Online grocery shopping: the impact of shopping frequency on perceived risk

Mortimer, Gary; Hasan, Syed Fazal e; Andrews, Lynda; Martin, Jillian

doi:10.1080/09593969.2015.1130737

Cited by 104 publications

(121 citation statements)

References 83 publications

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“…Such research has also found that online grocery shoppers are likely to be inclined to choose the same retailer as they purchase with in-store (Dawes and Nenycz-Thiel, 2014). A less familiar online shopping environment and higher perceived risk of purchasing online (Mortimer et al, 2016) requireconsumers to draw on their existing preferences and experiences when choosing an online provider for the first time. The assertion is that once consumers gain more experience of shopping online for groceries, other choice determinants become increasingly important, such as navigation, price, and product assortment (Melis et al, 2015), which may encourage them to shop using an alternative provider's online provisions.…”

Section: The Internet and Grocery Retailingmentioning

confidence: 99%

“…Although there is a sizable amount of research that has focussed on online store choice, the majority of this research has however been conducted in sectors other than the grocery sector (Mortimer et al, 2016). Internet shopping for groceries, however, presents different consumption potentialities when compared to purchasing products that can be selected, transported, experienced, and even consumed onlineas such as books, movies, and music (Rotem-Mindali and Weltevreden, 2013).…”

Section: Introductionmentioning

confidence: 99%

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Internet or store? An ethnographic study of consumers' internet and store-based grocery shopping practices

Elms

Kervenoael

Hallsworth

2016

Journal of Retailing and Consumer Services

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Drawing on practice theory, this paper develops an understanding of the interrelationships between where and when consumers shop (the internet, stores, and their preferred retailers), and what they purchase (via the internet and in-store). Ethnographic case studies are presented of two consumers' internet and store-based shopping practices and how these intersect with their everyday lives, using data generated from multiple, complementary methods over an eighteen-month period. To this end, the paper contributes to the extant internet grocery shopping literature by offering a wider understanding of internet usage, as well as to broader debates surrounding retail change and shopping practices. The managerial implications of internet shopping on the contemporary retail grocery environment are also described and discussed.

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Section: The Internet and Grocery Retailingmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Internet or store? An ethnographic study of consumers' internet and store-based grocery shopping practices

Elms

Kervenoael

Hallsworth

2016

Journal of Retailing and Consumer Services

View full text Add to dashboard Cite

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“…To fill this gap, this study seeks to produce a more comprehensive understanding of e-Filing adoption. Risk factors have a statistically significant contribution to willingness to adopt e-Filing services (Charag, Fazili & Bashir, 2019;Mortimer et al, 2016;Bhuasiri et al, 2016). As such, perceived risk is an exogenous factor contributing to taxpayers' decision to use e-filinge-Filing.…”

Section: Introductionmentioning

confidence: 99%

Analysis of e-Government Services: A Study of the Adoption of Electronic Tax Filing in Indonesia

Sijabat

2020

JSP

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This study explores the impact of perceived usefulness, perceived ease-of-use, and perceived risks of using electronic tax filing (e-Filing) on the intention to use e-Filing through a technology acceptance model framework. The theoretical foundation used in this study is the technology acceptance model (TAM) on 201 valid questionnaires completed by Indonesian taxpayers. The data collected was analyzed by structural equation modelling using SmartPLS (3.0 Version). The results of the study revealed that e-Filing’s perceived usefulness and risk were significantly associated with intention to use, while perceived ease-of-use did not have a significant effect. Although the influence of perceived risks significantly mediated the influence of perceived usefulness, it did not significantly mediate the influence of ease-of-use. Gender was found to significantly moderate the influence of e-Filing’s perceived usefulness, but not to moderate the influence of perceived ease-of-use. Importance-Performance Matrix Analysis (IPMA) finds that the intention to use e-Filing is most strongly influenced by its perceived usefulness and perceived risk. This implies that policymakers must highlight the perceived usefulness and communicate the perceived risks of e-Filing to ensure taxpayers are willing to use the system. To the best of the author’s knowledge, this study is the first to examine both mediation and moderation to analyze the adoption of technology in Indonesia’s taxation system and offer a policy perspective through IPMA.

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“…That is, consumers use color or appearance factors to examine the food's freshness and quality before purchasing (Barrett et al, 2010). This, however, cannot be done in an online environment (Hu et al, 2010), which increases the risk that the product received may not meet the buyer's expectations (Mortimer et al, 2016).…”

Section: Introductionmentioning

confidence: 99%

The effects of extrinsic cues on online sales of fresh produce: a focus on geographical indications

2019

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Fresh produce has rich sensory attributes, and consumers generally prefer examining physically these sensory attributes prior to purchase. The nature of e-commerce, however, limits consumers’ ability to examine products’ sensory attributes while buying online. Customers receive very limited intrinsic cues of fresh produce (such as color) when buying online and thus use only extrinsic cues to assess the quality of fresh produce. This study investigates the effects of extrinsic cues on online shopping for fresh produce, with a particular focus on the effect of geographical indication (GI), which often assumes the role of brand names among producers of fresh groceries. We used data from an online South Korean marketplace for fresh produce to conduct a linear regression analysis. The results show that products linked to GIs sold more and were ordered more frequently; other control variables had somewhat significant effects. The volume of online product reviews was found to have a significant positive effect on the amount of orders and sales, but the product rating itself did not have an effect. The price had a negative effect on the amount of orders, while the number of certifications (e.g. “organic agriculture”) had a significant positive effect on the number of orders.

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Online grocery shopping: the impact of shopping frequency on perceived risk

Cited by 104 publications

References 83 publications

Internet or store? An ethnographic study of consumers' internet and store-based grocery shopping practices

Internet or store? An ethnographic study of consumers' internet and store-based grocery shopping practices

Analysis of e-Government Services: A Study of the Adoption of Electronic Tax Filing in Indonesia

The effects of extrinsic cues on online sales of fresh produce: a focus on geographical indications

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