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2015
DOI: 10.18593/race.v14i3.5898
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Aprendizagem Organizacional No Setor Farmacêutico: Uma Análise Multinível a Partir Da Percepção Dos Gestores

Abstract: <p>Neste trabalho se teve o objetivo de compreender como ocorre o desenvolvimento da aprendizagem nos níveis individual, grupal e organizacional, a partir da percepção dos gestores de uma empresa do setor Farmacêutico. Para tanto, assumiu-se uma abordagem qualitativa, tomando a entrevista semiestruturada enquanto instrumento para a coleta de dados. As entrevistas foram realizadas com os gestores da empresa pesquisada. Como principais resultados, constatou-se que a aprendizagem, em múltiplos níveis (indiv… Show more

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Cited by 2 publications
(1 citation statement)
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“…With regard to the influence of entrepreneurial learning for the adoption of marketing innovations, we verified that there was influence of the three types of learning considered in this study, based on the conceptual model adopted and described in Section 5: individual, group, and interorganizational. A similar result was found in the study by Silva, Vieira, Kubo and Bispo (2015), in which it was verified that learning in the organization occurs at the three levels observed, and is considered essential for organizational competitiveness.…”
Section: Travel Agencysupporting
confidence: 87%
“…With regard to the influence of entrepreneurial learning for the adoption of marketing innovations, we verified that there was influence of the three types of learning considered in this study, based on the conceptual model adopted and described in Section 5: individual, group, and interorganizational. A similar result was found in the study by Silva, Vieira, Kubo and Bispo (2015), in which it was verified that learning in the organization occurs at the three levels observed, and is considered essential for organizational competitiveness.…”
Section: Travel Agencysupporting
confidence: 87%