“…Hence, they resort to various coping methods such as attempts to resist the desire or, alternatively, reevaluation of the harmfulness of the behavior (cf. Bowler, Bowler, & James, 2011;Festinger, 1957;Trope & Fishbach, 2000). Another coping strategy to overcome that cognitive dissonance is proposed by the compensatory health belief model referred to as compensatory health beliefs (CHBs; Rabiau, Knäuper, & Miquelon, 2006).…”