The 1990s have seen the emergence and development of professional doctorates in the UK and, in particular, the Doctor of Business Administration (DBA). This article identifies the rationales offered for DBA programmes and their intended learning outcomes. Research findings are based on programme documentation produced by the 16 universities offering the DBAs in 1999. Analysis of these documents shows that these programmes have been designed to provide research‐based career development for experienced and senior professionals in management positions. Whereas the PhD is aimed at developing professional researchers, the DBA aims to develop researching professionals. Rather than viewing research as an end itself, the new DBAs have placed research at the service of the development of professional practice and the development of professional practitioners. The learning outcomes of the DBA programmes identified in this paper are appreciably broader than the intended learning outcomes of the traditional PhD in business/management.

This article is about the Doctor of Business Administration (DBA) degrees that were developed in the UK during the 1990s. It looks at the range of programme structures, content and learning support used. The article is based on a content analysis of the 16 DBA programmes in the UK at the end of 1999. The main conclusion is that there is a tension in the form and function of DBAs through their relationship with the traditional PhD. The tension is captured in the question: To what extent do programme developers follow the design of the '`gold standard'' PhD and to what extent do they design a programme aimed at meeting the learning outcomes of the DBA that distinguish it from a PhD?

This article is about the assessment of the Doctor of Business Administration (DBA) degrees that were developed in the UK in the 1990s. The article is based on a content analysis of the 16 DBA programmes in the UK at the end of 1999. It evaluates the assessment methods found against: the assessment of students’ achievement on traditional Doctor of Philosophy degrees (PhDs); the guidelines on the assessment of DBA candidates produced by the Association of British Business Schools; and the espoused intended learning outcomes of the DBA programmes themselves. The main conclusion is that there is a tension in the assessment methods employed by DBAs through their relationship with the traditional PhD. The tension is captured in the question: should programme developers follow the assessment methods of the “gold standard” PhD or should they use assessment methods that assess the learning outcomes of the DBA that distinguish it from the traditional PhD

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This paper suggests that many existing hospitality management courses are strongly based on business administration principles and a manufacturing operations approach. It reviews the range of research and literature now available relating to service industries and identifies key features, such as organizational climate, script theory and the “servuction” concept. These key factors should play a much greater role in hospitality education, using learning methods based on the idea of “theatre” - simulation, role play, drama, debates and practical exercises. In addition, the common boundaries between subject areas should be broken down and “repackaged” to create a more holistic view of hospitality service provision. The paper concludes with a course outline and examples of the theatrical approach to hospitality management teaching.