Online shopping viewed from a habit and value perspective

Pahnila, Seppo; Warsta, Juhani

doi:10.1080/0144929x.2010.501115

Cited by 49 publications

(24 citation statements)

References 47 publications

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“…They suggest that these are positively related to satisfaction and channel preference (Overby &Lee, 2006;Pahnila &Warsta, 2010). Similarly, Chiu et al (2009) reveal that perceived usefulness and perceived ease of use have significant effects on customer satisfaction and loyalty intentions toward online shopping.…”

Section: Consumer Attitudes Toward Online Shoppingmentioning

confidence: 95%

“…In contrast, Malik and Guptha (2013) ascertain that purchase intention and behaviour areunaffected by gender and that perceived risk (security concerns, quality of products, and trustworthiness) remains a key factor that inhibits online purchase intentions. Consequently, it is argued that intention is not a definitive action but represents a strong likelihood of an action occurring (Pahnila &Warsta, 2010).…”

Section: Consumer Attitudes Toward Online Shoppingmentioning

confidence: 99%

“…It is argued that the credibility of research based on intentions is undermined because intentions do not represent conclusive actions (Pahnila &Warsta, 2010).…”

mentioning

confidence: 99%

“…Existing research exploring online shopping and how it relates to consumer purchasing behaviour is primarily based on the theory of reasoned action (TRA), the theory of planned behaviour (TPB), and the technology acceptance model (TAM).All three models have been used to predict online shopping purchases based on behavioural intentions (Azjen, 1991;Davis et al, 1989;Su &Huang, 2011). It is argued that the credibility of research based on intentions is undermined because intentions do not represent conclusive actions (Pahnila &Warsta, 2010).Similarly, controversy exists within the literature as to which research model possesses the relevant variables to accurately predict consumer purchasing behaviour (Crespo et al, 2009;Pavlou &Fygenson, 2006). Furthermore, the applicability of these deterministic models is criticised considering that the predictions simplify a complex process and risk ignoring influential subjective variables (Werner, 2004).…”

mentioning

confidence: 99%

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Leveraging the co-evolution of offline and online video games: an empirical study

Ozuem

Borrelli²,

Lancaster

2015

Journal of Strategic Marketing

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DisclaimerThe University of Gloucestershire has obtained warranties from all depositors as to their title in the material deposited and as to their right to deposit such material.The University of Gloucestershire makes no representation or warranties of commercial utility, title, or fitness for a particular purpose or any other warranty, express or implied in respect of any material deposited.The University of Gloucestershire makes no representation that the use of the materials will not infringe any patent, copyright, trademark or other property or proprietary rights.The University of Gloucestershire accepts no liability for any infringement of intellectual property rights in any material deposited but will remove such material from public view pending investigation in the event of an allegation of any such infringement. PLEASE SCROLL DOWN FOR TEXT.Leveraging the co-evolution of offline and online video games: an empirical studyWilson Ozuem , Michael Borrelli and Geoff Lancaster ABSTRACTMuch research has been carried out on online shopping and the implications of such a purchasing format for consumers and retailers. The majority of these studies have focused on consumer attitudes toward online shopping and how these can be useful predictors of online shopping adoption. Despite these insights from adoption theory, extant research has not yet distilled the most effective means of understanding consumers' attitudes toward online video game purchases. Based on qualitative study, our study contributes to the literature on adoption theory in two ways. First, by showing some explanatory capacity in extant studies on online video games purchases, and second, by identifying salient individual perceptions on both online and offline motivations on video games purchases, the current study advances some moderating roles of incentives in making purchase decisions.Keywords: video games, attitudes, online, motivation, retailers, transaction, offline INTRODUCTIONThere are considerable debates on how the advent of Internet technologies along with its prototypical subsets impacts video games. Some scholars have recently outlined that Internet technologies broaden the massification of video games, thereby increasing the level of revenue generation (Marchand &Hennig-Thurau, 2013;Williams, 2002;Teach, 2013). As a primary source of revenue, attracting and retaining consumers remain the principal objectives of both online and offline video game retailers; however, a few retailers directly compete against each other for market share by operating purely through one channel (online or offline), and other retailers have sought to integrate their offline and online operations (Stuart, 2012). These actions have spread confusion among industry practitioners and interested parties regarding the impact that online shopping has had on the video game retail industry as a whole (Krohn, 2012;Warman, 2012;Euromonitor, 2010). This confusion combined with limited research within the video game retail industry has left industry leaders and scholars un...

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Section: Consumer Attitudes Toward Online Shoppingmentioning

confidence: 95%

Section: Consumer Attitudes Toward Online Shoppingmentioning

confidence: 99%

“…It is argued that the credibility of research based on intentions is undermined because intentions do not represent conclusive actions (Pahnila &Warsta, 2010).…”

mentioning

confidence: 99%

mentioning

confidence: 99%

See 2 more Smart Citations

Leveraging the co-evolution of offline and online video games: an empirical study

Ozuem

Borrelli²,

Lancaster

2015

Journal of Strategic Marketing

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“…A criação de valor é fator chave para que as empresas atinjam o crescimento sustentável, especialmente quando o país se encontra dentro de um contexto internacional de crise econômica, com lenta recuperação da economia.É comprovado que os avanços tecnológicos proporcionaram potencial para que as empresas pudessem expandir seus negócios, melhorando a experiência de compra para seus consumidores, trazendo mais oportunidades de personalização e comodidade a estes, fortalecendo as posições competitivas no mercado em que se inserem (Pahnila & Warsta, 2010;Saffu, Walker, & Mazurek, 2012).…”

Section: Introductionunclassified

O Impacto da Utilização de Ferramentas Virtuais na Gestão de Pequenos Negócios

Seki

Lopes

Pinochet

et al. 2017

J. Professional Business Review

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Companies of all sizes must consider the implementation of technological tools in all their operations. Regarding small companies, there is an undeniable increase in the implementation of e-commerce, or in intention to do so, as evidenced by SEBRAE (2015) in their annual study on the subject. The present work is categorized as a case study, in which a company in the service sector, placed in Osasco city, in São Paulo, was analyzed. We sought to analyze the results of the implementation of electronic tools for sales (messaging apps and electronic sites) of a small company. Thus, we observed the operations of the company, comparing the similarities and differences between electronic sales operation and the physical store, and how the results from these channels behaved. The analysis pointed to the growth in sales after the adoption of the technological tools. Moreover, we also found that convenience and meeting deadlines are fundamental factors for e-commerce or electronic service to be successful.

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Developing and Verifying a Questionnaire for Evaluating User Value of a Mobile Device

Park

Han

Kim

et al. 2014

Hum Ftrs & Erg Mfg Svc

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User experience has become a major issue lately with user value as one of its key elements. This study proposes a method to evaluate user value using a questionnaire specialized for a mobile device such as smartphones. The questionnaire was developed considering elements of user value, product features, and context of use. Then, a case study with hundreds of participants was conducted via the Internet to verify and screen out questionnaire items in terms of reliability and validity. Finally, a total of 16 questionnaire items were selected for evaluating elements of user value, consisting of self-satisfaction, pleasure, sociability, customer need, and attachment. The results of this study are expected to help understand potential users and select design alternatives. C 2014 Wiley Periodicals, Inc.

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Online shopping viewed from a habit and value perspective

Cited by 49 publications

References 47 publications

Leveraging the co-evolution of offline and online video games: an empirical study

Leveraging the co-evolution of offline and online video games: an empirical study

O Impacto da Utilização de Ferramentas Virtuais na Gestão de Pequenos Negócios

Developing and Verifying a Questionnaire for Evaluating User Value of a Mobile Device

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