Using serious games to manage knowledge and competencies: The seven-step development process

Allal‐Chérif, Oihab; Marc, Bernard; Makhlouf, Mohamed

doi:10.1007/s10796-016-9649-7

Cited by 15 publications

(15 citation statements)

References 22 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…As with Zimmerling et al (2016), Allal-Chérif et al (2016) look at the link between games and competence management. They explore how so-called serious games can improve knowledge and competence management in the context of human resources management inside large organizations.…”

Section: Papers In the Special Issuementioning

confidence: 99%

A special issue on knowledge and competence management: Developing Enterprise solutions

2016

View full text Add to dashboard Cite

Section: Papers In the Special Issuementioning

confidence: 99%

A special issue on knowledge and competence management: Developing Enterprise solutions

2016

View full text Add to dashboard Cite

“…Gamification elements, such as points, badges, tasks, levels, progress bars, cooperation, teams and social competition, have a powerful impact on the intrinsic need satisfaction (Xi and Hamari, 2019). Although research in gamification applied to banking is limited, yet a certain number of studies presents positive result from the application of it (Allal-Chérif et al , 2016; Baptista and Oliveira, 2017; Golian and Ghasemi, 2018; Rodrigues et al , 2017; Rahi and Abd. Ghani, 2018; Naderer, 2016).…”

Section: Analysis and Discussionmentioning

confidence: 99%

“…Similarly, Allal-Chérif (2016) attempted the benefaction of serious games in the knowledge transfer context in the banking sector. In the current literature, we attempt to delineate the research gap by proposing a comprehensive framework linking customer experience to satisfaction, loyalty, financial performance and gamification.…”

Section: Introductionmentioning

confidence: 99%

Customer experience in digital banking: a review and future research directions

Chauhan

Akhtar

Gupta

2022

IJQSS

View full text Add to dashboard Cite

Purpose This study aims to demonstrate digital banking’s influence on customers’ evaluation of service experience and develop a framework identifying the most significant variables of digital banking that influence the financial performance of banks. Design/methodology/approach This structured review of literature, guided with the preferred reporting items for systematic reviews and meta-analyses framework, takes a digital banking perspective to identify 88 articles published between 2001 and 2021, examining distinct aspects of digital banking and their impact on financial performance. Findings Customer experience (CE) is determined by functional clues (functional quality, trust and convenience), mechanic clues (website attributes, website design, perceived usability) and humanic clues (customer complaint handling). The study is furthered to combine CE with the service profit chain model. This study also fills the gap to understand the use of “gamification” in technology-driven banking services to enhance CE. Finally, an integrative framework is proposed to link technology-related factors (digital banking clues and gamification), customer-related factors (CE, customer satisfaction and customer loyalty) and performance-related factors (financial performance). Practical implications The study conceptualises a “total” CE framework that banks can use to enhance their online presence. Banking service providers could also analyse their financial results based on digital banking’s impact on customers. Besides, banks can use this framework to strategically place “game-like features” in their digital platforms. Originality/value This study attempts to significantly contribute to the digital marketing literature related to CE with banks. It is one of the first studies to determine gamification explicitly in banking literature.

show abstract

“…The synthesis of previous literature resulted in the regions where the studies on gamification in the banking industry have been conducted such as France (Allal-Chérif et al , 2016), USA (Allal-Chérif et al , 2016; Bayuk and Altobello, 2019), India (Allal-Chérif et al , 2016), Indonesia (Angelina et al , 2019), Brazil (Baptista and Oliveira, 2017), Pakistan (Rahi and Ghani, 2018, Rahi and Ghani, 2019a; Rahi and Ghani, 2019b) and Iran (Nasirzadeh and Fathian, 2020; Golian and Ghasemi, 2018). The limited literature on gamification applied in banking has been presented in the taxonomical classification.…”

Section: Theories Characteristics Context and Methodologies Analysismentioning

confidence: 99%

Gamification in banking: a review, synthesis and setting research agenda

Chauhan

Akhtar

Gupta

2021

View full text Add to dashboard Cite

Purpose The objective of this paper is to explore and extend the existing literature on the use of gamification in banking. Design/methodology/approach Gamification is a new concept, further its application in banking is in a nascent stage both from the perspective of research and application. To systematise the limited literature and to draw the future research prospects, studies are presented based on theories, characteristics, context and methodologies framework. Findings The synthesis of the literature on gamification opened to a spectrum of areas to determine the future of gamification in the banking industry. The study emphasises the use of social and psychological theory building in the banking industry. Further, the research on game elements is an underexplored area in the banking domain, while they have well exploited in other contexts. Banking context needs more literature evidence, empirically tested and validated research methods to understand the personality traits and customer behaviour arising from the use of gamification. Practical implications For bank management, this study lays the impact of gamification in this era of digital banking. With the right mix of hedonic and utilitarian elements, bank management shall be able to boost financial literacy, improve saving habits, simplify banking products and strengthen knowledge updates among bank employees. Understanding the key elements and present status of research on gamification and their impact on customer behaviour development is crucial for the bank in building strategic advantage. Originality/value This study on gamification applied explicitly to the banking sector. With no clear application of the elements and mechanics of technology used in gamification, this study presents past literature in a systematised manner and draws the future research agenda of gamification in banking services.

show abstract

Using serious games to manage knowledge and competencies: The seven-step development process

Cited by 15 publications

References 22 publications

A special issue on knowledge and competence management: Developing Enterprise solutions

A special issue on knowledge and competence management: Developing Enterprise solutions

Customer experience in digital banking: a review and future research directions

Gamification in banking: a review, synthesis and setting research agenda

Contact Info

Product

Resources

About