To determine the effects of presentation medium and social influence on the misinformation effect, two experiments using the misinformation paradigm were conducted. The misinformation was presented via a videotaped conversation between two confederates. Three target items were created. In Experiment 1, participants were exposed to misinformation via videotape, and showed a misinformation effect for one of three targets. In Experiment 2, misinformation was given via a written transcript. Participants showed a misinformation effect for two of three targets. In line with previous studies, these results indicate that social information can cause a misinformation effect. The results also suggest that participants may be more easily misled when misleading information is presented via written information than audio-visual information.
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