The scientific collaboration, externalized through the formation of networks or research groups, has been used by researchers in the processes of production and publication of researches in the various areas of knowledge. On the basis of this, the aim of this article is to identify the structure of scientific collaboration networks in University Management among higher education institutions, based on the institutional links of researchers in this area. In terms of methodological steps, two data collections were done: one in the publications database of the Journal of University Management in Latin America (GUAL) to select the articles of interest in the research, and another in the current database of the Directory of Research Groups (DRG) of the National Council for Scientific and Technological Development (CNPq) to identify the research groups in University Management registered in the Directory. The main results evidenced the predominance of scientific collaboration in the production of research in the area and that the formation of networks is influenced by several factors, such as social aspects and professional aspirations of researchers, interests in sharing resources, as well as the geographical proximity of institutions.
Strategic alignment is a term used since the 1940s, in recent decades it has also been used in the management area. The objective of this study was to analyze the approaches of different researchers on the concept of strategic alignment and its use in companies. For this, a bibliometric research was carried out followed by bibliographical analysis, using the base of periodicals Web Of Science. The bibliometric research provided parameters and systematized the selection of articles related to the subject, as well as helped in the organization of the data. The bibliographic analysis allowed to identify concepts of strategic alignment and its applications in the most diverse sectors and business situations and how they can be used by all types of companies today.
A crescente competitividade observada em diversas atividades do setor primário exige das organizações e associações de produtores capacidade de planejamento, elaboração e execução de estratégias capazes de promover o alcance dos objetivos e metas organizacionais. A partir do entendimento que esse cenário competitivo eleva a Indicação Geográfica como uma estratégia de diferenciação, esse trabalho buscou mapear as condições potenciais do setor vinícola do Semiárido Piauiense, analisando a possibilidade de certificação por Indicação Geográfica. A pesquisa de campo foi realizada em uma área de plantio de uva da variedade Benitaka para analisar as características físico-químicas do solo, além da coleta de dados dos parâmetros meteorológicos que podem interferir na qualidade das uvas, tais como temperatura e umidade relativa do ar, precipitação pluviométrica e insolação total, identificados a partir da visita à estação meteorológica convencional de São João do Piauí e complementada por informações no site do Instituto Nacional de Meteorologia (INMET). As informações obtidas revelam que a interação entre os fatores edafoclimáticos de São João do Piauí e a disponibilidade de recursos hídricos para irrigação proporcionam excelentes condições para uma produção de uvas diferenciada, apresentando potencial de certificação por Indicação Geográfica, seja na modalidade Indicação de Procedência ou Denominação de Origem.
Gamification is a solution applied in the main companies of the world. The objective was to discuss the patentability of gamification in the Brazilian Patent Office (INPI). This article reviewed the scientific literature, patent office guidelines and related websites. The documents consulted have shown that patentability criteria are similar among patent offices worldwide; American and European offices have patents related to gamification; the justifications presented by these offices for patenting the inventions related to Gamification are in line with the criteria presented in the guidelines of the Brazilian Patent Office (INPI). Therefore, the present article concluded that inventions related to Gamification meet the patentability criteria of the INPI.
Integralizar estratégias de inovação permite que as empresas alcancem ganhos de insights sobre suas atividades, melhorando seu desempenho de forma sistemática. As firmas tem a possibilidade de optar, de acordo com suas peculiaridades, dentre diversas estratégias de inovação, e assim obter ganhos via introdução de novos produtos, abertura de novos mercados, criação de parcerias institucionais, introdução de novas tecnologias, entre outros. O objetivo dessa pesquisa foi construir uma matriz de estratégias de inovação para fomentar a criação e manutenção de vantagens competitivas sustentáveis em Empresas de Base Tecnológica. Uma revisão Scoping Review foi realizada, usando critérios do método PRISMA para revisão de escopo, nas bases de dados Lens, ScienceDirect, Scopus e Web of Science, utilizando os descritores: innovation strategy, startup e technology firms. Foram identificados na fase de seleção 181 registros, que, por meio dos métodos de seleção e classificação adotados foram selecionados 22 artigos para análise classificatória final. Os 22 estudos descrevem tipos de estratégias de inovação a saber: inovação disruptiva, inovação aberta, inovação verde, coopetição, interna, externa, exploratória, criadora, pragmática, imitativa, tecnológica, não tecnológica, hibrida, agressiva, analista, imitativa, defensiva, futurista, proativa e inovação de risco. O estudo possibilitou ressaltar os diversos tipos de inovações, sua importância e os graus de inovatividade aplicados, e se a compreensão destes conceitos se mostra importante à medida que a integração estratégia/inovação permite as organizações obterem ganhos mais efetivos e com baixo risco associado.
People can change their behavior and wants to change it rapidly to acquire the benefits. This generates a need for a behavior change theory connected with their desire and this can be mediated by a manager. Gamification is a process that guide a person to Flow experience througth intuitive identification of individual’s gameful profile. Hence, this paper formulates the Desire Architeture Theory – a gamify process - which aims to acceletate the user behavior change based a user desire activation
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Geographical Indication (GI) is a way of differentiating a product in the market by highlighting its added value and guaranteed origin. The objective in this paper was to analyze the Brazilian agribusiness GIs in order to identify the extent of the protection in this form of certification. A bibliographic survey was carried out in the public domain as well as a documentary search in the National Institute of Industrial Property (INPI) database. The database of the registries of GIs, comparing the characteristics of the GIs as: Associations and Cooperatives, in natura and modified, direct and manufactured production, animal and vegetable product, and product or service. The data of GIs was collected and grouped. Soon after, a search was conducted on the official sites of the cooperatives and associations in order to gather information about the production and other details. Direct production is very labor intensive and can not be produced in large quantities. The associations and cooperatives that have the IG seal adopt a manufactured production and hope thus have a greater financial return. All of the Brazilian agribusiness GIs are designated for products. This study serves as a basis for future research on GIs that wish to know the characteristics of Brazilian GIs in order to interact on the subject.
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