Culinary tourism offers tourists to learn new cultures through their experiences with local food of the visited destinations. The literature shows that although the concept of experience quality, tourist satisfaction in the context of culinary tourism has been confirmed in many previous studies, a study that examines the linkages between those variables and destination experience specifically the culinary experience with local Indonesian food is still rare. The aim of this study was to investigate the effect of culinary experience quality on destination experience satisfaction with culinary experience satisfaction as a mediating variable. In total, 202 international tourists who were in Denpasar and Yogyakarta participated in the survey. The result showed that culinary experience quality positively and significantly influenced culinary experience satisfaction. Further, culinary experience satisfaction was proven to have a positive significant effect on the overall destination experience satisfaction.
AbstrakPenelitian ini bertujuan untuk mengetahui pengaruh store layout, interior display, human variable terhadap customer shopping orientation pada restoran Dewandaru Surabaya. Analisis kausalitas digunakan dengan teknik judgement sampling yang melibatkan 150 sampel. Analisis regresi digunakan untuk mengolah data. Hasil penelitian menunjukkan bahwa store layout, interior display, human variable berpengaruh secara serempak dan parsial terhadap customer shopping orientation pada restoran Dewandaru Surabaya. Di antara ketiga variabel tersebut, store layout merupakan variabel yang paling dominan mempengaruhi customer shopping orientation restoran Dewandaru Surabaya.
This research aims to reveal whether ergonomic aspects possess any influence toward restaurant customers' convenience. These ergonomic aspects comprise visual display, anthropometric, and environmental ergonomic which indicators were identified from an extensive literature review. The research employed both subjective and objective method measurement. Data from the subjective method were collected by using questionnaire from 100 customers in a restaurant in Surabaya, then Partial Least Squares-Structural Equation Modeling (PLS-SEM were performed to investigate the effect of ergonomic aspects toward restaurant customers' convenience. Data from the objective method were collected from direct observation or measurement. The results revealed that both anthropometric and environmental ergonomic possessed a positive significant effect on the customers' convenience, despite being not applicable to the visual display aspect. Meanwhile, the conformity between direct measurement and ergonomic standards showed that 52.38% of the ergonomic standards of this restaurant had already been fulfilled. The implications of this present study are also concluded in this paper.
The increasing of awareness in environmental issue drives companies to implement green practice in the business. Therefore, some hotels named themselves as green hotel in order to attract potential customers. This study examines tourist's eco-friendly attitude and its effect on their intention towards green hotels. The eco-friendly attitude was measured tourist's perception based on the attributes, such as, Severity of environmental problems, inconvenience of being environmental friendly, importance of being environmental friendly, and level of responsibility of business corporations.Therefore, tourists were asked about their intentions to visit, to engage in word-of-mouth behaviors, and to pay more for a 2 2 7 green hotel.Questionnaires were distributed to the domestic and international tourists in Juanda International Airport Surabaya using convenience sampling technique. The study showed that tourists have positive response in environmental issues; however they tend to unwilling to separate piles of garbage for recycling reason. The result revealed that tourist's eco-friendly attitude is significantly influences their intention to visit, to engage in word-of-mouth behaviours, and to pay more for green hotels. Partially, attitude in being environmental friendly makes the largest unique contribution in intention to visit, while, perception of environmental problem contribution the most in word-of-mouth intention. In addition, intention to pay more is highly affected by tourist's inconvenience of being environmental friendly.
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