2019
DOI: 10.33050/atm.v4i1.1083
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E-CRM Mobile Applications To Improve Customer Loyalty (Case Study: PT Supermal Karawaci)

Abstract: Disruptive Technology is one of the backbones of Indutry4.0, In this era the company's large size is no longer a guarantee. Speed ​​in adapting to the development and behavior of consumers is the main key. Therefore, companies must be sensitive and do self-introspection so they can detect their position in the midst of the development of science and technology in order to maintain their existence and have the opportunity to dominate the market. PT Supermall   Karawaci, which is engaged in the retail business, … Show more

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Cited by 11 publications
(9 citation statements)
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“…In the designs of web systems, Adobe XD will be used, it is a graphical editing tool that will serve as an aid for the development of design interfaces and prototypes of web applications. It allows designers to work much better so that they can navigate with a minimum error and in less time and one of the advantages is that it has pre-visualization tools that will allow you to look at the project when it is completed [16].…”
Section: B Prototype Toolsmentioning
confidence: 99%
“…In the designs of web systems, Adobe XD will be used, it is a graphical editing tool that will serve as an aid for the development of design interfaces and prototypes of web applications. It allows designers to work much better so that they can navigate with a minimum error and in less time and one of the advantages is that it has pre-visualization tools that will allow you to look at the project when it is completed [16].…”
Section: B Prototype Toolsmentioning
confidence: 99%
“…Those who learn Arabic are confused when faced with the word "science". In Arabic, there is the word al-'ilm which means knowledge, while the word science in Indonesian, is a translation of the word "science".8 Science is the absorption of the English word science taken from the word scientia which means knowledge [9].…”
Section: Literature Reviewmentioning
confidence: 99%
“…Loyalty is Customer behavior which will be known if the customer has used the product offered by the Bank, loyal customer is a customer who has a deep commitment to repurchase and subscribe to a product or service consistently in the future, so that it can cause repeated transactions with the same company even though the influence of the situation and the various marketing efforts that have the potential to cause a company movement [15].…”
Section: Loyaltymentioning
confidence: 99%