A Case Study on Socially Responsible Consumption with Opportunities for Australian Clothing Retailers

Khan, Sardana Islam; Shaw, Michael J.; Bandara, Priyantha

doi:10.1007/978-981-16-6433-5_18

Cited by 5 publications

(3 citation statements)

References 41 publications

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“…Other research showed that nine out of 10 Australian consumers are likely to purchase ethical and sustainable products (Arreza, 2020). They are environmentally savvy and are keen on adopting a sustainable clothing lifestyle (Khan et al, 2022). Also, the Australian apparel market is now anticipated to increase to a value of $21.7 billion by the end of 2025, an increase of 28.6% since 2020 (Datamonitor, 2021).…”

Section: Participants and Proceduresmentioning

confidence: 99%

Sustainable clothing: Why conspicuous consumption and greenwashing matter

et al. 2022

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This study analyzes the degree to which conspicuous consumption motives, environmental concern, perceived consumer effectiveness, trust in sustainable clothing brands, and perceived greenwashing trigger the purchase of sustainable clothing. The theoretical framework was tested with a representative online sample of the Australian population (N = 600). Results showed that all proposed antecedents have a positive relationship with the purchase of sustainable clothing, with the exception of perceived greenwashing, which decreases purchase intention. In addition, perceived consumer effectiveness positively moderated the effect of conspicuous consumption motives on purchasing. Conspicuous consumption motives had a stronger effect on purchase when perceived effectiveness was high, and this influence was reduced for lower perceived effectiveness. The interaction between conspicuous consumption and perceived efficacy had the strongest effect in the model. Our findings highlight the relevance of conspicuous consumption as a motive for switching to sustainable clothing and the likewise important role of perceived consumer effectiveness, which is a boundary condition for this effect. Findings also confirm the significant positive influence of environmental concern and trust in the sustainable clothing brand, while perceived greenwashing is a barrier to the adoption of sustainable clothing. Theoretical and practical implications of the findings are discussed.

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Section: Participants and Proceduresmentioning

confidence: 99%

Sustainable clothing: Why conspicuous consumption and greenwashing matter

et al. 2022

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“…Re-wear could be a new approach where clothing is not only Reused but is stored to be worn again at later times. As the industry has shown, fashion goes round in circles as trend come and go (Khan et al, 2022). Therefore, what is fashionable now is later on considered out of fashion and then back in fashion again.…”

Section: Resultsmentioning

confidence: 99%

The perception of circular economy in the framework of fashion industry

et al. 2023

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Humanity’s three main components are energy, food and clothing. Each of us, individually and collectively, contributes to climate change and CO2 emissions, natural resource consumption, and social attitudes and behaviour. Global fashion trends are expected to increase in value from 1.5 trillion dollars in 2020 to around 2.25 trillion dollars by 2025, indicating that the fashion demand is on the rise. Due to climate change, soil and water scarcity, and a variety of other diseases, new natural resources must be developed from plastic fibres, natural colours must replace synthetic ones, water consumption must be reduced and the ‘buy-and-throw-away philosophy’ must be replaced with ‘buy-less-and-these-are-needed’ and incorporate the 12 ‘R’ strategies to aid the transition to a circular economy. In the context of waste management as well as on the development of new strategy approach, the fashion industry requires a new business circular model and furthermore a new mindset.

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“…The integration of sustainable fashion principles, circular economy, and overall sustainability is pivotal in shaping the Muslim fashion industry and aligning it with ethical and environmental values. This involves a conscientious approach to design and production that considers the entire lifecycle of clothing, emphasizing principles of a circular economy to minimize waste and maximize resource reuse [22,[65][66][67][68][69][70][71][72][73][74].…”

Section: Cluster 1: Sustainable Fashion and Circular Economymentioning

confidence: 99%

Sustainable Consumer Behavior: Bibliometric Analysis for Future Research Direction in Muslim Fashion Context

Ruslan,

Maulina,

Tahir

et al. 2023

Sustainability

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Although previous studies have offered comprehensive overviews of consumer behavior or sustainable fashion, research specifically focusing on Muslim fashion is relatively limited. In response to the leading concern of sustainability within the global fashion industry, our study is motivated by a unique focus on the evolving landscape of Muslim fashion, aiming to unravel the complex dynamics that define sustainable consumer behavior within this distinctive context. The knowledge structure, evolution, and research trends in this field using bibliometric analysis provide insights for both academics and practitioners. Using the Biblioshiny and VOSviewer tools, 90 articles from the years 2015 to 2023 will be examined as part of the methodology. This method reveals notable writers, publications, and important statistical elements, such as trends in publication and citation. In order to provide a comprehensive picture of the research landscape, the study also uses scientific mapping techniques like co-citation analysis, co-occurrence analysis, bibliographic coupling, and enrichment bibliometrics. The findings provide recommendations for future research directions and shed light on the current state of research in sustainable consumer behavior within the context of Muslim fashion. This study makes a contribution by synthesizing previous research and offering a distinctive viewpoint on sustainable consumer behavior in the Muslim fashion community.

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A Case Study on Socially Responsible Consumption with Opportunities for Australian Clothing Retailers

Cited by 5 publications

References 41 publications

Sustainable clothing: Why conspicuous consumption and greenwashing matter

Sustainable clothing: Why conspicuous consumption and greenwashing matter

The perception of circular economy in the framework of fashion industry

Sustainable Consumer Behavior: Bibliometric Analysis for Future Research Direction in Muslim Fashion Context

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