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2021
DOI: 10.21272/fmir.5(3).71-78.2021
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Green Financing for Carbon-Free Growth: Role of Banks Marketing Strategy

Abstract: Nowadays, the climate change problems are on the international agenda, while increasing attention is paid to the role of green finance and bank activity in developing a climate-neutral future. This paper aims to investigate the scientific background devoted to bank marketing to determine the role of green finance in carbon-free economic growth and identify the potential research directions under this issue. The systematization of scientific publications presented in the Scopus database showed the growing tende… Show more

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Cited by 12 publications
(4 citation statements)
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“…In turn, the fifth cluster (purple) indicates the studies focused on the economic growth and its impact on the environment (carbon footprint, pollution, agriculture, recourse deployment, etc.). In this research direction, it is appropriate to indicate the works by Borychowski et al (2020), Kolosok et al (2020), Polcyn (2021), Pimonenko et al (2021), etc.…”
Section: Literature Reviewmentioning
confidence: 99%
“…In turn, the fifth cluster (purple) indicates the studies focused on the economic growth and its impact on the environment (carbon footprint, pollution, agriculture, recourse deployment, etc.). In this research direction, it is appropriate to indicate the works by Borychowski et al (2020), Kolosok et al (2020), Polcyn (2021), Pimonenko et al (2021), etc.…”
Section: Literature Reviewmentioning
confidence: 99%
“…types of fuels, increasing energy efficiency along the chain from production to energy consumption, etc. (Ziabina et al, 2021;Bhowmik, 2019;Pimonenko et al, 2021;Us et al, 2020). Reforming in the energy sector is designed to optimize the energy balance and increase economic, energy and environmental security, especially in times of military conflict.…”
Section: Introductionmentioning
confidence: 99%
“…The authors emphasize that renewables development is a result of spreading the processes of democracy and globalization. Considering the conclusions by Pimonenko et al (2021), which noticed that today the global environmental situation and the problems of climate change and exhaustion of natural resources are now discussed on all international levels. Simultaneously, many scientific publications are now paid to the role of sustainable banking and green financing in promoting a green climate-neutral future.…”
mentioning
confidence: 99%