Findings in the social psychology literatures on attitudes, social perception, and emotion demonstrate that social information processing involves embodiment, where embodiment refers both to actual bodily states and to simulations of experience in the brain's modality-specific systems for perception, action, and introspection. We show that embodiment underlies social information processing when the perceiver interacts with actual social objects (online cognition) and when the perceiver represents social objects in their absence (offline cognition). Although many empirical demonstrations of social embodiment exist, no particularly compelling account of them has been offered. We propose that theories of embodied cognition, such as the Perceptual Symbol Systems (PSS) account (Barsalou, 1999), explain and integrate these findings, and that they also suggest exciting new directions for research. We compare the PSS account to a variety of related proposals and show how it addresses criticisms that have previously posed problems for the general embodiment approach.
Happy, sad, or neutral participants evaluated the likelihood of a suspect’s guilt. The suspect’s membership was or was not stereotypically associated with the misconduct of which he was accused. Participants also were provided with specific case information that varied in its implications (ambiguous implying either the suspect’s guilt or innocence). The results show that when stereotypes clearly contradict specific information, happy people rely on the latter and no longer use stereotypes. The general assumption of a greater reliance on stereotypes under happiness was found to be restricted to “slight inconsistency.” Overall, this study supports the mood-and-general-knowledge (MAGK) model. In contrast, even though sadness decreases reliance on stereotypes, it does not increase careful processing of incoming information, as is generally assumed in the literature.
This research shows that people can unconsciously initiate and follow arithmetic rules (e.g., addition). Participants were asked to detect whether a symbol was a digit. This symbol was preceded by 2 digits and a subliminal instruction: add or a control instruction. Participants were faster at identifying a symbol as a number when the symbol was equal to the sum of the 2 digits and they received the instruction to add the digits, suggesting that people can unconsciously solve arithmetic problems. Experiments 2 and 3 replicate these findings and demonstrate that the underlying processes can operate when the to-be-added digits are not perceived consciously. Thus, the unconscious can do (at least simple) arithmetic, such as addition.
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