Analisis Pengaruh Teknologi Informasi Pada Iklim Organisasi Dan Dampaknya Terhadap Komitmen Organisasi Perguruan Tinggi Swasta

Maulani, Galih Abdul Fatah; Mubarok, Teten Mohamad Sapril

doi:10.31980/civicos.v4i2.912

Cited by 5 publications

(4 citation statements)

References 9 publications

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“…Sektor pariwisata baru-baru ini menjadi bidang yang potensial untuk memberikan sumbangsih pada pertumbuhan ekonomi suatu daerah. Pariwisata sebagai sebuah industri yang sangat berpotensi dan bergantung pada keberadaan manusia untuk mewujudkan ekonomi kreatif [2]- [4]. Pariwisata bisa menjadi salah satu potensi yang dapat mewujudkan ekonomi kreatif dengan interaksi antara konsumen atau wisatawan dengan produsen atau menawarkan produk dan jasa wisata [5].…”

Section: Pendahuluanunclassified

Potensi Pariwisata Garut Dalam Mewujudkan Ekonomi Kreatif

Tetep

Suherman²,

Mulyana³

et al. 2021

BIEJ

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Abstract– This study aims to determine the potential of arrowroot tourism in realizing the creative economy. The method used in this research is qualitative descriptive, the process and meaning are highlighted in qualitative research. The theoretical basis is used as a guide so that the focus of the researcher is in accordance with the facts in the field to seriously study the theories and concepts related to the topic to be studied. The object under study is one of the tourist destinations in Garut Cipanas, Situ Bagendit, Cangkuang Temple, Santolo Beach, which are frequently visited by tourists. The results showed that one way to increase the level of foreign tourist visits is to build and improve existing tourism infrastructure through innovation by combining cultural elements with existing or unbuilt tourism infrastructure. With the combination of infrastructure and local cultural elements, it will create a unique uniqueness of tourism infrastructure in West Java, thus the level of foreign tourist visits will increase and cultural elements will not be lost or eroded by foreign culture brought by foreign tourists who come to West Java and in the end, it will increase the level of tourist visits in Indonesia in general. Garut is one of the most complete areas, starting from coastal tourism, adventure tourism, mountain tourism, and artificial tourism which can be used as a source of local revenue (PAD) from the very promising tourism sector. Garut Regency is one of the tourist destinations in West Java because it has a lot of tourism potential that can attract tourists to come to visit. The number of tourist attractions in Garut such as Cipanas, Situ Bagendit, Cangkuang Temple, Santolo Beach is a tourist destination that is often visited by tourists. So it is necessary to study the potential of tourism in Garut Regency to realize the creative economy. Abstrak– Penelitian ini bertujuan untuk mengetahui potensi pariwisata garut dalam mewujudkan ekonomi kreatif. Metode yang digunakan dalam penelitian ini kualitatif yang bersifat deskriptif, proses dan makna lebih di tonjolkan dalam penelitian kualitatif. Landasan teori dimanfaatkan sebagai pemandu agar fokus peneliti sesuai dengan fakta di lapangan untuk mengkaji secara sungguh-sungguh tentang teori-teori dan konsep-konsep yang berkaitan dengan topik yang akan diteliti. Objek yang diteliti yaitu salah satu daerah tujuan wisata di Kabupaten Garut Cipanas, Situ Bagendit, Candi Cangkuang, Pantai Santolo merupakan tujuan wisata yang sering kali dikunjungi oleh wisatawan. Hasil penelitian ditemukan bahwa salah satu cara untuk meningkatkan tingkat kunjungan wisatawan mancanegara adalah dengan membangun dan memperbaiki sarana prasarana pariwisata yang sudah ada melalui inovasi dengan mengkombinasi unsur budaya dengan sarana prasarana pariwisata yang sudah ada atau belum terbangun. Dengan kombinasi sarana prasarana dengan unsur budaya lokal akan tercipta keunikan yang khas pada sarana prasarana pariwisata di Jawa Barat dengan demikian tingkat kunjungan wisatawan mancanegara akan meningkat serta unsur budaya tidak akan hilang atau tergerus oleh budaya asing yang dibawa oleh wisatawan asing yang datang di Jawa Barat dan pada akhirnya akan meningkatkan tingkat kunjungan wisata di Indonesia pada umumnya. Garut merupakan salah satu wilayah yang sangat lengkap, mulai dari pariwisata pantai, pariwisata petualangan, pariwisata pegunungan, dan pariwisata artificial dapat di jadikan sebagai sumber pendapatan asli daerah (PAD) dari sektor pariwisata yang sangat menjanjikan. Kabupaten Garut merupakan salah satu daerah tujuan wisata di Jawa Barat karena banyak memiliki potensi wisata yang dapat menarik wisatawan untuk datang berkunjung. Banyaknya tempat objek wisata Garut seperti Cipanas, Situ Bagendit, Candi Cangkuang, Pantai Santolo merupakan tujuan wisata yang sering kali dikunjungi oleh wisatawan. Maka diperlukannya mengkaji potensi pariwisata di Kabupaten Garut untuk mewujudkan ekonomi kreatif.

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Section: Pendahuluanunclassified

Potensi Pariwisata Garut Dalam Mewujudkan Ekonomi Kreatif

Tetep

Suherman²,

Mulyana³

et al. 2021

BIEJ

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“…Membuka transaksi bisnis melalui internet bukan berarti terhindar dari kejahatan oleh pihak lain sebagaimana bertransaksi secara konvensional. Potensi kejahatan berupa penipuan, pembajakan kartu kredit (carding) dan sejenisnya sangatlah besar apabila sistem keamanan (security) infrastruktur e-commerce menjadi kajian penting dan serius bagi ahli komputer dan informatika [12], [18].…”

Section: Pendahuluanunclassified

Peran Teknologi Internet Dalam E-Commerce

Nugraha

Nuraeni

2021

Civicos

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This study discusses the role of internet technology in e-commerce. This study uses a causal research design on 58 respondents. The data technique used is simple linear regression with SPSS 21 application. Technology plays a role in the development of e-commerce. This shows that customers will be satisfied if they use technology that offers good technology, low risk and the development of e-commerce. This research has benefits in developing an applied theory that information technology plays a significant role in e-commerce. For further research, it is expected to examine the dividend variable that is not listed in this research model. This research has practical benefits for business actors who use e-commerce to improve marketing performance by always paying attention to the role of information technology in e-commerce

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“…There have been many marketing models which exploit digital platforms to improve the performance of Small and Medium-Sized Enterprises in running the business [1]. Moreover, a great number of internet users also support this phenomenon [2]. As seen from Table 1, the survey conducted by the Indonesian Internet Service Providers Association (Asosiasi Penyelenggara Jasa Internet Indonesia, abbreviated APJII) claim that the number of Indonesian internet users has increased significantly.…”

Section: Introductionmentioning

confidence: 99%

Digital Marketing Impact on Consumer Decision-Making Process

Hamdani¹,

Muladi²,

Maulani³

2022

Proceedings of the 6th Global Conference on Business, Management, and Entrepreneurship (GCBME 2021)

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Digital business is a business trend that currently has an impact on changing people's behavior in doing business. This study aims to discuss the impact of digital marketing on consumer decision-making on the Aerostreet shoe brand. Methods This research uses a quantitative approach involving 58 respondents. The data analysis technique used is simple regression with the help of the SPSS 25 program. The results show that digital marketing has a significant effect on consumer decision-making on the Aerostreet shoe brand. This explains that consumers tend to make purchases using technology in their business. This research is useful for the development of applied theory which states that consumer purchasing decisions in the fashion industry, especially shoes are influenced by digital promotion and marketing processes. The results showed the magnitude of the influence of 56.0%. This research also provides practical benefits for business actors to improve marketing performance by trying to adapt to technology as a promotion or sales strategy. because digital marketing can reach a wider market and is more flexible in terms of time and place.

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Analisis Pengaruh Teknologi Informasi Pada Iklim Organisasi Dan Dampaknya Terhadap Komitmen Organisasi Perguruan Tinggi Swasta

Cited by 5 publications

References 9 publications

Potensi Pariwisata Garut Dalam Mewujudkan Ekonomi Kreatif

Potensi Pariwisata Garut Dalam Mewujudkan Ekonomi Kreatif

Peran Teknologi Internet Dalam E-Commerce

Digital Marketing Impact on Consumer Decision-Making Process

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