Pengaruh Lokasi Terhadap Kepuasan Konsumen Pada Kedai Kopi Baravi Pematangsiantar

Lie, Darwin; Butarbutar, Marisi; Simatupang, Sudung; Efendi, Efendi; Damanik, Henny Agustina; Silaen, Musa Fernando

doi:10.37403/strategic.v1i2.19

Cited by 14 publications

(15 citation statements)

References 2 publications

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“…Pada dimensi lingkungan fenomena yang terjadi yaitu tata letak status pasien yang berantakan di ruang resepsionis, dimana rak-rak status pasien terjadi kelebihan muatan sehingga dibutuhkannya rak baru dan letak ruang penyimpanan status pasien yang ada di lantai dua menjadi kesulitan tersendiri karena seringnya karyawan naik turun tangga untuk mengambil status pasien. Selain komunikasi, disiplin kerja juga menjadi faktor yang diindikasikan dapat meningkatkan kerja sama tim karyawan (Butarbutar et al, 2021). Pada dimensi kewajiban, dimana terdapat beberapa karyawan yang meninggalkan tugasnya pada jam kerja dan merasa tidak memiliki tanggung jawab atas pekerjaannya sehingga merugikan karyawan lain seperti menyelesaikan tugas yang telah ditinggalkannya.…”

Section: Pendahuluanunclassified

Pengaruh Komunikasi dan Disiplin Kerja Terhadap Kerja Sama Tim Karyawan Non Medis Pada PT Horas Insani Abadi Pematangsiantar

et al. 2022

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Objective. The aims of this study are: 1. To find out the description of communication, work discipline, and teamwork of non-medical employees at PT Horas Insani Abadi Pematangsiantar. 2. To determine the effect of communication and work discipline on the teamwork of non-medical employees at PT Horas Insani Abadi Pematangsiantar simultaneously and partially. Research Methods. The place of research was conducted at Horas Insani Hospital Pematangsiantar which is located on Jl. Medan Km 2.5, Siantar Martoba District, Pematangsiantar City, North Sumatra. In this study, the population used were all non-medical employees of PT Horas Insani Abadi Pematangsiantar, totaling 105 people. Results. The results of this study can be concluded as follows: Communication, work discipline, and teamwork of employees are good. There is a positive influence between communication and work discipline on employee teamwork. There is a strong and positive relationship between communication, work discipline and employee teamwork. Then whether or not the teamwork of employees can be explained by communication and work discipline. The results of the hypothesis test stated that H0 was rejected, meaning that communication and work discipline had a positive and significant effect on employee teamwork at PT Horas Insani Abadi Pematangsiantar either simultaneously or partially. Conclusion. The suggestions from the results of this study are: To make communication effective, the hospital should provide facilities in the form of shelves where patient status is stored. To improve work discipline, the hospital should provide sanctions in the form of a warning to employees who violate the rules set by the hospital so that employees are more disciplined at work. To improve teamwork, employees should have discussions related to work so that good cooperation can be established.

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Section: Pendahuluanunclassified

Pengaruh Komunikasi dan Disiplin Kerja Terhadap Kerja Sama Tim Karyawan Non Medis Pada PT Horas Insani Abadi Pematangsiantar

et al. 2022

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“…Pada indikator pemberian bonus secara gratis diperoleh nilai ratarata 3,31 dengan kriteria jawaban cukup baik, cara memperbaikinya adalah sebaiknya pimpinan Toko Best Pematangsiantar melakukan pemberian bonus secara gratis tidak hanya dengan syarat pembelian lebih dari 5 kali setiap bulannya melainkan pelanggan yang berulang tahun di bulan itu juga diberikan bonus secara gratis agar pelanggan tertarik dan menjadi puas ketika berbelanja di toko. Hasil penelitian ini sejalan dengan penelitian (Lestari et al, 2021); (Lie, Butarbutar, Simatupang, et al, 2021); (Sudirman, Halim, et al, 2020), yang menyatakan relationship marketing memiliki keterkaitan dengan perubahan sikap konsumen melalui kepuasan.…”

Section: Pengaruh Relationship Marketing Terhadap Kepuasan Pelangganunclassified

Pengaruh Relationship Marketing dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Pada Toko BEST Pematangsiantar

et al. 2021

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Objective. The purpose of this study was to determine: To analyze the effect of relationship marketing on customer satisfaction at the Best Pematangsiantar Store. Then the influence of customer satisfaction on customer loyalty at the Best Pematangsiantar Store. Research Methods. The object of research is Pematangsiantar Best Store which is located on Jl. Sutomo No. 63, Kelurahan Dwikora, Kecamatan Siantar Barat, Pematangsiantar, 21118. In this study, all members of the population were used as data sources, namely as the sample of the researcher. Where the research population is the Best Pematangsiantar Store customers with a total of 35 people, who also become the research sample. Results. The results of simple linear regression analysis show that relationship marketing has a positive effect on customer satisfaction and customer satisfaction has a positive effect on customer loyalty. The results of simple linear regression analysis show that relationship marketing has a strong and positive relationship with customer satisfaction, and customer satisfaction has a very strong and positive relationship with customer loyalty.. The results of the hypothesis test state that H0 is rejected, meaning that relationship marketing has a positive and significant effect on customer satisfaction, and customer satisfaction has a positive and significant effect on customer loyalty. Conclusion. Relationship marketing at the Best Pematangsiantar Store in this case has been categorized as good. Even though it has been categorized as good, the leadership should try to improve and also create long-term relationships with customers and also fulfill all the needs according to the wishes of these customers. Customer satisfaction at the Best Pematangsiantar Store in this case has been categorized as good. Even though it has been categorized as good, it is better for the leadership to maintain long-term relationships and give good attention so that customers will feel more satisfied. Customer loyalty at the Best Pematangsiantar Store in this case has been categorized as good. Even though it has been categorized as good, the leadership should try to establish close relationships with customers and pay attention so that customers become loyal.

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“…Kinerja karyawan sangat penting dalam pencapaian kinerja karyawan yang baik, maka perlu diupayakan faktor-faktor yang baik untuk mendukung tenaga kerja agar dapat bekerja secara optimal. Setiap perusahaan maupun organisasi akan berusaha untuk meingkatkan kinerja karyawan untuk mencapai tujuan yang telah ditentukan (Lie, Butarbutar, Simatupang, et al, 2021). Karyawan dapat bekerja dengan baik apabila memiliki kinerja yang tinggi sehingga menghasilkan kerja yang baik pula.…”

Section: Pendahuluanunclassified

“…Dalam hal ini, adanya kesediaan pihak atasan untuk mau mendengar, memahami dan mengakui pendapat ataupun prestasi bawahan sangat berperan dalam menimbulkan rasa puas terhadap pekerjaan. Selain itu, unsure-unsur lain dalam komunikasi seperti kualitas media, sarana komunikasi dan juga iklim komunikasi juga akan ikut menentukan efektivitas komunikasi sehingga akan berpengaruh terhadap kepuasan kerja (Lie, Butarbutar, Nainggolan, et al, 2021).…”

Section: Pengaruh Komunikasi Organisasi Terhadap Kepuasan Kerjaunclassified

Mediasi Kepuasan Kerja: Komunikasi, Komitmen Dan Disiplin Kerja Serta Dampaknya Pada Kinerja Karyawan (Studi Kasus Pada Radio Republik Indonesia (RRI) Padang)

Amri

Ramadhi

2021

strategic

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Objective. This research was conducted on Radio Republik Indonesia (RRI) Padang, where this study aims to deremine the mediation of job satisfaction which has an impact on employee performance by organizational communication, organizational commitment and work discipline. Research Method. This study uses a quantitative method through a descriptive approach. The population in this study were 91 employees using a census sampling technique where the entire population was sampled. Results. There is a significant positive effect of organizational communication on job satisfaction, organizational commitment has a significant positive effect on job satisfaction, work discipline has a significant positive effect on job satisfaction, organizational communication has a significant positive effect on employee performance, organizational commitment has a significant positive effect on employee performance, work discipline has a significant positive effect on employee performance, job satisfaction can’t mediate the effect of communication organizational on employee performance, job satisfaction can’t mediate the effect of commitment organizational on employee performance and job satisfaction can’t mediate the effect of work discipline on employee performance. Conclusion. It turns out that job satisfaction has not been able to mediate communication, commitment, and work discipline and their impact on employee performance. In the future, job satisfaction needs to be investigated further and look for other mediations that can affect the variables studied by the authors.

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Pengaruh Lokasi Terhadap Kepuasan Konsumen Pada Kedai Kopi Baravi Pematangsiantar

Cited by 14 publications

References 2 publications

Pengaruh Komunikasi dan Disiplin Kerja Terhadap Kerja Sama Tim Karyawan Non Medis Pada PT Horas Insani Abadi Pematangsiantar

Pengaruh Komunikasi dan Disiplin Kerja Terhadap Kerja Sama Tim Karyawan Non Medis Pada PT Horas Insani Abadi Pematangsiantar

Pengaruh Relationship Marketing dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Pada Toko BEST Pematangsiantar

Mediasi Kepuasan Kerja: Komunikasi, Komitmen Dan Disiplin Kerja Serta Dampaknya Pada Kinerja Karyawan (Studi Kasus Pada Radio Republik Indonesia (RRI) Padang)

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