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PurposeTo establish a comprehensive model of strategic management emphasized on the interactions of the organization with its external and internal environments and also to further develop a strategy based on competitive advantage.Design/methodology/approachBy using key success factor and benchmarking methodologies as well as Multi‐Dimensional Space technique, the operational customer's needs fall into four strategic cells: “anchoring”, “narrowing”, “following‐up”, and “catching‐up”, which can be improved in accordance with strategic moves.FindingsThe empirical study examines Taipei International Airport (TPE) and undertakes a comparison with its six major competitors in Asia. It has been found that Singapore as well as Hong Kong international airports prevailed over other competitors in the overall performance and thus were selected as the benchmarking airports. While the TPE outperforms the benchmarking airports in the Core Functional Area, it lags well behind in the Support Area. It is therefore strongly suggested that the TPE should develop its ability to build up Key Success Factors as well as to benchmark efficiently and effectively if it is to secure competitive advantage over the benchmarking airports.Originality/valueThe quantitative and strategic management model we built could help organizational members to analyze corporation's current position, to reach more competitive strategies, and to evaluate/change strategies effectively.

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This paper presents preliminary evidence that granting banks permission to establish de novo interstate branches may have resulted in increases in the concentration of local banking markets. By allowing the widespread establishment of interstate bank branching networks via mergers, the Riegle-Neal Act of 1994 prompted a dramatic decline in the total number of banks operating in the U.S. In addition to fostering interstate branching systems via bank mergers, the Riegle-Neal Act also gave states the option to allow out-of-state banks to open de novo branches within their borders. It is not known what effect the abihty of banks to establish de novo interstate branches has had on local banking market concentration. This paper examines data from more than five hundred cities and towns for evidence of increased or decreased concentration of local banking markets as a result of states opting-in to the Riegle-Neal Act's provision allowing the establishment of de novo interstate branches. Regression results indicate that banking market concentration increased for cities in states that opted-in to de novo interstate branching. This finding may fuel the current debate of whether or not to permit banks to establish de novo branches in all states. (JEL G21) This paper empirically examines the effect of country of origin (COO) on consumer adoption of a new product. The CO0 is divided into three types--brand-of-origin, manufactureof-origin, and culture-of-origin--to capture the fact that hybrid products increasingly appear in the global market [Lim and O'Cass, 2001]. Mobile phones made in Finland, Germany, the U.S., Taiwan, Japan, and Korea are under review. The study concludes that consumers characterized as early adopters, rather than majority and laggards, tend to use manufactureof-origin as the source of information when they purchase a new product, while the majority and laggards are more likely to use brand-of-origin as the source of information. A structure model (LISREL) shows that consumers attached to empathetic value, rather than those attached to hedonic value, have a stronger propensity to take COO as important information in adopting a new product. The managerial implications for international marketers are as follows. Since the early adopters are concerned with manufacture-of-origin, it is recommended that firms make new products in developed countries in the introductory stage of the product life cycle, protruding the original manufacturing place of the product. On the contrary% in the product maturity stage, products can be outsourced to low cost original equipment manufacturer (OEM) suppliers, impressing customers with brand-of-origin. (JEL M31)

Purpose Increasingly the company websites, along with the intermediary websites such as portal sites have become an integral component of the firms brand strategy. This study emphasises the importance of website service elements within portal sites and the impact on e-retailer brand attitudes and brand identity in an ever more competitive digital market-space. Design/methodology/approach The research employs structural equation modeling technique to capture the relationship among website attitude, e-service quality, brand attitude and brand identity. Findings The results from the study indicate consumer attitude perceptions toward portal website and e-service elements combine to increase brand attitude and also brand identity for e-retailers. Originality/value Although there has been a plethora of studies evaluating corporate websites and branding interactions there is limited comprehension of the impact of intermediary portal sites. Moreover, the literature is limited in validating the link between e-services with brand attitude and brand identity within a portal website context. This study develops a framework that highlights the important influence of e-services within portal websites and the impact on the firm's brand.