Abstract

No abstract

No abstract

This paper describes and analyses the mobile value chain development, value generation and mobile application development processes. The study is based on eight small multimedia and software companies that use the latest technological possibilities provided by the mobile Internet. The development processes analyzed give a good understanding of how the mobile value chain is made up as seen from the perspective of the development of state-ofthe-art mobile multimedia service and content applications (MMS) within the companies studied. The mobile multimedia applications in question were games, short films, music videos, still pictures, and advertisement videos. The processes were scrutinized in order to find out how the different groups of developers act together with their value net partners according to the preset project plan as they develop new applications and content in the mobile multimedia environment. The essential elements, actors as well as their roles in the MMS development processes were analyzed in order to depict the structure of a mobile value network.

No abstract

Abstract

Abstract. Tbe focus of this paper is on trying to answer the question how the most promising ICT start-ups are positioned with regard to value creation in growing markets. The results of the study show that there are c1early a few most promising positions in the value network of emerging markets: either an infrastructure or application software supplier, or an application service provider.

No abstract