Purpose The purpose of this paper is to broaden the knowledge to identify which factors influence the relationship between business undergraduates and corporate social responsibility (CSR). Design/methodology/approach Hypotheses have been developed to test the relationship between personal values of business undergraduates and CSR. Results have been achieved from 434 questionnaires within a survey through seven campuses of Brazilian universities. The data were primarily submitted to descriptive statistics – univariate analysis, followed by a four-factor analyses and finally, a structural model – one of the components from the structural equation modelling (SEM) was applied. Findings The results identified that undergraduate students who valued issues and behaviours connected with self-direction, stimulation, universalism and benevolence are more prone to value organizational philosophy towards CSR. Furthermore, it was identified that the more business administration students value such themes, there will be a higher chance of them of getting involved in CSR, when occupying decision-making positions. Further results show that women valued the issue more – and their interest increased, as they become older. Practical implications The results contribute to the identification of a student profile with increased affinity towards CSR, as well as highlighting gaps in business education, which will affect future managers’ social responsibility standards and decisions. Originality/value This paper suggests new hypotheses and adopts measures towards personal values and CSR, which had not been used together previously.

Entomophagy has grown in interest as a possible alternative source of protein that could complement future demand for meat products. As a novel food, there are still many barriers to the adoption of entomophagy in western countries. Based on three models, the Theory of Planned Behavior, Expectancy Value and SPARTA a new model is proposed. It takes into account key factors that could most influence consumers about their intentions, rejection and determinant behaviors regarding the extent insects such as crickets and insect cricket protein could replace animal protein in Brazil. Data was collected from a sample of 404 respondents and it was analyzed using Structural Equation Modelling. The results reveal the positive influence of the perceived Behavioral Control and the negative influence of Subjective Norm as the main determinants of the intention to consume insects. The theoretical contribution of the research was the construction of a comprehensive and replicable converged behavioral model for application in the food innovation sector.

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ResumoO presente trabalho analisou as trajetórias tecnológicas agropecuárias das microrregiões mineiras entre os anos de 1996 e 2006, identificandoas quanto a tamanho e escala, modernização, tecnologia, produtividade, adoção de práticas de conservação e as relações entre essas dimensões. Para isso, utilizou-se a Análise Fatorial Múltipla (AFM) e agrupamentos. Destacou-se a reduzida capacidade dos estabelecimentos em absorver e fazer uso efetivo dessas novas tecnologias, bem como a relação inversa entre a dimensão para o meio ambiente e para a adoção tecnológica, que pode ser explicada pelo custo de oportunidade do capital.Palavras-chave: agropecuária; modernização tecnológica; produtividade da terra e do trabalho; análise fatorial múltipla; microrregiões mineiras. AbstractThe aim of this study is to examine the agriculture technological trajectories of micro-regions of Minas Gerais state from 1996 to 2006. The study identified five dimensions and its interrelation: size and scale, modernization, technology, productivity and adoption of conservation practices. Multiple Factor Analysis (MFA) and clusters Analysis were applied. It was highlighted the reduced ability of farmers to absorb and use new technologies, as well as the inverse relationship between environment dimension and technological adoption, which can be explained by opportunity cost of capital.

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