Social commerce (s-commerce) has risen in popularity primarily owing to social media development. We investigated social support as a predictor of s-commerce purchase intention, and the mediating role of social trust in this relationship. Participants comprised 356 undergraduate students
at five Chinese public universities. Structural equation modeling results indicate that social support had a direct positive effect on s-commerce purchase intention, and that social trust partially mediated this relationship. Our findings shed light on the relationship of social support and
s-commerce purchase intention, and the practical contribution of the findings is that they can assist practitioners to develop better s-commerce strategies.
Organizational innovation culture is the consistent perception which employees hold about innovation value, innovation institutional system, innovation criterion of conduct and innovation environment measured by their perceptions. Organizational culture is closely related to organizational performance. The study tries to verify the relationship between innovation culture, transformational capabilities and transformational performance via multilevel organizational behavioral questionnaires. It points out that innovation culture have remarkably positive effect on transformational performance. The study farther indicates that transformational capabilities evidently mediate the impact of innovation culture on transformational performance.
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