on Orwell’s oft-cited opening sentence; and Ari is a fan of David Bowie’s 1984-themed Diamond Dogs album. But whereas Orwell (and Bowie) saw a dystopian future devoid of privacy, Win, Ari, and Jay inhabit a world where Orwell’s vision isn’t an imagined future but a nightmarish past. As a result, however, they have to struggle with issues of trust and vulnerability.
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