Research streams on competition and cooperation are central to the field of strategic management but have evolved independently. The emerging literature on coopetition has brought attention to the phenomenon of simultaneous competition and cooperation, yet the interplay between the two has remained under-researched. We offer a roadmap for studying this interplay, which identifies some of its antecedents and consequences, highlights debates concerning the nature of competition and cooperation and the association between the two, and directs attention to the tension between competition and cooperation and the alternative approaches for managing this tension. We discuss the broader implications of the interplay, note some intriguing open questions, offer directions for future research, and present an organizing framework for the interplay of competition and cooperation.
This paper seeks to analyze the effects of interorganizational trust on the decision to vertically integrate a strategically important activity (‘make’) or sign a long‐term agreement with an external exchange partner to perform such an activity in collaboration (‘cooperate’). On the basis of the literature available on interorganizational trust in economics and sociology, we aim at theoretically and empirically disentangling opportunism‐based and opportunism‐independent effects of trust on governance choices. We develop a set of hypotheses on the moderating and direct roles of trust, which are tested using a sample of integration/collaboration decisions made by Austrian and German automotive suppliers. The results confirm both an opportunism‐mitigating effect of trust that lowers the transaction costs of a collaborative exchange and an opportunism‐independent effect that increases the transaction value of a collaborative exchange and also encompasses non‐economic motives for collaboration.
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