Purpose The development of the banking industry is encouraging increasingly fierce competition. In the face of banking competition, Islamic banks need to build customer loyalty by paying attention to ethical aspects. Ethics has an essential role in forming and preserve relationships between companies and customers in the long term. The measurement model of salesperson ethical behavior in this study was built using the Islamic-based marketing concept. This study aims to test empirical models of Islamic ethics-based salesperson behavior in increasing customer loyalty of Islamic banks through the aspect of customer trust. Design/methodology/approach Research data were obtained from 165 Islamic bank customers in the Central Java, Indonesia, using the purposive sampling method. Data analysis in this study uses structural equation modeling. Findings The study shows that the Islamic ethics-based salesperson behavior has a positive effect on customer trust in a salesperson, customers’ trust in Islamic banks and customer loyalty. Customer trust in a salesperson has positively and significantly influenced customer trust in Islamic banks and customer loyalty. Customer trust in Islamic banks has a positive and significant effect on customer loyalty. Practical implications This study’s results are expected to be used to reference maintenance salesperson in Islamic banking to behave based on Islamic principles. Islamic marketing principles need to be applied through salespersons behaving realistically (al-Waqi’iyyah) and humanistic concepts (insaniyyah). The application of Islamic ethics can limit and avoid deviant behavior from salespeople that is detrimental to consumers and organizations. The behavior of salespeople based on Islamic ethics will build consumer trust in both organizations and salesperson so that it has implications for consumer loyalty. Originality/value This paper provides new findings to understand Islamic banking consumer loyalty that focuses on Islamic ethical salesperson behavior point of view. This paper also presents a new measurement of research variables from an Islamic perspective in examining the role of Islamic ethics-based salesperson behavior toward banking customer loyalty. This study takes the object of research in Islamic banking that has different characteristics from conventional financial institutions.
This paper aims to explain the understanding, the function of maq??id syar?'ah in life, Islamic economy, and maq??id syar?'ah as the corridor of management of Islamic banking. Maq??id syar?'ah is very relevant to be used as the basis for system development, practice, and even Islamic banking product in this multidimensional era, in response to contemporary dynamic issues, because it is based on the welfare and prosperity of society. In the end, Islamic banking products and services provided to customers can provide benefits, ie, awake his religion, his soul, his intellect, his wealth, and his descendants.Abstrak: Tulisan ini bertujuan untuk menjelaskan pengertian, fungsi maq??id syar??ah dalam kehidupan, ekonomi Islam, dan maq??id syar??ah sebagai koridor pengelolaan perbankan syariah. Maq??id syar??ah sangat relevan digunakan sebagai dasar pengembangan sistem, praktik, bahkan produk perbankan syariah di era multidimensi ini, dalam menjawab persoalan kontemporer yang dinamis, karena didasarkan pada kemaslahatan dan kesejahteraan masyarakat. Pada akhirnya, produk dan layanan perbankan syariah yang diberikan kepada nasabah dapat memberikan kemaslahatan, yakni terjaga agamanya, jiwanya, akal pikirannya, hartanya, serta keuturunannya.
This article aims to describe the application of human resource management in improving the quality of teacher learning. The research used a qualitative approach, while the type of research was survey/field research. Collecting data using interview techniques, observation, and documentation. Furthermore, the collected data will be analyzed with data reduction techniques, data presentation, and finally drawing conclusions. The results of this research indicate that a) The application of human resource management in improving the quality of teacher learning: (1) Planning for Human Resource Needs (2) Procurement of Human Resources/Recruitment Staff. (3) Assessment of Work Performance and Compensation of Human Resources. (4) Human Resources Training and Development. (5) Creating and Fostering Effective Work Relationships. b) Supporting factors are support from student guardians, students, and school principals, leadership, human resources, facilities, culture. Inhibiting Factors are limited learning time, Less optimal education and teacher training development, Quality communication. c) The results of improving the quality of teacher learning through the application of human resource management are evidenced by the completeness and quality of teaching tools owned by teachers of SMK N 2 Jepara which include: RPP, journals, student attendance lists, question analysis, enrichment programs, and assessment instrument. So that each student has a Study Result Card, Value Transcript (report card), Portfolio, and Competency Certificate
This study aims to build a conceptual and empirical model of Islamic marketing ethics’ influence on Islamic banks’ customer loyalty through customer satisfaction on salesperson services and customer satisfaction to Islamic banks over the year 2020. This study develops a new theoretical model, namely the ethical behaviour of Islamic marketing which is predicted to influence customer loyalty in Islamic banks by integrating customer satisfaction variables. The marketing ethics measurement model in the current research was built employing the Islamic marketing concept approach. The research paradigm used in this study is post-positivistic. The data were collected from 217 customers of Islamic banks in Central Java utilizing the purposive sampling technique. The results showed that Islamic ethical behaviour has a significant impact on customer loyalty directly or indirectly through customer satisfaction. Customer satisfaction with core services has a direct impact on customer loyalty at Islamic banks.
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