The paper presents the results of research into the influence of national culture on the enterprise potential, individual entrepreneurial orientation and entrepreneurial intentions of students in Serbia. The moderating and mediating effects of the possession of finance for opening one’s own company item on the observed relations were examined. National culture has a positive influence on entrepreneurship in cases where young people want to overcome the unfavourable circumstances in society and engage in entrepreneurship in order to become independent. In the case of a poor financial situation a stable environment is what can encourage the launch of one's own business.
This paper analyzes the influence and predictive effects of knowledge management on job satisfaction. The aim of this paper is to develop a model based on the effects of knowledge management on job satisfaction. The data were obtained by interviewing 520 managers of all levels from manufacturing enterprises in Serbia. The results showed that knowledge management has a complex influence on job satisfaction. It negatively affects the dimensions of Salary, Promotion, and Supervision and positively influences the Additional Benefits dimension, while having combined effects on the other dimensions. In a working environment where knowledge management levels are high, employees may perceive their salaries, rewards, and promotion opportunities as inadequate. This is because they feel they deserve more due to their knowledge, ability, engagement, and the enterprise's success. Serbian enterprises are often unable to pay their employees higher salaries. The theoretical importance of the results is precisely in the fact that the individual relations of the observed dimensions are determined and that the desired model is developed. The practical significance of the work is that leaders and managers, based on these relations, can see the possibilities and ways to improve certain aspects of knowledge management and job satisfaction.
The paper presents the results of the research of the impact that Facebook and smartphone use have on the enterprise potential, individual entrepreneurial orientation and entrepreneurial intentions of students in Serbia. The moderating effects of gender and the year of study were also examined. The sample included 488 valid questionnaires. From the Facebook use items, the most powerful and positive correlations were achieved by number of groups, number of friends and number of photos (items which involve active participation in Facebook activities, while a passive and random long stay on Facebook can negatively affect the entrepreneurship dimensions). More time spent on a mobile phone may produce a higher degree of passive behaviour in students, thus reducing their need for success. Creativity, subjective norm, achievement, innovativeness and leadership are under the greatest influence of Facebook and smartphone use items. The impact on entrepreneurial intentions is indirect. The recommendation for parents and teachers is to encourage young people to limit passive participation on Facebook and other social networks. There are no previous studies which link Facebook and smartphones with students’ entrepreneurial intentions. Understanding and improving knowledge of the entrepreneurial intention of individuals has a positive effect on the development of society.
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