In the context of stochastic uncertainty and the increasing complexity of logistics processes in the retail sector, managers face a problem in obtaining accurate forecasts for the dynamics of changes in key business performance indicators. The purpose of the present work is to assess the impact of risk events and unstable conditions on the level of quality of supply chain services and economic indicators of the retail trade network. Using the anyLogistix software tool, a simulation model was constructed that allows assessing operational risks and their impact on key indicators of the supply chain using the bullwhip effect. Besides, a statistical model of the impact of the ripple effect in the event of failures caused by the occurrence of a man-made risk event and the shutdown of production of one of the suppliers on the financial, customer, and operational performance indicators of the supply chain of grocery retail. The results obtained show that the main factors of changes in the supply chain are operational risks associated with fluctuations in demand and order execution time by the distribution center. With a sufficiently high level of occurrence, their impact on productivity and quality of service is low because they can be eliminated in a short time. The simulation results show that the most tangible risks for the food retail supply chain are supply chain failures, whose consequences require significant coordinating efforts and longer recovery times, as well as additional investments. For example, events, such as a fire in one distribution center and the shutdown of production for 1 week of one of the suppliers of dairy products will lead to the loss of USD 181.75 million by the grocery retailer, which is 3% of the expected revenue. We believe that risk management in supply chains is becoming increasingly complex, and to make effective managerial decisions, it is necessary to constantly improve the tools that combine analytical and optimization methods, as well as simulation modeling.

A key structural issue in the innovation-driven development of Russia's regional industrial complexes (RIC) to face over the next 5-10 years is "filling", in the context of the contribution of industrial production to GDP, the niche currently occupied by the resource and raw materials sector of the national economy (in particular, enterprises within the fuel-and-energy complex). This issue of filling the gaps in GDP is quite complex and requires considerable resources and significant statutory effort. Ideally, this process must involve galvanizing RIC's use of innovative technology, with a special strategic focus on creating high-tech industrial production operations. Since RICs are a key subject of the innovations market, it may be worth exploring the effect of the innovations market on these complexes, while also investigating their own self-development processes in the context of organizing and implementing innovation activity. It is also worth noting that the effect of the innovations market on RICs is manifested in all major segments within the innovations market: federal, sectoral, regional, corporate, and intra-firm.

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New management tools are required to enhance interaction between Russian companies and government agencies for innovation development. A major interactive tool are Government Relations (GR) communications promoting a new relationship model in terms of innovative system management. Interaction with the authorities is a major factor in innovation development, and the company's excellent reputation in the eyes of the authorities is a key element for business success and implementation of innovations. The study provides an explanation of the notion of 'Government Relations' (GR) and examines various academic approaches to GR in modern economics. We investigated the reasons for the development of GR at its present stage. The article looks at several GR tools in Russia public Relations (PR), public-private partnership and corporate social responsibility. We analyzed differences between lobbying and GR and demonstrated that lobbying is one of the key components (active phase) of GR activity. Data are provided on activities of the GR departments of major corporations of the Russian Federation. Furthermore, we examined the characteristics of PR development in Russia and substantiated the need for the implementation of GR into Russian enterprises and for training of highly qualified GR managers in Russia.

In the contemporary world, tourism is one of the most profitable and fast-growing sectors of the economy, being a stabilizer of a state’s social economic development, providing an inflow of foreign currencies, improving foreign trade and influencing the development of related sectors. The establishment of a stable tourist services market helps resolve the problem of unemployment and social support of the poor. The study’s purpose is to review seasonality factors related to the creation of a positive image of the children’s leisure and tourism system in the Russian Federation. During the study, the authors applied the systematic approach, strategic approach, analytical approach, methods of comparison and analogy, expert estimates of media monitoring and qualitative methods of text analysis. Main results relate to the theoretical substantiation and the development of methodical recommendations on information media support of the children’s leisure and tourism system. The substantiation of novelty is as follows: the authors found factors of overcoming the lack of a systematic approach and chaotic nature of information media events aimed at supporting the children’s leisure and tourism system. As a result, measures to improve the efficiency of information media support of the events conducted by children’s leisure and tourism organizers depend on the competence and qualification of employees who are in charge of children’s entertainment.

PR technologies include marketing research and development of the resulting strategy and program for marketing activities, which are used to improve the business performance and the effectiveness of addressing the needs of the end user or customer. The purpose of this study is to examine the possibilities of using PR in the tourism business, of laying the foundation for competitive and economically sustainable activities, which will improve not only the economic, political, cultural and social state of the tourist region, but also the authority of the Russian tourism industry in the international scene. The study uses the methods of image formation, branding, and evaluating the effectiveness of PR activities. The major outcome of this study is that PR technologies help to develop a positive image of an enterprise since the brand and its credibility are essential in the field of children's recreation and tourism. PR campaigns are designed to create customer interest in the product and to establish partnerships with the colleagues. Conclusions. In the development of children's tourism, as in the development of any other product, special attention should be paid to its information management. To date, based on the target audiences, PR campaigns in the field of children's leisure and tourism are divided into campaigns maintaining relationships with the loyal customers and those attracting new customers. This circumstance requires the selection and rational application of methods and mechanisms to access the effectiveness of these activities.

Big participants of IT market, whose profits can depend seriously on dynamics of tourist flows use today’s analytical systems in order to get information concerning tourist service providing. Such information can be used for efficient distribution of resources. In March 2021 spokespeople of such companies as ‘RZhD’, ‘Yandex’, ‘Megafon’, ‘MTS’, ‘Roscosmos’ and others delivered reports on possibility to use indirect data to analyze tourist flows at the round table discussion ‘Managing Tourist Industry on the Basis of Data’, that was arranged by the Analytical Center under the Government of the Russian Federation. Opportunities to use big data and advanced methods of data analysis were demonstrated. However, such systems are not meant to solve problems of social character. Moreover, a player cannot affect the steps and preferences of the considerable circle of people, which means that there is no need to test the community response on possible planned events that can increase usefulness of the entity. In view of state entities the latter is rather important, especially in case usefulness is considered in the social-economic aspect. As a conclusion the authors underline significance of tourist market modeling in Russia by using digital technologies.