Research confirms that intentions play an important role in the decision to start a new firm. But what factors influence intention? The purpose of this study is to investigate the antecedents to entrepreneurial behaviour with particular attention to social (experience and education), societal (economic and political climate), and personality factors. This study compares and contrasts U.S. and Turkish students based on surveys of 589 junior and senior students at one American and one Turkish university. The findings indicate that although they hold a positive attitude towards entrepreneurship, both U.S. and Turkish students show a low level of entrepreneurial intention. Confirming prior work, the findings also indicate that there is a statistically significant relationship among personality attributes of optimism, innovativeness, risk-taking propensity and entrepreneurial intention. In a new line of inquiry, experiential activities known to promote creative thinking-exposure to other cultures, new experiences and art events-were found to contribute to perceived innovativeness. Both U.S. and Turkish students expressed a need for more training and education on entrepreneurship to start a new business. As U.S. students perceived a high level of risk associated with entrepreneurship, Turkish students evaluated the economic and political conditions of home country quite unfavourably to start own business.

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One strategy used by nations to enhance their image is to host global media events. This study examines Associated Press, Reuters, and Inter Press Service coverage of six major U.N. summit meetings for their presentation of the host nations. Three of the conferences took place in western capitals; three were held in the developing world. While hosting a summit resulted in a nation getting a higher profile than it would if only a participant, western hosts received more overtly positive coverage than those from the developing world. The topic of the U.N. summit also influenced how news agencies portrayed a host nation.

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