Customs and culture should create women’s independence to actualize themselves in an era of emerging social progress in order to lead to the domination of women in the development of creative businesses. This research examines the role of social capital and whether it becomes a supporting or hindering factor in developing the creative industry of women entrepreneurs by examining the role of information sharing and innovations. Employing purposive sampling, questionnaires were distributed to 200 women entrepreneurs, and data were analyzed by using Structural Equation Modeling(PLS–SEM)software with SmartPLS Version 3.0. Social capital has a positive influence on the business performance of women entrepreneurs in Bali, Indonesia. Thus, the beliefs and norms that exist in the social capital of the Balinese Hindu concept can filter the information obtained from various information in business, which will ultimately be utilized by women entrepreneurs to create various innovations to meet the market demand. However, opportunities for women entrepreneurs are very limited to capital due to lack of guarantees to get capital, and a lack of entrepreneurship skills in the technological era, market access, bureaucracy, and legalization. Further, managerial skills, access to information technology, as well as the perspective that the men must be superior in Balinese culture and customs, make business for women entrepreneurs limited.
The relationship between customer satisfaction and behavioral intentions in tourism has drawn significant attention for both practitioners and academicians as it is the key factor in winning market share in the tourism industry. The aim of this paper is to present a systematic research of the literature on the topic of customer satisfaction and behavioral intentions in tourism, highlighting the role of both the antecedents and the consequences of satisfaction that have been included in previous research.
Methodology:The systematic literature review (SLR) of articles that have been published related to customer satisfaction and behavioral intention in tourism from various journals from 1990 up to 2018.
Findings:The result of this study revealed that service quality is the most important antecedents of satisfaction in tourism. Meanwhile, the consequences are mainly characterized by loyalty. Nevertheless, the relationship between customer satisfaction and loyalty does not seem always so linear, as there are customers who revisit to the tourist destination, while others prefer to visit to new destinations despite, they were satisfied Practical implications: It is expected that this study will provide a better understanding of satisfaction towards a tourist destination, so marketing strategy can be composed and implemented in order to increase tourist satisfaction. This article can be as reference for future studies on satisfaction and customer behavioral intentions in tourism.
Terjadinya fluktuasi penjualan sepeda motor pada Dealer Astra Motor Center Denpasar membuat Honda harus bekerja lebih keras untuk meningkatkan kembali jumlah penjualan produknya. Dengan niat pembelian ulang diharapkan dapat meningkatkan jumlah penjualan produknya. Tujuan penelitian ini adalah untuk menjelaskan pengaruh kualitas produk, kualitas layanan dan citra merek terhadap niat pembelian ulang pada Dealer Astra Motor Center Denpasar. Penelitian ini dilakukan di Dealer Astra Motor Center Denpasar, dengan jumlah responden sebanyak 126. Pengambilan sampel ini menggunakan metode purposive sampling. Teknik analisis yang digunakan adalah analisis regresi berganda dengan Statitical Package of Sosial Science (SPSS) 17.0. Hasil penelitian menunjukkan kualitas produk, kualitas pelayanan dan citra merek berpengaruh positif dan signifikan terhadap niat pembelian ulang sepeda motor merk Honda di Kota Denpasar.
Kata kunci : niat pembelian ulang; kualitas produk; kualitas layanan dan citra merek
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