Land conservation in the upstream Ciliwung watershed is an effort to achieve sustainable development. Considering that land conservation is external, assistance from the government is needed to implement it, especially for farmers as conservation users of land resources. The purpose of this study is the influence of farmer behavior in land conservation and motivation about land conservation on farmers’ income in the Ciliwung Hulu watershed, Bogor Regency. This research is explanatory research with a descriptive method where data collection using survey techniques. This research was conducted in the Ciliwung watershed, namely Cisarua and Megamendung Districts, Bogor Regency. To find out the behavior and motivation of farmers in land conservation that affect the income level of farmers, it was identified using the Multiple Linear Regression analysis model with OLS (Ordinary Least Square) estimation. The results showed that the behavior and motivation of farmers in land conservation in the Upper Ciliwung watershed, Bogor Regency influenced efforts to increase farmers’ income. An alternative cropping pattern, it is recommended to plant leeks once in the rainy season accompanying rice and two times to plant mustard greens accompanying leeks in the dry season.

The area of land that applies the Jajar Legowo planting system is still little, it indicates there were only fewer farmers who applied this technology. Even though the implementation of that system is efficient to increase rice production and farmers' income in the Sub-District Dramaga, Ciomas, and Taman Sari. This study aims are to determine the application of rice farming with the Jajar Legowo planting system and to analyze the feasibility of farming in Dramaga, Ciomas and Tamansari Districts, Bogor Regency. The data obtained were processed quantitatively and qualitatively. Farming feasibility analysis used R/C and B/C ratios. The Jajar Legowo planting system applied by farmers was a 2:1 type, the area of the Jajar Legowo planting area was between 200 m2 – 1,500 m2 with an average yield of 1,214 kg per 1,000 m2. The results of the feasibility analysis of farming obtained an acceptance value of IDR 6,678,571 the total cost is IDR 3,226,190 therefore; farmers get income of IDR 3,452,381 in one growing season within an area of 1,000 m2. Obtaining an R/C value of 2.07 and a B/C value of 1.07, rice farming with the Jajar Legowo system is feasible and able to increase the farmer’s income.

Nutmeg (Myristica fragrans) is an evergreen tree indigenous to Banda Island of Indonesia. In 2018 nutmeg production in Indonesia was 36,242 tons from 202,325 ha land, whereas the biggest production from the center production i.e. North Maluku Province. The aim of the study was to determine the performance of nutmeg postharvest and marketing at the farmer level in East Halmahera Regency. Data were obtained from thirty farmers as respondents with a purposive sampling method using questionnaires. Quantitative data were analyzed descriptively. Observation components were included the weight of nutmeg, fruit flesh, wet nutmeg, dry nutmeg, wet mace, and dry mace. The results showed that harvesting in this area was carried out 2-3 times a year. The harvest period is January-August, March-September and April-December with the average production in each harvest time was 1-4 kg per tree. Nutmeg was harvested using a pole and all fall nutmeg were collected. About 70% of farmers processed the nutmeg directly after harvesting. The main postharvest procession was separating and drying the nutmeg. The nutmeg was separated into three parts, i.e., the nutmeg pulp, seed, and mace. The drying procession was carried out by 60% of farmers that were different for each part, the nutmeg seed need 5-6 days and the mace need 1 day under sunshine. The range of nutmeg fruit components was varied with nutmeg pulp of 85.64-88.69%, fresh seeds of 9.45-12.04%, dry seeds of 6.45-8.28%, fresh mace of 1.40-2.51% and dry mace of 0.66-1.46%. Nutmeg seeds are sorted and graded by separating whole, wrinkled and crushed seeds. Marketing channels consist of village collectors, traders at Maba city and traders from outside the district, generally from Ternate. All harvested products were sent to Ternate in the form of seeds and mace.

Meningkatnya konsumsi minuman ringan terutama di industri teh siap minum yang terjadi di pasar Indonesia membuktikan bahwa pasar teh siap minum memiliki prospek yang cerah. PT Mayora sebagai produsen dengan merek Teh Pucuk Harum melihat peluang tersebut, dan memproduksi teh siap minum dalam kemasan. Salah satu target konsumen Teh Pucuk Harum adalah mahasiswa di lingkungan kampus. Sebagai upaya meningkatkan penjualan, tentu perlu memahami perilaku konsumen sehingga perusahaan mengetahui dan memenuhi kebutuhan konsumen. Berdasarkan hal tersebut, peneliti ingin mengidentifikasi karakteristik konsumen, mengetahui proses pengambilan keputusan membeli, dan menganalisis faktor-faktor yang mempengaruhi pengambilan keputusan konsumen dalam pembelian Teh Pucuk Harum. Penelitian ini dilakukan di Universitas Nusa Bangsa. Penentuan sampel menggunakan rumus Slovin. Data yang digunakan adalah data primer dan data sekunder. Kemudian dianalisis menggunakan analisis faktor. Hasil penelitian menunjukkan bahwa karakteristik konsumen yang mempengaruhi keputusan pembelian adalah usia, jenis kelamin, pekerjaan, uang bulanan, pendapatan, pengeluaran per bulan, sumber dana, asal daerah dan tempat tinggal. Pada proses keputusan pembelian, atribut produk sangat dipertimbangkan oleh konsumen. Konsumen melakukan pembelian berdasarkan inisiatif sendiri dan harga. Faktor-faktor yang mempengaruhi keputusan pembelian berdasarkan hasil analisis faktor adalah faktor produk dan faktor promosi.

ABSTRAK   Penelitian ini dilakukan pada 4 KWT, dengan jumlah responden 20 orang yang dipilih secara sengaja. Penelitian ini bertujuan untuk menganalisis faktor lingkungan internal kelompok wanita tani yang merupakan kekuatan dan kelemahan; dan faktor lingkungan eksternal kelompok wanita tani yang merupakan peluang dan ancaman; alternatif strategi pemasaran hortikultura sayuran yang tepat dan dapat diterapkan oleh KWT. Hasil kajian penerapan strategi pemasaran diketahui menggunakan IFAS dan EFAS diketahui 2 KWT (Kentagor Mandiri dan Griya Amanah) berada di kuadran I dengan alternatif strategi SO: strategi yang dirancang dengan memanfaatkan seluruh kekuatan untuk merebut peluang pasar, KWT Puspasari terletak pada kuadran II, dengan alternatif strategi ST: strategi dengan memanfaatkan kekuatan yang dimiliki KWT untuk menghadapi ancaman, KWT Srikandi terletak pada kuadran III, dengan alternatif strategi WO: strategi yang dirancang dengan memanfaatkan peluang yang ada untuk meminimalkan kelemahan perusahaan.  ABSTRACT   This research was conducted at 4 KWT, with the number of respondents 20 people who were chosen deliberately. The purpose of this study was to analyze the internal environmental factors of the women farmer groups which are their strengths and weaknesses; external environmental factors for women farmer groups which are opportunities and threats; alternative marketing strategy for vegetable horticulture that is appropriate and can be implemented by KWT. The results of the study on the implementation of marketing strategies are known to use IFAS and EFAS, it is known that 2 KWT (Kentagor Mandiri and Griya Amanah) are in quadrant I with an alternative SO strategy: a strategy made by utilizing all strengths and opportunities to seize the market, KWT Puspasari is located in quadrant II, with alternative ST strategy: a strategy using the strengths of KWT to overcome threats, KWT Srikandi is located in quadrant III, with an alternative WO strategy: a strategy that is implemented by taking advantage of the opportunities KWT has to minimize company weaknesses.

P fertilization and application of organic matter are some of the efforts to increase the P availability in the soil. The application of organic matter enriched with phosphate fertilizer increases the P-available in soil. This study therefore aims to determine the effect of applying organic matter enriched with phosphate fertilizer on several chemical properties as well as productivity of lowland rice fields in Bogor Regency. The study was conducted by UNB’s greenhouse and paddy fields in Darmaga, Kemang and Sukaraja Districts, Bogor Regency. Organic material in the form of cow dung with a dose of five levels was enriched with phosphate fertilizer in the form of H3PO4 in an equal dose, and incubated for 30 days. Subsequently, the phosphate enriched mixture with the best incubation result for fertility level was applied in the paddy fields. The results showed about 60 tons / ha of organic matter 225ppm P of Posfat fertilizer had optimum fertility after 30 days incubation, followed by 40 tons / ha of organic, enriched with the same dose of phosphate fertilizer. In addition, Latosol soil, Bogor Regency, where organic matter enriched with about 225ppm P of phosphate fertilizer in all locations had the same soil fertility and lowland rice productivity, meaning no significant difference was obtained using the same dosage of organic matter. Meanwhile, soil fertility in the form of pH, available CEC and P increased, as well as lowland rice productivity, increased with the application of organic matter (60 tons / ha).

The most popular livestock business is broiler chicken farming because it has a high demand. Bogor City is one of the broiler chicken meat production centres in West Java. This study aims to (1) conduct a feasibility analysis of the business of broiler chicken farming from the financial aspect (2) identify problems in broiler farming using SWOT Analysis (3) business continuity strategy. This research was conducted from June to July 2019 using primary and secondary data. The analysis used is qualitative and quantitative analysis, where the qualitative analysis is done descriptively describing the business system and non-financial aspects as well as the quantitative analysis used, namely the financial feasibility analysis. Based on the results of the SWOT matrix analysis SGF88 broiler chicken farms are in the Quadrant IV position, wherein that position the recommended strategy is to rescue as soon as possible so as not to cause even greater losses. The financial aspects of the SGF88 broiler chicken farming business are not feasible to proceed, because seen from the R / C ratio of minus 0.02, Net B / C of 0.98, and PP of minus 52.24 periods. The results of switching value analysis show that broiler chicken farming is very sensitive to a decrease in feed prices by 1% compared to the sensitivity of an increase in selling prices by 18%.

Rana Berkah Jaya is a company that produces fresh carp in Tenjolaya, Bogor Regency. Carp has a promising market opportunity both as a Sundanese food and for fishing ponds. These opportunities lead to increasingly fierce business competition. For this reason, it is necessary to study internal and external factors and develop a marketing strategy using IFAS, EFAS and SWOT analysis. Internal strengths factor are products with guaranteed quality; competitive prices; payment method; services; various sizes of fish. Weakness factors are: the number of products is limited; promotional technology; pond quality; water sources. External factors that are opportunities are: potential market; regular customer; many fishing ponds; lack of jumbo cultivators. while the threat factors are: similar fishery business; fish feed costs; pests and diseases; climate disturbance. Furthermore, a SWOT analysis show several alternative marketing strategies were obtained consisting of the SO strategy: maintaining various sizes for fishing pool needs; keep cheap price in order to be competitive; service optimizing to consumers. ST strategy is to improve product quality; improve product quality with better maintenance techniques. The WO strategy is to utilize social media technology for promotion; Forming business partners to maintain product continuity. The WT strategy is to utilize cultivation technology to minimize climate disturbances and looking for alternative water sources to avoid pests and diseases.