The internet is a medium that is soaring in polarity in almost every facet of the world and is used for a myriad of reasons by individuals, governments, universities and businesses. As far as businesses are concerned, the internet has been subject to a variety of experimentations that seek to determine the viability of using the internet to improve business practices in various industries especially in computer industry in Malaysia. One particular aspect of business is that the internet marketing has a great impact on computer industry in Malaysia. The purpose of this research is to investigate the effects of security and privacy information on trust & trustworthiness and loyalty in online marketing. Data were gathered from 104 respondents who are the literate Malaysian and the foreigners in Malaysia that are able to read and write and hence capable of using internet and its facilities. The results showed that there is a significant correlation between trust & trustworthiness and security and privacy information. The results also revealed that there is a significant correlation between loyalty in online marketing and trust & trustworthiness.
The internet is a medium that is soaring in polarity in almost every facet of the world and is used for a myriad of reasons by individuals, governments, universities and businesses. As far as businesses are concerned, the internet has been subject to a variety of experimentations that seek to determine the viability of using the internet to improve business practices in various industries especially in computer industry in Malaysia. One particular aspect of business is that the internet marketing has a great impact on computer industry in Malaysia. The purpose of this research is to investigate the effects of product value, E-service quality, effective cost, customer service, product customization, usability and site design on customer satisfaction and loyalty in online marketing. Data were gathered from 104 respondents who are the literate Malaysian and the foreigners in Malaysia that are able to read and write and hence capable of using internet and its facilities. The results showed that there is a significant correlation between product value, E-service quality, effective cost, customer service, product customization, usability and site design and customer satisfaction. The results also revealed that there is a significant correlation between loyalty in online marketing and customer satisfaction.
Due to recent sanctions against Iran, the Iranian active pharmaceutical ingredients (APIs) industry has become increasingly scrutinised. However, innovation and new product development (NPD) are challenges for Iranian APIs; especially as in the domestic market they face substantial competition from Asian and American competitors. This paper investigates the existing NPD situation in the APIs industry in Iran. To do so, the researchers have explored the extent to which the APIs industry follows an innovation strategy or imitation strategy by discovering factories influencing the NPD process. This paper also includes a case-study on the APIs industry in Taamin Active Pharmaceutical Ingredient Company (TAPIC) holding. A wide variety of data collection methods were used, ranging from semi-structured questionnaire and interviews, literature reviews, archival record analysis and participant observation. The findings show that "possessing skilled and professional teams" is the most important activity for designing a successful NPD process in APIs. In contrast, "high cost of importing new technologies" tends to be the main restriction that endangers a successful NPD process in APIs in Iran.
In this paper we have tried to evaluate four levels of accessibility (motivational level, physical level, professional level, and applied level) related to digital gap in rural areas at Sistan and Baluchestan in Iran. First of all we expressed the concept of digital gap and its measurement yardsticks, and then we have introduced a model for continuous accessibility in digital gap and we explained all four levels in details. After that we came up with research model hypothesizes and the results of the statistical hypothesizes. Our findings show that rural areas in Sistan and Baluchestan in term of motivational level are in good and suitable situation but in term of other levels they don't have a suitable situation.
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