Purpose This paper aims to examine the impact of religiosity on Muslim-friendly destination performance, customer engagement and customer satisfaction; the mediating impact of Muslim-friendly destination performance, customer engagement and customer satisfaction on the link between religiosity and word of mouth (WOM); and the moderating impact of religiosity on the relationship between Muslim-friendly tourism, customer engagement and customer satisfaction. Design/methodology/approach The population of this study was all tourists who visited West Sumatra Indonesia. By using a survey through questionnaires, this study has got 393 out of 450 collected responses (83.6%). This research used the structural equation modeling as the data analysis technique. Findings This research found that religiosity is a significant antecedent of Muslim-friendly tourism, customer engagement and tourist satisfaction. This study revealed that Muslim-friendly tourism, customer engagement and tourist satisfaction significantly mediate the link between religiosity and WOM. This research also found that religiosity significantly moderates the effect of Muslim-friendly tourism on tourist satisfaction. Research limitations/implications This study was only conducted in Indonesia; hence, it lacks generality. Accordingly, future studies can expand to several other countries such as Southeast Asian countries which have big Muslim population. This study only focused on Muslim-friendly tourism industry as a whole. For future studies, it can be extended to several related industries, such as hotel, food and beverage and halal cosmetic. Practical implications This study has shown the important of manager knowledge about religiosity of customers. Accordingly, when they want to increase tourists’ WOM, they have to increase tourist perceived quality of Muslim-friendly tourism attributes which also have an impact on customer engagement and tourist satisfaction. Originality/value This study proposes the direct relationship between religiosity and Muslim-friendly tourism, the religiosity-customer engagement link and the religiosity-tourist satisfaction relation. This research has revealed the mediating effect of Muslim-friendly tourism, satisfaction and engagement on the link between religiosity and WOM. This study has also revealed the impact of religiosity in strengthening the link between halal tourism and tourist satisfaction which is limited previously.

This study aims to determine the level of product quality based on the eight quality dimensions framework and the relationship towards the buyer purchase behaviour. For a good understanding of the study, a case study on Malaysia's national motorcycle/scooter manufacturer has been used by considering the lack of theoretical studies being conducted on the sales of motorcycle/scooter products. In this study, the result shows the level of customer perceptions has no significant impact on the customer purchase decision. The customers are looking at other elements beyond quality perceptions on their purchase decision and only they themselves understand what they are actually looking for. Buyers may not rely on the perceptions of quality alone in deriving intention to purchase or not to purchase any motorcycle/scooter product. Another possible reason is the introduction of beneficial impact as a mediator between product quality and purchase intention (indirect effect) as suggested by past researches which could increase the importance of perceived quality in the study relationships. Future research should focus on a similar study of product quality and purchase intention to the Yamaha and Honda brand for being the closest competitors to Modenas in the market. It is expected that, from the findings of the study of both brands, it could lead to a clearer picture on the relationship that exist between product quality and buyer purchase behaviour.

Purpose This study aims to examine the relationship between perceived risk and tourists’ trust. It also investigates the role of perceived value as a mediating variable on the link between perceived risk and trust. Moreover, the moderating role of religiosity on the link between perceived value and trust has also been highlighted. Design/methodology/approach The research population is all tourists who have visited West Sumatra Indonesia in the past two years. This research used a survey method using questionnaires and used purposive sampling as the sampling method. It collected 400 responses and after some preliminary tests, 352 usable responses have been analyzed. The authors used a covariance-based structural equation model using AMOS 24 as the data analysis tool. Findings This quantitative research found that perceived risk dimensions (health, environmental and financial risk) have significant impacts on perceived value. Perceived risk dimensions also have significant effects on trust except for health risk. It also found that perceived value has a significant impact on trust and finally, religiosity which has a significant moderating impact on the relationship between perceived value and trust. Research limitations/implications This study is only one country study; hence, it has limited finding generalization. It needs to be expanded to other countries such as Southeast Asia countries. It only used three antecedents of trust, therefore, for future research; it might be extended to other antecedents such as cultural value, tourist efficacy and also some consequences of trust such as revisit intention and customer involvement. Finally, this is a cross-sectional study; hence, for future research, it might be expanded to a longitudinal study where the results are more generalized. Practical implications Trust will lead to tourist loyalty. Therefore, to establish trust, the managers need to provide the best services with pay attention to the tourist perceived risk. Moreover, it found that perceived risks will lead to tourists’ perceived value. Accordingly, to increase the tourist perceived value, the tourist destination managers have to minimize risk or uncertainty in the tourist destination such as environmental and health risk in the tourist destination. Finally, religiosity will strengthen the tourist trust, hence; the managers can attract and serve high religiosity tourists with Halal standard products and services. Originality/value This study has examined the relationship between perceived risk dimensions and perceived value which is not investigated in the previous studies. It also examined the mediating roles of perceived value on the link between perceived risk dimensions and trust. These mediating roles have not been addressed yet previously. Finally, it has also revealed a significant moderating effect of religiosity on the link between perceived value and trust which is neglected previously.

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Loyal customers are among the greatest revenue producer and are more likely to occur in a form of word-of-mouth. In the compound and vibrant Malaysian home computer retail market today, customer loyalty through word-of-mouth marketing tends to occur very slowly and is limited geographically but is a very potent method of marketing.The influence of cognitive and emotional satisfaction on the relationship between salesperson presentation skills and customer’s loyalty through intention to promote by word-of-mouth is vital. This will then lead to increased benefits for the organization in the form of customer loyalty. The cognitive evaluation of customer satisfaction was found to explain customer loyalty in a retail setting more than the emotional reaction. This finding holds importance to those retailers who have been able to generate high expectations in the eyes of their customers.

The learning processes that every consumer goes through would be the determining factors to the decisions a consumer makes when one is purchasing a product or paying for a service. Consumer educators and those involved with consumer interest studies in general consider the above statement as extremely obvious even though one might assume that consumers' learning and decision-making are a related phenomenon. In essence, such relationship has not been systematically explored in consumer research (Sproles & Sproles, 1990). As the number of product increases and the variety of goods available in the stores and shopping malls multiplies, this helps to broaden-up consumer choices. Similarly, with the availability of multi-component products and electronic purchasing capabilities not only it has broadened the sphere of consumer choice, it also adds complication in making a purchase decision. Based on the examination of the types of consumer decision-making styles in the literature, an instrument was developed to measure the "general orientations toward shopping and buying" and samples from undergraduate students from several universities in the northern region of West Malaysia were used.

The purpose of this study is to examine the perceptions among students from three public Universities, particularly students from Universiti Teknologi MARA, Universiti Sains Malaysia, and Universiti Utara Malaysia towards lecturers teaching Quality determinants. A field survey among students from different field of studies (Social Sciences and Pure Sciences) was conducted through a questionnaire. The data were factor-analyzed to determine the key dimensions of lecturers teaching quality. The resulting dimensions were applied in the subsequent discriminant and univariate analysis conducted to determine which factors discriminate between students on the basis of perceived students-lecturers interaction. The result shows that seventeen dimensions, namely: clarity, practicality, exercises, attention, enthusiasm, creativity, feedback, syllabus, motivation, extra reading, availability, technology, punctuality, current issue, approachable, language use, and communication discriminate between students in terms of lecturers teaching performance and students perceptions of teaching quality. Findings suggest that the lecturers can promote and enhance teaching effectiveness by applying clarity, practicality, exercises, attention, enthusiasm, creativity, feedback, syllabus, motivation, extra reading, availability, technology, punctuality, current issue, approachable, language use, and communication to students during lecturer-student interaction in the classroom. This study add value by unveiling the key antecedents and predictors of students perceptions thus confirm the plateau of confirmation and disconfirmation theory development.

This paper aims to identify the determinants towards the adoption of e-commerce adoption particularly in Malaysia's SMEs furniture industry. The scope of study in SMEs furniture industry can be considered as significant and appropriate in view of its establishments with significant effect to the overall Malaysian economy. The finding of the study indicated that adoption factors such as organizational readiness, external pressure, perceived ease of use and perceived benefit are positively related to ecommerce adoption. The result was found consistent with the outcome from previous studies in similar area. Hence, such generalization from the result of the study particularly in Malaysia SMEs can be considered as appropriate and relevant in view of the present competitive market environment that demands a better way of managing business as compared to the traditional means. Future research should take into considerations on other determinants towards the adoption of e-commerce among SMEs in Malaysia. For examples, top management support, presence of information technology (IT) skills, availability of consultancy, prioritization of e-commerce to the enterprise, perceived risk, enthusiasm of top management and compatibility with the work of the company.