O objetivo deste trabalho foi mapear a produção científica sobre a Gestão do Conhecimento em uma das principais bases de dados, a Web of Science, no recorte temporal entre os anos 2012 e 2017, identificando os principais artigos sobre a temática em questão no Global Citation Score. Realizou-se um estudo bibliométrico ancorado nas leis de Bradford, de Lotka e na lei de Zipf. Utilizou-se da base de dados Web of Science, e o tratamento dos dados foi feito no software Histcite™. Os resultados sinalizaram que: os principais estudos sobre GC estão, predominantemente, associadas aos processos táticos da disciplina; estão focados no desempenho econômico que o modelo pode propiciar para as organizações; e, trazem a perspectiva de que a GC pode ser viabilizada se a infraestrutura, a cultura, o comportamento individual das pessoas, o papel das lideranças orientadas para a inovação, e as práticas e os processos do conhecimento estiverem alinhados com as estratégias do negócio.
Purpose The participation of society is a valuable aspect of the governability of cities, for it strengthens the citizens’ collaborative component. Such participation, which is seen as social, is considered an essential element for the design of a smart city. This study aims to identify the factors that contribute to social participation in the definition of budgetary instruments’ planning. Design/methodology/approach Concerning the methodological instruments, this study is characterised by a quantitative and descriptive approach and uses a multivariate data analysis with a sample of 235 respondents. Findings The study’s findings identified a framework that portrays elements that collaborate with the social participation in the definition of the public administration’s budgetary instruments, which are considered as elements that are able to develop the role of the popular participation and are characterised by the definition of a smart city by enabling more assertiveness in society’s needs. Practical implications Identification of a framework that brings out elements that are able to develop the popular participation in the definition of budgetary instruments. Then, one scale of elements that contribute to social participation in the definition of the public administration’s budgetary instruments theoretically represented and statistically validated, thus contributing to the continuity of studies on social participation. Social implications Through studies on social participation in budgetary planning, it is possible to guarantee a better allocation of public resources through intelligent governability. Originality/value The research can bring theoretical elements about social participation in the definition of budget instruments for a statistical convergence through the perception of the sample.
Este estudo busca apresentar como vem sendo abordada nos artigos acadêmicos asdimensões da logística e mobilidade urbana no contexto da smart city. Para isso,procedeu-se a uma revisão da literatura por meio de uma análise bibliométrica emproduções científicas na base de dados web of science, sendo feita uma análisequantitativa dos dados. Em seguida, foi feita uma análise de conteúdo. A partir de umrefinamento dos dados da pesquisa, um total de 572 artigos internacionais foramverificados no período entre 2007 a 2017. Os principais resultados apontam umcrescimento nas publicações com tema de smart city relacionadas a logística e mobilidadeurbana a partir de 2015 com 114 publicações, sendo mais evidente em 2016 com 212publicações. A análise revelou também que muitos dos artigos identificados estãofortemente associados aos aspectos da mobilidade urbana e sustentabilidade, e poucosobre a essência da logística, identificando um gap científico para o desenvolvimento depesquisas futuras associadas com as abordagens de smart city e logística.
No abstract
Environmental marketing tries to develop strategies to strengthen the entrepreneurial image and connect environmental appeal to products and brands. However, the companies’ reputation may be undermined if the green message uses false or inaccurate information, making it seem that theory and practice are far apart. As a consequence, the damage can be irreversible from the consumers’ viewpoint. This research aimed at raising and analyzing environmental marketing strategies that denote the practice of greenwashing from the point of view of consumers in the national furniture market. To reach the objective suggested, the research took place in two steps. The first step encompassed a qualitative approach, in which data were collected through interviews. The second step used the quantitative approach, a survey-collection method, and the application of questionnaires with consumers. As a result, it was possible to see that the variables concerning environmental marketing that can be perceived as greenwashing are mostly “preference for environmental products”, “interest in green information”, “brand-associated trust”, “green purchase incentive advertisement” and “a green guidebook generates environmental credibility”. The results led to the conclusion that consumers are aware of environmental issues and prefer green products, but greenwashing practices undermine the perception of the company’s image and its brands.
Esta pesquisa teve como objetivo analisar os fatores determinantes do interesse em questões ambientais entre consumidores da geração “Z”. Estratégias de marketing ambiental têm sido aplicadas para promover vantagem competitiva em um mercado preocupado com questões ambientais. Conhecer como se comportam os consumidores que estarão em cena nas próximas décadas pode auxiliar empresas a antecipar-se, adequando-se às necessidades de um público favorável às questões ambientais. Este estudo adotou um instrumento com 67 variáveis selecionadas da literatura, onde se investigou 342 adolescentes selecionados por conveniência de acesso. Através da análise fatorial exploratória foram encontrados 10 fatores que determinam o comportamento desses indivíduos. Os resultados deste estudo indicam uma percepção ambiental singular no que concerne a responsabilidade ambiental da empresa como preponderante na decisão de compra. Sugere-se que possa haver continuidade da pesquisa para que seja desenvolvido um modelo teórico contribuindo para percepção do interesse em questões ambientais entre consumidores da geração “Z”.
The advancement of new technologies and the increasingly inseparable presence of logistics systems in the daily life of cities, industries, companies, and society has been modifying how logistics processes are implemented in these environments based on technological innovations, internet, virtual businesses, mobility, and the use of multi-channel distribution. Together with these changes, urban centers have been connecting to the smart city concept as the understanding of this theme advances into the debate and improvements in the agendas of either public or private management. This research proposes a conceptual model for evaluating logistics maturity in the smart city dimensions. The method has a qualitative, exploratory, and descriptive approach, supported by the Delphi method, which uses a questionnaire and interview as a data collection instrument with specialists on the subject. We identified that qualifying logistics in the urban environment is complex and requires a specialized look at identifying cities’ structural, geographic, regional, social, and environmental characteristics. As a social–technological contribution, the proposition of the logistics maturity assessment scale in smart city dimensions can serve as an evaluative model of logistics, which means helping in urban planning and strategic management of cities, offering smarter solutions to the realities of urban spaces.
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