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Due to the current debate on the positives and negatives of social media, most of the organizations are in an unclear state regarding the adoption of social media. Therefore, the purpose of this paper is to extend previous research on social media use comprising three variables: social media for marketing, social media for customer's relations and services, and social media for information accessibility and its impact on organizational performance in terms of rapid adaptation, time to market, cost reduction, and innovation in Jordan. The paper analyzed data obtained from a sample of 169 managers working at 23 different organizations in Dead Sea cosmetic sector in Jordan using a quantitative approach. Structural equation modelling used to test the hypotheses. Results showed that there is a strong positive impact of implementing and using social media on organizational performance in terms of rapid adaptation, cost reduction, and innovation. Also, social media usage is different among the companies' characteristics in terms of type, age, and size. This paper offers a clearer understanding of the importance of social media and its benefits. Also, this paper is one of the first studies conducted in Jordan and especially within the Dead Sea cosmetic sector by demonstrating the different areas of organizational performance that can be enhanced by using social media in different ways.

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This study aims to identify the role of business intelligence competencies (Managerial competencies, Technical competencies and cultural competencies) on the organizational capabilities in Jordanian banks (process improvement, innovations, flexibility, agility). Hence, a questionnaire was used to gather data to achieve the purpose of this study. Since it is difficult to cover the total population, a convenient sample was used. Therefore, 385 questionnaires were distributed and 340 were retrieved, 320 of which were suitable for analysis. Structural equation modeling via PLS3 was used to analyze the data. The findings from this study show that the level of availability of Business Intelligence competencies and organizational capabilities in Jordanian banks were medium. The core conclusion of this study proves that business intelligence competencies have a significant impact on the organizational capabilities in Jordanian banks. The main recommendation of this study was to continually assess the efficiency of business intelligence competencies in Jordanian commercial banks in order to develop them in line with the changing environment and new business requirements.

ABSTRACT

Electronic government systems are broadly recognized in the modern era as useful and valid means of delivering e-services. As the importance and prevalence of egovernment services have grown, increasing attention has necessarily been placed on the cybersecurity of electronic programs. Multiple drivers have been identified as contributing to the enhancement of cybersecurity, however, there is limited empirical research confirming these drivers. The main aims of this study are to investigate the drivers of e-government cybersecurity enhancement and determine the impact of cybersecurity on the effectiveness of e-government systems. The study constructs were extracted from the human-organization-technology (HOT) theory and institutional theory. A total of 500 questionnaires were randomly distributed to information technology department staff members and e-government officials in Jordanian ministries. The resulting data were analyzed using a structural equation modeling approach. The findings indicate that technical measures, the role of senior management, coercive pressures, and memetic pressures are important drivers for enhanced cybersecurity levels in governmental organizations. The results also show that enhancing cybersecurity levels in organizations promote the effectiveness of e-government services. These conclusions offer researchers and practitioners insight as to the drivers of an enhanced cybersecurity and the importance of cybersecurity in e-government as a whole.

This study investigated the impact of drivers of e-government, particularly social CRM, citizen trust, and quality of electronic services, on citizen satisfaction with e-government services in the Jordanian environment. In addition to measuring the impact of social CRM on citizen trust and service quality respectively and its impact on citizen satisfaction. A convenience sample was used to achieve the study purpose consisting of 386 questionnaires collected online. The resulting data was analyzed using PLS.2 software. The study findings reveal that social CRM has a significant impact on citizen trust and quality of electronic services, and furthermore that citizen trust and quality of electronic services have significant impacts on citizen satisfaction with e-government services. The study found no direct relationship between the use of social CRM and citizen-government satisfaction but showed a significant indirect impact via customer trust and service quality.