This article highlights the principles and implementation of Islamic banking marketing ethics. Ethics based on sharia principles are an essential differentiator from their competitors. It begins from the 4 P's marketing mix framework, namely product, price, promotion, and place. This article is qualitative descriptive research using literature review. This article employs secondary data from 11 articles. The data that has been collected then analyzed with descriptive information. Therefore, through 4 P's marketing mix lens, this article finds a lack of ethical marketing practices in Islamic Banking from the ethical ideals espoused in the literature. This study analyzes the ethical marketing practices of Islamic banks which can be used as an evaluation of policies in the Islamic financial industry.
Salah satu nilai universal yang menjadi dasar inspirasi untuk membangun teoriteori ekonomi Islam adalah `Adl (Keadilan). Perintah berlaku adil banyak disebut dalam al Quran, ini menyiratkan tentang betapa pentingnya nilai-nilai keadilan bagi eksistensi kehidupan manusia. Adil merupakan adalah misi utama ajaran Islam dan sekaligus sikap yang dianggap dekat dengan taqwa. Keadilan harus dioperasionalisasikan pada semua fase ekonomi. Masalah keadilan berkaitan secara timbal balik dengan kegiatan bisnis. Bisnis yang baik adalah bisnis yang dapat memegang teguh keadilan dan menguntungkan bagi para pelakunya.Penelitian ini bertujuan untuk mengetahui tafsir ekonomi Islam atas konsep adil dalam transaksi bisnis berserta bentuk-bentuk praktik ketidakadilan dalam bisnis. Metode penelitian yang digunakan adalah penelitian kualitatif dengan pendekatan deskriptif yang menyandarkan pada logika dengan menggambarkan data-data yang diperoleh, sehingga memungkinkan memperoleh kedalaman kepada data atau temuan lebih terbuka dan longgar, sifat luwes dan tidak kaku serta menyeluruh (holistik).Tanpa keadilan, maka akan terjadi eksploitasi manusia atas manusia. masingmasing berusaha mendapatkan hasil yang lebih besar daripada usaha yang dikeluarkannya karena kerakusannya. Syariah melarang terjadinya interaksi bisnis yang merugikan atau membahayakan salah satu pihak. Karena, bila hal itu terjadi, maka unsur kezaliman telah terpenuhi. "Kalian tidak boleh menzalimi orang lain dan tidak pula boleh dizalimi orang lain. (la tadzhlimuuna wala tuzhlamuun). Adapun bentuk transaksi bisnis yang tidak memenuhi prinsip keadailan adalah "bai' najazy, ihtikar, tadlis, taghrir, maysir, risywah dan riba.
Abstrak. Kegiatan PKM ini bertujuan Memberikan pengetahuan proses produksi, pengelolaan keuangan dan pemasaran. Metode yang digunakan dalam pengabdian ini adalah pelatihan proses produksi, pengelolaan keuangan dan pemasaran. Dalam program kemitraan masyarakat ini, kegiatan-kegiatan PKM yang diakukan antara lain adalah, (1) Persiapan, yakni melakukan kegiatan survey pendahuluan ke lokasi mitra. Pelaksanaan. (2) Pelaksanaan, seperti seminar kewirausahaan, penyampaian materi mengenai pengelolahan kerupuk ikan patin, prosedur pembuatan kerupuk ikan patin dari pertama hingga terakhir, pelatihan pemasaran dan pendampingan, manajemen keuangan.Abstract. This PKM activity aims to provide knowledge of the production process, financial management and marketing. The method used in this service is training in the production process, financial management and marketing. In this community partnership program, PKM activities that are carried out include, among others, (1) Preparation, namely conducting preliminary survey activities to partner locations. Implementation. (2) Implementation, such as entrepreneurship seminars, delivery of material on the management of catfish crackers, procedures for making catfish crackers from the first to the last, marketing training and assistance, financial management. This work is licensed under a Creative Commons Attribution 4.0 International License
The impact of the COVID-19 pandemic has increasingly aroused the awareness of companies towards environmental issues. The company began to make changes in energy utility to reduce environmental impacts, including its marketing pattern. In addition, the issue of the government's campaign to love local products has also influenced consumer purchase intention. For this reason, this study aims to examine the impact of green marketing strategy (GMS) variables, which are green advertising and green brand image, and the attitudes toward local products as the moderating role, on Muslim purchase intention. This study used the partial least square–structural equation modeling (PLS-SEM) method. The data collected from 89 Muslim consumers in Banjarmasin, Indonesia, were processed using SmartPLS. This study uncovered that both GMS variables significantly affected the consumers’ purchase intention. However, this study also found that the attitude toward local products did not moderate the relationship between the two previous variables on purchase intention, but it significantly affected consumers’ purchase intention directly.
Menggerakkan sektor ekonomi masyarakat dengan instrument wakaf adalah sangat rasional.Menurut data yang dihimpun Departemen Agama RI, jumlah tanah wakaf di Indonesia mencapai 2.686.536.656, 68 meter persegi (dua milyar enam ratus delapan puluh enam juta lima ratus tiga puluh enam ribu enam ratus lima puluh enam koma enam puluh delapan meter persegi) atau 268.653,67 hektar (dua ratus enam puluh delapan ribu enam ratus lima puluh tiga koma enam tujuh hektar) yang tersebar di 366.595 lokasi di seluruh Indonesia.Dengan lahan seluas itu, tentunya akan sangat konstributif dalam pemberdayaan social ekonomi jika di dapat dikelola dengan manajemen yang tepat dan profesional. Inilah hal yang paling urgen untuk dibenahi dalam pengelolaan wakaf adalah profesionalisme nadzir, karena ia merupakan kunci pengelolaan wakaf agar lebih focus, produktif dan strategic. Sebagai salah satu instrument syariah, wakaf memang seharusnya dioptimalkan pengelolaannya untuk proyek peningkatan ekonomi dan kesejahteraan masyarakat, agar kontribusi wakaf lebih nyata dirasakan masyarakat.
Based on Sofyan's research entitled Development of the Tahfiz Qur'an Movement in the Reformation Era in Indonesia, tahfizh Al-Qur'an learning is growing. It can be seen from the rapid development of Rumah Tahfizh which was triggered by Daarul Qur'an which was initiated by Yusuf Mansur which reached 300 more branches. The concept of Rumah Tahfizh was adopted by Al-Qur'an educational institutions in Indonesia, instead of the Al-Azhar Al-Syarif Qur'an House which was installed in Manarap Village, Banjar Regency, South Kalimantan Province. Based on the results of observations, learning at Al-Azhar Al-Syarif Qur'an House is carried out in 3 shifts, namely shift 1, shift 2, and the afternoon shift. Each shift was conducted 3 times in the discussion. Expect students to actively study in 1 week 3 times. The target of students to memorize each visit is 2 lines of the Al-Qur'an Standard Mushaf Madinah. But this target failed to be resolved due to several problems, in the approval of students not entering (permission or illness), strengthening memorization that had been deposited, still the process of developing reading improvements, or new students memorizing composting at the Qur'an House not at home. One of the alternatives to maximize the memorization of the Qur'an is the program held by Tahfidzh Quarantine 1 Day at Al-Azhar Al-Syarif Qur'an House. The purpose of quarantine tahfidzh 1 day is to accelerate memorization, and activities at school after quarantine is muroja'ah, which is repetition of memorization that has been completed by compiling quarantine programs, has improved memorization, learning will be efficient, both for improving memorization and reading.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.