2011
DOI: 10.1016/j.jairtraman.2010.09.005
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What drives passenger loyalty to traditional and low-cost airlines? A formative partial least squares approach

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Cited by 83 publications
(83 citation statements)
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“…Based on the SERVQUAL scale, Kim and Lee (2011) developed five dimensions of LCC service quality (such as tangibles, reliability, responsiveness, assurance and empathy), and examined the effects of these factors on both favorable behavioral intentions (word-of-mouth communication, purchase intentions and price sensitivity) and unfavorable behavioral intentions (complaining behavior). Mikulic and Prebezac (2011) identified the antecedents of the choice to purchase LCCs. They found that convenient flight schedule, experience of purchasing tickets, check-in efficiency, experience of flying, service reliability, price perceptions and airline image have significant effects on LCCs choice and loyalty.…”
Section: Determinants Of Lccs Purchase Intentionsmentioning
confidence: 99%
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“…Based on the SERVQUAL scale, Kim and Lee (2011) developed five dimensions of LCC service quality (such as tangibles, reliability, responsiveness, assurance and empathy), and examined the effects of these factors on both favorable behavioral intentions (word-of-mouth communication, purchase intentions and price sensitivity) and unfavorable behavioral intentions (complaining behavior). Mikulic and Prebezac (2011) identified the antecedents of the choice to purchase LCCs. They found that convenient flight schedule, experience of purchasing tickets, check-in efficiency, experience of flying, service reliability, price perceptions and airline image have significant effects on LCCs choice and loyalty.…”
Section: Determinants Of Lccs Purchase Intentionsmentioning
confidence: 99%
“…However, most relevant studies have examined only the determinants of the intentions of experienced customers (i.e. current customers) to purchase LCCs (Jiang, 2013;Mikulic and Prebezac, 2011;Saha and Theingi, 2009). Few studies have compared current customer perceptions of LCC services with those of non-experienced customers (i.e.…”
Section: Potential and Current Customersmentioning
confidence: 99%
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“…Several researchers have examined the factors of satisfaction or dissatisfaction of travelers against air transport industry (Mikulić & Prebežac, 2011), (Sulzmaier, 2001). Given that '' tourism service quality starts at the airport ''(Rendeiro Martín-Cejas, 2006), this research focuses on the basic service of the airport and the results will contribute to the theoretical and practical importance for the field of transport and tourism.…”
Section: Introductionmentioning
confidence: 99%
“…In this study, SEM approach using moderating and interaction effect is proposed to evaluate the relationships between the factors of fuel efficiency. Moreover, SEM has drawn the attention of many researchers as a commonly adopted technique used to examine data about many airline disciplines including passenger loyalty [3], passenger's overall satisfaction with an airport [6], a comprehensive relationship marketing model [15], low cost carrier travelers [18], airline performance [42], airline service quality [48,75], fuel consumption optimization [73], cabin safety [14,34], customer loyalty [22,54], job satisfaction [17,57,81] and carbon offset scheme [16].…”
Section: Introductionmentioning
confidence: 99%