Geographical Indication Labels in Moroccan Olive Oil Sector: Territorial Dimension and Characterization of Typicality: A Case Study of Meknès Region

Abstract

Geographical indications (GIs) implementation is, nowadays, one of the most prominent differentiation strategies used in olive oil market. The proliferation of these labels, however, causes debate and controversy, in particular regarding their usefulness, effectiveness, and suitability of some protected areas to acquire them. This chapter discusses the use of GI labels in olive oil market, and proposes a four-stage methodological approach to examine the potential of Meknès region-a Moroccan olive growing area-to acquire a GI label. Based on this approach, Meknès region territorial dimensions were defined, the typicality of its olive oil was characterized, a general scheme for the GI recognition was proposed, and the adopted strategy to enhance the meaning of this label on domestic, national, and international markets was highlighted. The main findings of this study justify the suitability of Meknès region to protect its olive oil with a GI label.

Exploring the Capability of LC‐MS and GC‐MS Multi‐Class Methods to Discriminate Virgin Olive Oils from Different Geographical Indications and to Identify Potential Origin Markers

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Analysis of Olive Oil Market Volatility Using the Arch and Garch Techniques

“…About 70% of olive oil production is from the Mediterranean, mainly from the Thus, olive oil production is an issue that is currently widely discussed in the literature, as it is a commodity that can contribute positively to the wealth of a given country, by generating employment and income opportunities, as well as providing health benefits through its consumption. In this way, studies that analyse the behaviour of olive oil production and units of consumption in terms of price variation, as its production can affect producers and/ or consumers alike (Krystallis and Chryssohoidis, 2005;Tsakiridou et al, 2006;Vlontzos and Duquenne, 2014;Bajoub et al, 2016).…”