The tendency towards the realization of profits, efficiency and growth of companies, emphasized in capitalism, has encouraged organizations to think about what is common for successful companies and what differentiates them from those considered unsuccessful. Thus, the organizational culture has become one of the most common themes in management theory and practice.As a means of regulating the conduct of an organization's members, organizational culture permeates all of its factors, manifesting itself as a cause and as a consequence of their behavior. Naturally, its impact can be felt in all aspects of the business, reflecting itself on the final results.Organizational culture should be cultivated, set in the function of company's success, but its negative impacts should be avoided.
NACIONALNA KULTURA KAO ZNAČAJAN FAKTOR ORGANIZACIONE KULTUREKultura je jedno od bitnih obeležja ljudskog društva koje ga čini pojavom sui generis. 3 Termin kultura je latinskog porekla 4 i smatra se da je rimski filozof Ciceron prvi koji je upotrebio taj termin. Prvobitno značenje reči kultura označavalo je delovanje čoveka kroz prirodu, obradu polja, poljoprivredu. Kasnije se značenje 1 Centar za kulturu "Vlada Divljan", Beograd, Admirala Geprata
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