Service Quality Experience and Customers’ Behavioural Intentions in Active Sport Tourism

Romiti, Anna; Sarti, Daria

doi:10.4236/me.2016.712127

Cited by 15 publications

(12 citation statements)

References 81 publications

(122 reference statements)

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“…This study argued that pull factors of motivation, such as the attraction of an event and the destination where it is held, affected the willingness of sport event tourists to recommend. It was similar to the conclusions by Romiti and Sarti (2016) that factors related to the event and the destination had a significant impact on active sport event tourists' word‐of‐mouth recommendations. In addition, age and nationality significantly influenced loyalty or experience quality for sport event tourists, which were partly in line with the findings of Oh et al (2002) and Kaplanidou and Gibson (2010).…”

Section: Discussion and Theoretical Implicationsupporting

confidence: 88%

An assessment of the factors influencing loyalty among active sport event tourists: The case of Mallorca 312 in Spain

Jin

Zhou

Nadal

2022

Journal of Tourism Research

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Tourist retention and boosted tourist loyalty are fundamental factors for sport event marketing. Using multiple linear and ordered logistic regression methods, this study examined factors that affected loyalty among active sport event tourists. The results revealed: (a) satisfaction had the greatest impacts on loyalty, with its effect on word-of-mouth recommendations outweighing re-participation; (b) service quality and relationship investment quality directly affected loyalty, especially word-of-mouth recommendations, while social network quality did not; (c) pull factors and some socio-demographic and behavioral characteristics also influenced loyalty. Findings in this study are important references for the sustainable development of sport event tourism, offering useful guidelines.

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Section: Discussion and Theoretical Implicationsupporting

confidence: 88%

An assessment of the factors influencing loyalty among active sport event tourists: The case of Mallorca 312 in Spain

Jin

Zhou

Nadal

2022

Journal of Tourism Research

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“…OC Half Marathon and ČSOB Marathon represent one of the most characteristic sport events for the city of Hradec Králové. Romiti and Sarti (2016) confirmed the venue quality was to be a key determinant of the service quality in the field of active sports tourism. This can be supported in the study of OC Half Marathon and ČSOB Marathon of Hradec Kralove.…”

Section: Discussionmentioning

confidence: 66%

Development Of Running Races And Theirs Attendance: A Study Of Hradec Králové

Hrusova¹

2019

The European Proceedings of Social and Behavioural Sciences

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Running races appeal to both professionals and amateurs and they can give an opportunity for personal development. The study examines how the number of running races held in Hradec Králové and the number of participants developed in time and what are the major characteristics of runners. The purpose of the study is to describe and analyse the development of number of long-distance running races and their attendance in the tourist region of Hradecko in the period of five years (2013 -2017) and to describe the major characteristics of participants of OlfinCar Half Marathon and ČSOB Marathon of Hradec Králové. Main methods of data collection were questionnaire, interview and content analysis. A questionnaire survey was carried out among the selected 308 participants of OlfinCar Half Marathon and ČSOB Marathon 2016. Major participant's characteristics were described with focus on performance level, motivation and use of basic tourist services. In the given period there was the overall increase both in the number of long-distance running races (by 114 %) and participants (by 118 %). The results of the questionnaire survey provided major participant's characteristics. There were 61.2% amateur runners of performance level, 33.8% amateur beginners and only 5% professionals. Among the most frequent motives there were course, setting and atmosphere. Running has been popular in recent years. An increase in people engaged in running as their leisure time activity can be seen in the Czech Republic. This is supported by the findings of the study of Hradec Králové.

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“…Un estudio reciente de Romiti y Sarti (2016), relativo a los factores influyentes en la capacidad de decisión de compra de los consumidores de servicios de Turismo Activo, aborda el encuadramiento técnico y profesional como condición esencial para el retorno del cliente. La capacidad de producir experiencias positivas, donde la relación interpersonal y la capacidad de auto-superación están presentes, hace la gestión del cliente más adecuado al servicio que se produce (Richards, 2011;Romiti, Sarti, 2016).…”

Section: Figura 4 Media De Respuestas Obtenidas En El Bloque De Preguunclassified

La calidad de los servicios de las empresas de turismo activo en Portugal

Bento

2019

Cuad Turism

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El turismo de naturaleza es uno de los sectores del turismo que más crece en el mundo. Este tipo de práctica aglutina muchas modalidades y actividades. Por ello, es importante investigar la forma como las empresas expertas en el área del turismo proporcionan los servicios, se identificaron los parámetros y condicionantes que determinan la calidad, proponiendo mejoras en los procedimientos. Se aplicó el cuestionario HEVA (Bento et al., 2017), adaptado de Mediavilla (2010), a 183 empresas de turismo activo portuguesas. Se ha descrito el perfil y opinión de los responsables de las empresas, destacando: el crecimiento del sector en Portugal, la importancia atribuida a instrumentos fiables, capaces de medir la satisfacción de los clientes, el compartir información inherente a la seguridad de los servicios y poseer recursos humanos especializados y motivados, son factores esenciales a la calidad de los servicios prestados por las empresas en el área. Nature Tourism is one of the fastest growing sectors in the tourism area. These activities are carried out in a very particular environment. In this context, it is important to study the way in which expert companies in active tourism area provide their services, they were identified the parameters and constraints which determine the quality of the services they render, and subsequently propose improvements in processes and procedures. In this study, we analyze the portuguese active tourism companies profile (N=183), with the application of the validated HEVA questionnaire (Bento et al., 2017), from the original Mediavilla (2010). Among other results, the study showed the recent growth of this sector in Portugal, the importance of measuring customer satisfaction, sharing security activities information with clients and motivated human resources are essential factors in the quality of services provided by companies in the area.

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Service Quality Experience and Customers’ Behavioural Intentions in Active Sport Tourism

Cited by 15 publications

References 81 publications

An assessment of the factors influencing loyalty among active sport event tourists: The case of Mallorca 312 in Spain

An assessment of the factors influencing loyalty among active sport event tourists: The case of Mallorca 312 in Spain

Development Of Running Races And Theirs Attendance: A Study Of Hradec Králové

La calidad de los servicios de las empresas de turismo activo en Portugal

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