With the advent of internet and exponentially growing smartphone market, chatbots are becoming popular and are being widely used for interactions in varied fields. This study investigated the usage of chatbots for educational/learning purpose by university students. Wide research has been done exploring usage of chatbots in service industry; still there is vacuum regarding usage of chatbots in education for effective learning. Using path analysis, the study demonstrates validation of two newly added constructs as an extension in Technology Adoption Model and tries to understand the antecedents for intension to adopt chatbots. This study is of utmost importance to researchers, policy makers, system designers for e- learning platforms, teachers, and students in order to make learning effective.
Increasing environmental degradation, animal cruelty and health consciousness has drawn attention towards environment-friendly eating habits and adopting a vegan lifestyle. This study aims to explore the impact of health awareness, animal welfare, environmental concern and subjective norms’ antecedents on customers’ attitude towards the consumption of vegan products and its impact on purchase intention. By utilizing a structured questionnaire, data has been collected from 214 Indian respondents via Facebook vegan groups. The study takes into consideration subjective and moral determinants, and it checked their influence on veganism by applying structural equation modelling. Results revealed that subjective concerns have no influence on attitude and that, rather, moral concerns do have such an influence. Attitude towards vegan product consumption influences purchase intension positively. The study concluded with implications for policy makers, social workers, marketers and academicians.
In India, changes in legislation and policy have increased the number of students with disabilities enrolled in higher education. The purpose of this study was to investigate university teachers’ perceptions towards inclusion of students with disability public and private universities in India. The study examined how age, gender, educational levels, years of teaching experience, and frequency of interaction with a person with a disability influence instructors’ views about people with disabilities and their inclusion at public and private academic institutions. Data was collected through a digital questionnaire from private and public universities in Pune, India. The population of the study comprised of full time University teachers’ (under-graduate, post-graduate and doctoral courses) in Pune. The survey was completed by 309 university teachers. Descriptive statistics, independent sample t-test and ANOVA were used to examine the data. The researchers found no statistically significant relationships between teachers’ perceptions of inclusion in regards to degree level, gender and years of experience. The study did, however, discover a statistically significant relationship between teachers’ perceptions of inclusion and their interaction with students with disabilities. Academic and social outcomes of students with disabilities are significantly enhanced when inclusive approaches are used. Goals for future research are discussed.
Over the years, there has been a revolutionary and steep gain in the interest of veganism. Nowadays, social media has become an integral element in people's lives. Users are spending more time on these platforms than before. Given the tremendous power of social media influencers on consumers and their impact on eating habits, their influence on converting consumers to veganism is intended to be studied. This work evaluates the behavior of online users in connection with their social media followings, measured through hashtag followings, and eventually compared through a community analysis.
Environmental concerns have emerged as burning issue worldwide. Transportation sector is the major contributor causing environmental damage. Adopting electric vehicle can possibly address the issue with its potent benefits. Community colleges play crucial role in disseminating knowledge and creating awareness about environmental issues among youngsters. The present study is qualitative in nature and aims to explore the efforts of a private university and steps taken by the institution in creating environmental awareness through educational transformation among future leaders. The data was collected through conducting in-depth interviews and using observations. The findings of the study revealed that the students had fair understanding of environmental problems and university provide enough support facilitating quality courses and conducting expert sessions and workshops. The results of the study are likely to transform and address the major challenges of environment protection encouraging students through disseminating conceptual and technical knowledge towards sustainable transportation.
Globalization has given impetus to international commerce and multinational companies are marking their presence worldwide with their robust and effective marketing strategies. In order to attract the customers, it is imperative to understand their culture, value, and beliefs. Marketers need to consider these elements and modify their marketing strategies as per the religious and cultural values of the target audience. This paper aims to focus on the influence of culture on various elements of marketing mix and the adaptations towards different elements. The paper also provides an insight on the significance value of cultural factors to be considered while communicating or promoting the products by marketers.
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