Despite progressive preventative techniques, intervention programs, and guidelines to help reduce breast cancer mortality, African American women (AAW) remain affected by breast cancer in greater numbers compared to Caucasians. As rates of breast cancer mortality continue to increase among AAW, a greater need for change emerges, which should include crafting culturally specific social marketing programs that promote breast cancer awareness among AAW. This exploratory study focuses on social marketing strategies to promote this awareness. The research underscores several social marketing strategies from the perspective of AAW (N ¼ 130) breast cancer survivors. Qualitative data were collected from focus groups regarding social marketing strategies needed to promote breast cancer awareness. The discussions revealed social marketing campaigns that are culturally sensitive and unswerving are more likely to increase behavior modification. Furthermore, messages from other AAW tailored toward a specific market are more beneficial for promoting breast cancer screening.
Mentoring continues to be a salient conversation in academia among junior and senior faculty and administrators. Mentors provide guidance and structure to junior faculty so that they can meet their academic and professional goals. Mentors also convey skills in balancing life and academic pursuits. Therefore, the purpose of this descriptive study was to provide additional insight from a training program called Leading Emerging and Diverse Scientists to Success (LEADS) regarding successful strategies and challenges of mentoring relating to lessons learned from the scholars and mentees’ perspective. The LEADS program provided multiple training platforms to increase skills and knowledge regarding research to promote expertise in grant writing and submission for funding opportunities among diverse scientists. These findings reinforce the knowledge about the value of a mentor in helping define the research pathway of their mentee and underscoring the importance of mentoring.
Physicians, health care practitioners, and breast cancer advocacy groups have spent many decades investing in the promotion of breast cancer screening and early detection mechanisms, such as mammograms and breast self-examinations. These screening modalities are extremely important in reducing breast cancer incidence, prevalence, and mortality, as breast cancer screening continues to contribute to decreasing the surging mortality rate of cancerous diseases. Without the use of these screening measures, breast cancer mortality would affect many more women and exceed current statistics. While these screenings are important for the early detection of breast cancer, a more uncommon, virulent, and fatal form of breast cancer known as Inflammatory Breast Cancer (IBC) has gone largely unreported and continues to affect women. Considering IBC is an aggressive form of breast cancer with a five-year survival rate of 65%, more diligent measures and strategies are needed to educate women throughout the world about IBC.The purpose of this review is to present an overview of the literature introducing IBC, address symptoms to spread awareness, concentrate on early detection, and focus on the comprehensive treatment options of IBC.
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