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This is an Open Access article distributed under the terms of the Creative Commons Attribution-Noncommercial 4.0 Unported License, permitting all non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited.

The article discusses and details the features of designing the contents of the educational program of tutors’ master's training, implementing the accompaniment of students in the conditions of individualization of the educational process. Separately, factors affecting the content of the training curriculum at the university are considered. In addition, a significant segment of the study is devoted to the identification of topical areas which are "requesting" tutorials for students to implement their individual educational routes. The role of the modular approach in the design of the training curriculum for tutors in the master's degree for the education system has been revealed and updated. A special place in the structure of the study is occupied by the results of the development of professional competences of a tutor, based on professional functions formulated by employers in the professional standard, as well as the designed modular content of the training curriculum for the education system. This modular training design will ensure the formation of a set of professional competencies that ensure the tutor's readiness to implement design, methodical and accompanying activities in the space of modern education, including remote.

In this article, the authors consider the syntactic organization of a simple Russian sentence from the point of view of the onomasiological approach. They note that in any communication situation, the sender builds his offer with the intention of having a certain impact on the addressee. In this regard, in the modus content of the sentence, the authors distinguish: the expression of the speaker's communicative intentions and the speaker's attitude to the content and form of the utterance. In addition, the authors distinguish between mandatory and optional components of modus content. Mandatory modus components are those components that must necessarily be expressed in any grammatically correct sentence, and optional components are components that may or may not be expressed at the discretion of the speaker. The speaker's communicative intentions are realized with the help of basic and optional information, belonging to a certain speech genre, establishing contact with the addressee, maintaining his attention. The components of the mode aimed at the content and form of the sentence are, according to the authors, predicativity, value assessment of the content of the sentence and assessment of the degree of compliance with the rules of speech communication by the speaker. This approach allows us to significantly supplement the already existing knowledge about the structural and semantic organization of the Russian sentence.

В статье рассматривается проблема манипулятивного речевого воздействия на адресата посредством медиатекста. Предпринимается попытка разграничить понятия речевого воздействия и речевого манипулирования. Рассматриваются комбинации стратегий и приемов, обладающих возможностью усиления воздействующего потенциала медиатекста. Процесс манипуляции с точки зрения масс-медийного дискурса рассматривается как формирование в сознании адресата образа действительности, созданной адресантом. Подчеркивается целенаправленный и умышленный характер внушения, реализуемый средствами массовой информации. Отмечается, что интернет-среда формирует потенциальные возможности для психологического и вербального воздействия.

The purpose of this article is a dynamic analysis of the transformations taking place in the speech culture of bilingual students of the post-Soviet space. Russian-foreign bilingualism, as our survey shows, has undergone a certain reconfiguration over the past decade. Previous experiments convincingly proved that the Russian language is dominant in the speech culture of bilingual students, which was due to a number of estralinguistic and linguistic-functional factors. Autochthonous languages in the cognitive structure of students occupied a less stable position and were communicatively limited even in conditions of microdiscursive functioning. It was safe to say that Russian was the core of the linguistic consciousness of bilingual students. Today the situation has changed. The role of autochthonous languages is signified. The Russian language still remains a communicative dominant, providing the basic communicative needs of the individual (including the need for training and the formation of professional competencies), however, it is gradually shifting from the core towards the center, which may indicate that linguo-constructive functions in the future may be lost, and new ones associated with the ethnically primary language have not yet been formed (taking into account the small historical time), which will entail the phenomenon of mass semilingualism.

The authors of the article consider the conceptual dyad “Life-Death” from the position of a representative of the Chinese linguistic culture, seeking to enter a new cultural space for themselves - the so-called “Russian world”. The hypothesis of the study is that the carrier of a foreign cultural linguistic consciousness has an already formed cognitive base, which becomes a contrasting background for the perception of a new linguistic reality. Within the framework of the article, the authors analyzed the cultural context, which makes it possible to explicate the semantics of these concepts in the Chinese language picture of the world, and also conducted an experiment with a reference group, which made it possible to objectify their actual meanings. The essence of the experiment was the work of a receptive group with precedent texts that contain in their semantic field the conceptual core “Life” / “Death” or “Life-Death”. Precedent texts are obligatory formants of the cognitive base of an ethnos. We sought to obtain the most recurrent responses to these stimuli in order to differentiate the conceptual features of the dyad. The result of the experiment was a selection of precedent texts, commented on by the receptive group. Summarizing the empirical data, we came to the conclusion that for the bearer of the Chinese linguistic consciousness, the concepts “Life” and “Death” represent an ontological unity with the corresponding set of characteristics: Tao, the great middle path, destiny, happiness. In addition, linguo-ethnic standards were identified: “noble husband” and “perfect sage”.