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The platformization of households is increasingly possible with the introduction of “intelligent personal assistants” (IPAs) embedded in smart, always-listening speakers and screens, such as Google Home and the Amazon Echo. These devices exemplify Zuboff’s “surveillance capitalism” by commodifying familial and social spaces and funneling data into corporate networks. However, the motivations driving the development of these platforms—and the dataveillance they afford—vary: Amazon appears focused on collecting user data to drive personalized sales across its shopping platform, while Google relies on its vast dataveillance infrastructure to build its AI-driven targeted advertising platform. This paper draws on cross-cultural focus groups regarding IPAs in the Netherlands and the United States. It reveals how respondents in these two countries articulate divergent ways of negotiating the dataveillance affordances and privacy concerns of these IPA platforms. These findings suggest the need for a nuanced approach to combating and limiting the potential harms of these home devices, which may otherwise be seen as equivalents.

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Although many people cope with illness by seeking information, a considerable proportion of the population prefers to avoid information, aiming to maintain or increase their uncertainty in order to control their anxiety and/or maintain hope. Drawing on a large (n = 3,677), nationally representative survey dataset (the U.S. National Cancer Institute's 2014 Health Information National Trends Survey (HINTS)), this paper investigates the prevalence of information avoidance (defined here as agreement with the statement, “I'd rather not know my chance of getting cancer”) among the U.S. adult population and identifies associations between information avoidance and other types of demographic, information‐seeking, cognitive/perceptual and social factors. The overarching aim of this research is to explore whether and how the concepts of information avoidance, health literacy and health justice are interrelated. Based on a literature review and a secondary analysis of the HINTS data set, information avoidance, limited health literacy and a lack of health justice appear to be intricately interwoven. In conclusion, suggestions are made as to how we might use these findings to interrupt the usual progression from low health literacy to poor health outcomes, thereby helping to decrease health disparities and address the lack of health justice in this country.