PurposeAs part of the COVID-19 preventive measures that have entirely impacted individuals' lives worldwide, remote work has been indicated as one of the most challenging aspects that have passed through great adaptation in the past months, highlighting the need for its better understanding. Following the fundamental theoretical frameworks of motivation, the authors argue that remote work tasks and the environment highly determine employees' productivity and satisfaction, which in turn influence their intention to continue working from home once the restrictions are relaxed.Design/methodology/approachData from 363 remote work employees were collected, indicating their personal experiences of working from home during COVID-19 quarantine. The analyses were carried out using partial least squares–structural equation modelling (PLS-SEM) methodology, employing the SmartPLS3 software.FindingsThe results reveal the possibility for reconciliation and the adequate remote work's flow as motivating, and the interruptions and technology-related anxiety as interfering impacts, in the process of achieving functional home office. However, although employees might be productive, it is not a sufficient condition for them to show an intention to continue working remotely after the COVID-19 pandemic is over, contrary to their satisfaction, which is found crucial for their future intentions.Originality/valueThe theoretical and practical implications of this study suggest several avenues for productive management of the transition to remote work, especially when the need is imposed urgently and an adequate selection of the most indispensable aspects for constructive working from home must be rapidly reached.
The ideal companion: the role of mobile phone attachment in travel purchase intention Recto running head : CURRENT ISSUES IN TOURISM Verso running head : P. RODRÍGUEZ-TORRICO ET AL. 2 A foundational understanding of attachment is based on attachment theory (Bowlby,
Purpose
This study aims to explore the issue of word of mouth (WOM) about mobile shopping, including activities conducted by consumers using a wireless internet connection to make a purchase. The objective is to ascertain the determinants of m-shoppers’ WOM.
Design/methodology/approach
This study uses a causal model to examine how satisfaction, perceived control, perceived entertainment and subjective norms affect WOM about mobile commerce. The authors treated a sample of 447 Spanish mobile phone buyers and applied different sound theoretical approaches to support the research.
Findings
Shopping experience, control over the process, group influence and satisfaction with mobile purchasing affect subsequent WOM shopping recommendations by innovative and pioneer mobile shoppers. Besides, entertainment, group influence, shopping experience and perceived control influence customer satisfaction in mobile shopping contexts.
Originality/value
This research provides a better understanding of WOM regarding m-shopping and contributes by outlining important variables for recommending WOM regarding m-shopping, which is key in the m-shopping diffusion. To the best of the authors’ knowledge, this is a pioneer study in Europe focusing on these variables for addressing the ways of achieving m-shopper WOM and one of the few addressing WOM in the m-shopping context. This study is based on information collected from real buyers, who are pioneer in m-shopping.
Purpose
The purpose of this paper is to model the perceived value and customers’ intention to continue using m-banking services, assuming the existence of multiple consumption values. Specifically, it is proposed that entertainment (hedonic value), ubiquity (utilitarian value) and novelty seeking (epistemic value) impact m-banking overall perceived value, which in turn influences customers’ reuse intentions.
Design/methodology/approach
A survey with 260 Macedonian current users of m-banking services was carried out, using questionnaires as a method of data collection. Five-point Likert scales adapted from the relevant literature to the context of m-banking services were used to measure the variables. PLS-SEM approach was employed to estimate the proposed model.
Findings
The findings indicate that bank entities can increase customers’ intention to reuse m-banking, by providing an enriched perceived value of m-banking services, precisely putting emphasis on perceived value drivers related to utilitarian value (ubiquity) and epistemic value (novelty seeking). Hedonic value (perceived entertainment) does not show a significant influence on the perception of m-banking value.
Originality/value
This study provides a different perspective of the perceived value observation, by contemplating not only the well-established hedonic and utilitarian aspects of value, but also the epistemic component, considered as a vital element in contexts of mobile technologies adoption. Moreover, this is the first study to explore the m-banking perceived value in a developing country in the Balkans.
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