Purpose Given the growing attention on service ecosystem and the role played by technology and institutions in shaping of actors’ relations and interactions, the purpose of this paper is to examine a tourism environment with the lens of service ecosystem in order to derive a deeper understanding on the underlying mechanisms. Design/methodology/approach A mixed methodology was used. First, literature review based on service ecosystems framework was conducted to critically analyze the roles of technology and institutions to shape a tourism service ecosystem. Then a case study was conducted. Findings Two main findings are described: the role and the characteristics of physical and virtual engagement touchpoints in the emergence of a tourism service ecosystems; and the relationship between technology and institutions in the resource integration. In particular, the authors conclude that institutions can shape the usage of technology which, in turn, can enable and imply the emergence of new institutions, continually adjusting the system of the tourism service ecosystem. Practical implications The analysis contributes to deepening the knowledge about value co-creation processes and engagement expedients in tourism destination, explaining the role of institutions and technology in helping actors to integrate resources and exchange services. The study can also be useful for practitioners in search for powerful tool to increase the competitiveness of a tourism destination. Originality/value The study is one of the first attempts to conceptualize and operationalize a tourism destination in a service ecosystem framework. In this way it contribute to enhance scientific knowledge in a tourism management literature.

Corporate sustainability (CS) is receiving considerable attention from emerging market multinational enterprises (EMNEs), playing an important role in the globalized market. However, theoretical and empirical knowledge about how EMNEs address CS is still scant, and the relationship between internationalization and CS has not been widely explored. This study aims to fill this gap, evaluating the relationship between an international ambidexterity strategy and CS in EMNEs, which highlighted the paradox perspective. Then we develop three hypotheses in which we argue how the dynamic capabilities underpinning international ambidexterity could be considered a driver of CS in EMNEs. We test the developed hypotheses against data from 300 Chinese EMNEs obtained by a survey. Our results contribute to shape ambidextrous international strategies and to consider CS as a springboard for the strategic intent to systematically and recursively outperform global competition. Testing a measurement scale of international ambidexterity, we suggest structural ambidexterity as a strategic option of internationalization that allows the achievement of economic, social, and environmental sustainability objectives.

In recent times, the concept of sustainability has gradually taken on a leading role,\ud particularly because of its potential ability to influence consumers’ view and, consequently, their\ud buying choices. Based on this consideration, the work, by means of an empirical analysis, pursues\ud two research questions: (i) is it possible to imagine a theoretical model in the fashion world able\ud to show whether “importance”, “expectations” and “social influence” effectively affect consumers’\ud willingness to reward a sustainable fashion brand via their purchasing behavior? and (ii) how much\ud are consumers willing to pay to get a sustainable item of clothing? In order to answer these two\ud research questions, a Multiple Linear Regression Model is tested, which offers an interesting result:\ud consumers attach little relevance to the importance accorded to a brand’s sustainability, since they\ud orient themselves on the basis of their expectations and their own group’s thoughts. Another finding\ud is that consumers state that they are willing to pay a price not higher than 20% to get a sustainable\ud item of clothing. However, the paper presents two limitations, which are linked to the use of the\ud questionnaire for the understanding of the respondents’ opinions and to the small reference sample,\ud composed of 271 people with a high level of education

PurposeIndustry 4.0 is dramatically affecting businesses behaviours and strategies, transforming products design, manufacture, operations and services. An outcome of this transformation is digital servitization. This paper aims to contribute to the extant literature about digital servitization in B2B contexts by analysing how I4.0-based servitization affects the quality of supplier–customer relationships.Design/methodology/approachThe authors adopted a qualitative methodology based on an exploratory multiple case study. In particular, the study included 22 Italian B2B manufacturing firms whose I4.0-based digital servitization approaches are described and, then, analysed in relation to the quality of supplier–customer relationships.FindingsThe access to customers and data is critical to enable advanced digital services and for improving relationship quality; the levels of relational intimacy and informational openness lead to two subsequent levels of data-driven efficiency and data-driven effectiveness, impacting significantly on relationship quality and enabling relational innovation.Originality/valueThe research explores the link, so far underestimated, between digital servitization and relationship quality in industrial contexts.

In spite their significant wine heritage, even major wine-producing countries still lack a corresponding systemic vision. This research highlights the possible contribution of a relational perspective on the management of wine\ud tourism systems, underlining the necessity for the development of chains, networks, constellations, flows, and service(s). Specifically, the research develops a scientific framework supportive of the relational perspective on\ud wine tourism to aid all major stakeholders in understanding, designing, and developing a wine tourism structured system based on service-dominant logic. The research is based on a speculative analysis of relational governance in wine tourism, and develops a theoretical framework of the relational context of wine tourism. The research is further supported by a field investigation focusing on the Campania Region (Italy); and a case study that enhances the understanding of the subject and indicates the potential implications of the framework, as well as its practical and theoretical applications

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Purpose The purpose of this paper is to provide a better understanding of the reasons why people use or do not use carpooling. A further aim is to collect and analyze empirical evidence concerning the advantages and disadvantages of carpooling. Design/methodology/approach A large-scale text analytics study has been conducted: the collection of the peoples’ opinions have been realized on Twitter by means of a dedicated web crawler, named “Twitter4J.” After their mining, the collected data have been treated through a sentiment analysis realized by means of “SentiWordNet.” Findings The big data analysis identified the 12 most frequently used concepts about carpooling by Twitter’s users: seven advantages (economic efficiency, environmental efficiency, comfort, traffic, socialization, reliability, curiosity) and five disadvantages (lack of effectiveness, lack of flexibility, lack of privacy, danger, lack of trust). Research limitations/implications Although the sample is particularly large (10 percent of the data flow published on Twitter from all over the world in about one year), the automated collection of people’s comments has prevented a more in-depth analysis of users’ thoughts and opinions. Practical implications The research findings may direct entrepreneurs, managers and policy makers to understand the variables to be leveraged and the actions to be taken to take advantage of the potential benefits that carpooling offers. Originality/value The work has utilized skills from three different areas, i.e., business management, computing science and statistics, which have been synergistically integrated for customizing, implementing and using two IT tools capable of automatically identifying, selecting, collecting, categorizing and analyzing people’s tweets about carpooling.

Purpose This paper aims to enhance the small and medium enterprises’ (SMEs) ability to develop resilience in the face of any turbulences, addressing the question on how these organizations can maintain business continuity when faced with a critical event. Design/methodology/approach A mediated regression analysis is conducted to investigate the relationships among big data analytics (BDA) capabilities, coinnovation (CI) and organizational resilience (OR) with reference to 192 big data SMEs in Europe. Findings Research reveals that the BDA capability and CI are positively associated with OR. Moreover, this study discovers the mediating impact of CI on the relationship between BDA capability and OR. Originality/value This paper provides important implications for considering CI as a viable strategy especially in a time of crisis and shows how SMEs are more able to recognize business opportunities. The microfoundations of the resilience building capacity of SMEs are also identified. These microfoundations become recommendations for practitioners to enhance SMEs’ responsiveness in light of coronavirus-related crises.