“…This reinforce the behavior of taking cartoon characters as models even further (Kalaycı, 2015). There are studies in the literature stating that preschool children identify themselves with cartoon characters (Hamarat, Işıtan, Özcan, & Karaşahin, 2015;Adak Özdemir, & Ramazan, 2012;Özakar, & Koçak, 2012;Akman, Yagan, Ozer, Kaya, Zorlu, & Sahilliogl, 2011;Oruç, Tecim, & Özyürek, 2011;İşçibaşı, 2003). Especially the presentation of gender roles in cartoons for children is of great importance for shaping children's gender opinions.…”